Subscribe
Share
Share
Embed
Hello Innovators! I am Dustin Miller the PolyInnovator. Today we are talking with Jeff Mendelson the founder of Effectivo.Social, a full service digital marketing agency, and is host of the ONE BIG TIP PODCAST!
Jeff is based in Miami, FL, but works worldwide. He helps entrepreneurs conceptualize, develop, and then execute all-encompassing digital marketing strategies, sales funnels, paid campaigns and getting the right people and disciplines in place. With over 15 years of continuous digital marketing experience in all formats, Jeff is a wealth of information of what works, and what doesn't, in the the digital marketing space!
Please note that #Zoom was acting up a lot during the recording, and despite strong editing to make it sound good; There is these weird points where the audio dips, please be patient with those as it is a really good episode!
Stay tuned!
Links:
https://www.youtube.com/channel/UC3MDm42O-S92YTe5EaKiwuQ
https://app.matchmaker.fm/profiles/guests/6bd615b4-ef7a-40cd-a43a-0f569ecdc08c
https://jeffmendelson.com/onebigtip/
https://podcasts.apple.com/us/podcast/jeff-mendelsons-one-big-tip-podcast/id1490709667
https://www.facebook.com/jeff.mendelson.dm
https://www.linkedin.com/in/jeffmendelson/
https://www.linkedin.com/company/jeffmendelson/
My site:
https://polyinnovator.space/
Timestamps:
0:00 Intro
1:20 His Story
3:00 "Don't Promote me for anything" #Grimreaper
4:00 - 500 [MC] Building Someone else's dream
7:00 Crash.co and Looking for a job
8:00 Becoming a realtor
10:30 Keeping up with Changes
12:00 Finding the right people
13:30 What is a VA? #virtualassistant
16:00 Effectivo.social
19:30 You need to be doing everything #omnichannel
21:30 Owning your data
24:00 Know your client
27:00 Contextual Targeting
28:00 Cost benefit of paid ads
31:00 Tools we like to use
https://www.teamwork.com/
notion.so
"Make sure you have the process set up!"
33:30 "The Jeff Effectivo Social Way..."
35:00 It comes down to people you hire
37:00 - 39:00 Providing Value, and Understanding Yourself and Your Brand
38:45 - 40:00 "One of the hardest things of my entire career..."
43:00 What is Jeff's favorite part of content marketing?
45:00 Knowing what you should say no to
46:30 Creator in Chief
48:00 You're wearing all hats (....like a polymath! ;) )
50:00 - 52:00 Cognizant of people's lives considering various timezones
53:00 Companies are going to be more open to online freelancers and online companies
55:00 Large increase in productivity
57:30 Matchmaker.fm
58:30 Batching vs Launching as we go
01:00:15 Trees of Knowledge
01:02:00 Abhishek Lahoti https://onesimplequestion.co/
01:06:00 What have I learned by...
01:06:50 Content Repurposing
01:09:00 PolyInnovator's Strategy
01:13:00 Analytics, shortlinks, and Macro View
01:14:00 Outro and Call to Action
Welcome to The Polymath PolyCast ! I'm Dustin Miller PolyInnovator, your host, guiding you through a journey of polymathy, where we celebrate the intellectually curious, the creatively diverse, and the endlessly innovative. In Season 7, we explored the limitless potential of polymaths, multipotentialites, and generalists.
Now season 8 with a stronger focus for "Knowledge Management FOR Polymaths" with the "Polymath Integration Operating System" or PIOS for short.
This show is a construct of many things, which is quite fitting for a show all about living a multi-faceted life. I offer you two captivating series:
Multidisciplinary Interviews: Discover unique approaches to learning and gain insights from polymaths and masters of diverse skills.
Fireside MicroPolyCast: Experience stimulating conversations with me, Dustin Miller, offering bursts of ideas and thought-provoking discussions.
At The Polymath PolyCast, it is about the boundless pursuit of knowledge and interdisciplinary thinking. Join us to unleash your own polymathic potential and discover the beauty of versatile thinking.
Explore more about polymathy at https://polyinnovator.space and ignite your curiosity today!