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Podcasting can be an intimate and lucrative platform that strengthens your business if you do it right. Danielle Desir Corbett is a podcast marketing coach who helps podcasters build authority, shows them how to monetize their podcasts and top the podcasting charts. To make the most of your podcasts, ensure that you narrow the focus of your topics and talk about subjects that can support and enhance your business. Monetization is an important aspect of podcasting, so ask for listener engagement, and seek out sponsorships from brands that align with your goals. Planning your future episodes is important, but so is maintaining and polishing your rich archive, and leveraging other platforms to share your content. Have patience while you build momentum and keep churning out your passionate content to grow your audience!
🎙️ Danielle is a podcast marketing coach: she helps to build authority and monetize podcasts through sponsorship and has her own podcast. 02:21
🌟 Danielle creates the same content distributed in a different format for a different type of interaction with her audience of financially savvy travelers. 05:27
❗ Podcasts and blogs are very different mediums, and those audiences look for different things: engagement is with a podcast and a blog together. 08:46
📊 Podcasts are trackable: goals for your podcast and business vision decide which metrics you should track. 13:33
💎 Every guest interview is an opportunity to open another door to another audience: the riches are in the archives - think about the totality of all the episodes you have. 17:45
📋 When you're starting a podcast, focus on 3-4 content pillars, prepare, have goals, and have 3 ways to make money in every episode. 20:18
💲 If you feel like you have some work to do on your podcast, start with polishing up your archives: to obtain sponsorship, you need to know who you are, and who your audience is. 24:17
🪻 If you're a guest on someone's show, be intentional and mention your products: leverage other people's audiences by giving a freebie. 32:37
Links:
🎙️ Danielle is a podcast marketing coach: she helps to build authority and monetize podcasts through sponsorship and has her own podcast. 02:21
🌟 Danielle creates the same content distributed in a different format for a different type of interaction with her audience of financially savvy travelers. 05:27
❗ Podcasts and blogs are very different mediums, and those audiences look for different things: engagement is with a podcast and a blog together. 08:46
📊 Podcasts are trackable: goals for your podcast and business vision decide which metrics you should track. 13:33
💎 Every guest interview is an opportunity to open another door to another audience: the riches are in the archives - think about the totality of all the episodes you have. 17:45
📋 When you're starting a podcast, focus on 3-4 content pillars, prepare, have goals, and have 3 ways to make money in every episode. 20:18
💲 If you feel like you have some work to do on your podcast, start with polishing up your archives: to obtain sponsorship, you need to know who you are, and who your audience is. 24:17
🪻 If you're a guest on someone's show, be intentional and mention your products: leverage other people's audiences by giving a freebie. 32:37
Links:
Connect with Danielle: https://danielledesir.com
Freebie: Podcast Media Kit
Audio training: Stand Out & Secure Lucrative Podcast Sponsorships
Connect with Adrienne: www.sheleadsmedia.com
Listen to podcasts for women by women on the She Leads Podcast Network: www.sheleadspodcasts.com
Creators and Guests
What is The She Leads Podcast | Rewriting the Rules of Entrepreneurship?
The She Leads Podcast is a weekly podcast that strips away the sugar-coating, and removes the fluff to get at conversations that matter for women entrepreneurs and leaders across the globe. Host Adrienne Garland, CEO of She Leads Media, has real conversations that matter to women building businesses with impact. The She Leads Podcast features raw, unfiltered stories from visionary women leaders and entrepreneurs building $1 million revenue businesses and beyond, who see the future, and who've been bold enough to break the mold and re-write the rules that were designed to keep us small and in our place. Each episode amplifies diverse voices with powerful missions, giving women the platform we deserve while delivering actionable insights you won't find in business textbooks. Your host Adrienne Garland asks compelling questions so you get the answers you need to hear. She's a Professor at NYU & Rice, an entrepreneur, an MBA grad, and a bold friend that seeks out straight talk about entrepreneurship that other business podcasts for women may shy away from.