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In this episode, we dive into the vulnerability of sharing raw quarterly KPIs (like net profit and ad spend) directly with our small teams. We also discuss the ongoing struggle of over-relying on Meta ads and why diversifying our revenue channels through TikTok Shop, Amazon, and even custom iOS apps is becoming essential for survival.
Tune in as we share real-time strategies for building community, pushing through the Q2 cash flow trenches, and keeping our brands afloat.
📢 Enjoyed the episode?
Thanks for listening! Leave a review on your favorite podcast platform and share it with fellow ecom founders! Your support helps us keep it real.
💬 Join the Conversation:
• Jack on X: @jackinprogress
• David on X: @austriker27
📩 Got feedback or topic ideas?
Leave a comment or email us at underdogecom@gmail.com
🌎 Join the Underdog Ecom Community:
Apply here → underdogecom.com
🎧 More from Underdog Ecom:
Website: https://underdogecom.com
Podcast: https://podcast.underdogecom.com
Tune in as we share real-time strategies for building community, pushing through the Q2 cash flow trenches, and keeping our brands afloat.
📢 Enjoyed the episode?
Thanks for listening! Leave a review on your favorite podcast platform and share it with fellow ecom founders! Your support helps us keep it real.
💬 Join the Conversation:
• Jack on X: @jackinprogress
• David on X: @austriker27
📩 Got feedback or topic ideas?
Leave a comment or email us at underdogecom@gmail.com
🌎 Join the Underdog Ecom Community:
Apply here → underdogecom.com
🎧 More from Underdog Ecom:
Website: https://underdogecom.com
Podcast: https://podcast.underdogecom.com
Creators and Guests
What is Underdog Ecom Podcast?
🚀 Welcome to the Underdog Ecom Podcast—the raw, unfiltered podcast for ecommerce founders actually in the trenches.
Tired of the same 9-figure guru success stories? We’re talking real highs, lows, and struggles of running an underdog ecommerce brand—from cash flow crunches to ad meltdowns and everything in between.
🔥 What You’ll Get:
- Honest conversations about building a brand without venture capital.
- What’s working (and what’s not) in DTC, Amazon, and wholesale.
- The latest industry shifts
- No fluff, no filters—just real talk from founders figuring it out in real-time.
💡 Whether you’re starting out or scaling past 7 figures, Underdog Ecom is here to share, inspire, and help you grow.
Subscribe now and join the conversation! #UnderdogEcom #EcommercePodcast #DTC