In this episode I’m chatting with Colleen Monroe, founder of Untucked Workwear - clothes designed for women who embrace a lifestyle filled with gumption and a whole lot of go. After a year and a half of hard, Colleen launched a successful Kickstarter to fund the first round of production of her three piece collection. In the interview, she talks about how to build an email list and an audience before you even have a product, why fit is one of the most important factors to your success, how to deal with the financial realities of launching a label, and the importance of engaging with your customer You will learn: How to build tons of raving fans for life before you even have a product How to collaborate with non-fashion brands to grow your audience Why it's better to take your time to make sure your product is done right The financial challenges of launching a label and advice to overcome them The non-glamorous parts of the fashion world How to have a successful Kickstarter campaign Guest Info & Resources: Untucked Workwear Instagram Twitter TEG LA Enjoy the show? You can help us out by: Rating us on iTunes - it really helps! Subscribing on iTunes - I appreciate each and every one of you! Looking for more resources? Get free fashion design templates, tutorials and more from Successful Fashion Designer
Show Notes
In this episode I’m chatting with Colleen Monroe, founder of Untucked Workwear - clothes designed for women who embrace a lifestyle filled with gumption and a whole lot of go. After a year and a half of hard, Colleen launched a successful Kickstarter to fund the first round of production of her three piece collection. In the interview, she talks about how to build an email list and an audience before you even have a product, why fit is one of the most important factors to your success, how to deal with the financial realities of launching a label, and the importance of engaging with your customer
You will learn:- How to build tons of raving fans for life before you even have a product
- How to collaborate with non-fashion brands to grow your audience
- Why it's better to take your time to make sure your product is done right
- The financial challenges of launching a label and advice to overcome them
- The non-glamorous parts of the fashion world
- How to have a successful Kickstarter campaign
- Rating us on iTunes - it really helps!
- Subscribing on iTunes - I appreciate each and every one of you!
Creators and Guests
Host
Heidi Weinberg {Sew Heidi}
Heidi (aka Sew Heidi) is a self-taught freelance fashion designer who built a six-figure business without a degree, portfolio, or industry connections. After years of burnout in the fashion industry, she went freelance—and never looked back. Now, she helps other designers ditch toxic jobs, land better clients, and build flexible careers they love. Through her podcast, courses, and resources, Heidi has helped thousands of designers take control of their fashion path and finally get paid what they’re worth.
What is Fashion Designers Get Paid: Build Your Fashion Career On Your Own Terms?
This is a show for burnt-out fashion designers (and TDs, PDs, patternmakers, textile designer and beyond) who want more flexibility in their career while still doing work they love.
You'll learn how to build a freelance fashion business, so you can do the work you love on your own terms. Freelancing in fashion is the only way to get freedom in your day (instead of being tied to a desk).
Whether you want to earn extra money on the side, fund your fashion brand, or replace your salary, the FDGP podcast will help you get there. Listen in for actionable tips and strategies to kickstart or grow your career as a freelance fashion designer, build your confidence, and create the life you want.
Hosted by $100k+ fashion freelancer Sew Heidi, the show features interviews and strategy sessions with successful freelance fashion designers from around the world who've ditched toxic fashion jobs and taken control of their own destinies. This is the only place to get REAL insights from REAL freelancers who have built REAL careers on their own terms. (Formerly the Successful Fashion Freelancer podcast.)