Ep. 199: How Your Nonprofit Can Boost Donor Retention Via Video

Show Notes

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Your nonprofit organization may struggle with keeping ongoing donors and in the everlasting search of new donors. Sound familiar? This is called donor churn. Most nonprofits churn 55% of donors annually! Holy Smokes! The thing is, it can cost 50-100% more to get new donors compared to the donations they will give. Yikes! Enter Bonjoro! "Bonjoro is building the world's first Customer Delight platform to help great teams build real relationships with their customers at scale." Simply put, Bonjoro is an amazing platform where your nonprofit can easily connect with donors via video. I use Bonjoro and I love it. It's been a great way that I have been able to send videos to customers and create a personalized relationship with them. In fact, an epiphany came to me one day where I thought... "OMGEE...This would be excellent for nonprofits to build donor relationships!" Clearly I am not the only one who thought this! When I reached out to Bonjoro to have a chat, they pointed me to their amazing nonprofit platform where they do this! Just imagine as soon as a first-time donor gives a donation you get a notification on your phone. ✨ You take a super quick video to thank them by name. ✨ With a tap of the finger the video would be emailed over to them. ✨ All in all, you might have spent two minutes to run a quick thank you video. But the power of that video is HUGE! No downloading the video to upload somewhere else, to only get rejected by their email because the file is too large. Everything is streamlined. There are definitely other ways that your nonprofit can use Bonjoro to boost donor retention. What Matt Barnett and I discuss to Boost Donor Retention ✨How nonprofit organizations can use Bonjoro for fundraising campaigns ✨How nonprofit organizations can utilize video for monthly giving ✨What Bonjoro is and how to use it ✨Why Matt Barnett created Bonjoro ✨Why building relationships is vital for nonprofits ✨The culture at Bonjoro (and the story behind the bears) ✨Bonjoro's 1% pledge and why that inspired me ✨How to work with virtual teams (I know. Seems random, but so GOOD!) ✨How your nonprofit can apply to be considered for a Bonjoro pledge Check out the full episode and where to find Bonjoro: https://grantwritingandfunding.com/199 ✨💌 Visit www.grantwritingandfunding.com for the Hub Haven Grant Writing Resources 💌✨ 👉💰🖥️ Grant Writing Master Course: Get sample grants, logic models, videos, and more. Start to write winning grants! https://grantwritingandfunding.com/grant-writing-master-course/ 🖥️🔥 👉 Want to get paid to write grants? Join the Freelance Grant Writer Master Course to launch and grow a freelance grant writing business: https://grantwritingandfunding.com/freelance-grant-writer-course/ 🤗☕👉 Want to increase funding strategies for your Nonprofit? Join the Nonprofit Strategic Planning Master Course to schedule out your year and to increase diverse funding strategies: https://grantwritingandfunding.com/nonprofit-strategic-planning/ Thanks for listening! Holly Rustick Expert Grant Writer & Bestselling Author https://www.grantwritingandfunding.com/ Favor, please? If you love this podcast, would you please do me a favor and leave a review on iTunes or your podcast listener?

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World-renowned grant writing expert and Amazon bestselling author Holly Rustick provides coaching that helps new and experienced grant writers replace their full-time income while writing grants part-time from home (or anywhere they want to live or travel in the world).

She coaches changemakers to master grant writing and start to grow 6-figure+ grant writing businesses on part-time hours via her signature group program, “Freelance Grant Writer Academy."

As an unapologetic feminist, Holly’s work in coaching female grant writers to master grant writing, find their cause-area niche, and navigate value-based pricing and nonprofit sales is breaking glass ceilings for women all over the world.

Every week, she coaches thousands of people through the top-ranking podcast, Grant Writing & Funding, books on grant writing, and inside the Freelance Grant Writer Academy.

Holly has 20 years of experience in grant writing, and began her freelance grant writing journey back in 2005. While teaching in Kuwait and Indonesia, and then earning a Master’s Degree in International Political Economy in Belgium, Holly saw the light of setting up a virtual-based business in grant writing back in the mid-2000s. Having secured more than $45 million of dollars for nonprofit organizations, and then setting up a multi 6-figure freelance business, Holly has a mission to help female grant writers break out of toxic nonprofit J-O-B-S and create high-level income while freelance grant writing.

Inside the Freelance Grant Writer Academy, students have secured more than $225+ million in grant funding and $4+ million in revenue in their grant writing businesses within two years.

To amplify this work, she is past-president of the Guam Women’s Chamber of Commerce and was appointed to the Guam Business Advisory Task Force as an advisor to the first female governor of Guam. Holly lives on the island of Guam with her beautiful daughter, Isabella.

If you are interested in replacing your full-time income while writing grants part-time from home (or from anywhere in the world!) join the Freelance Grant Writer Academy!

www.grantwritingandfunding.com.