"Ms. InterPReted" Co-Host Mary Beth West welcomes one of her long-time colleagues -- Susan Hart -- to discuss what's been a culmination of ethics issues witnessed and faced within the U.S.-based public relations trade association, the Public Relations Society of America (PRSA).
Susan Hart offers her viewpoints on PRSA's distant-prior years of organizational strengths, followed by a most precipitous descent in recent years of financial non-disclosures + discrepancies, lack of accountability, whistleblower retaliation, national leadership ethics issues, poor judgment . . . all begging the question of how anyone considering membership or certainly leadership in the national organization should approach due-diligence.
Public Relations stands as one of the most misunderstood, misinterpreted areas of business and organizational management. With Fletcher Marketing PR Founder and CEO Kelly Fletcher and Senior Strategist Mary Beth West, we’re here to turn around PR’s own bad PRess, cut through the nomenclature, and demystify public relations as the best pathway to create, grow and amplify the roots of positive management, communications, culture and careers -- for success that matters.