58: Andy Cook / Inside Tettra’s Long, Winding, and Persistent Path Toward Achieving Profitability

Andy Cook, cofounder and CEO at Tettra––a company wiki and internal knowledge base software––shares the company's journey from "Ramen profitability" to actual profitability over the course of several years. On this episode, he shares details around:
- how he and his cofounder cut expenses to avoid going out of business
- how a failed round of funding made profitability a necessity
- how launching a freemium plan helped Tettra increase acquisition and adoption
- how the team sets, prioritizes, and aligns around goals in order to stay on track

Show Notes

Links

• Try Benchmarks Explorer
• Learn More About Databox
• Subscribe to our newsletter for episode summaries, benchmark data, and more

What is Metrics & Chill - Predictable Growth for B2B?

This podcast will help you grow your B2B company, quarter over quarter, and year over year. In each episode, you'll get strategies, frameworks, and insights that help you drive predictable, consistent growth, and improve your GTM strategy. Seasoned B2B leaders share how they use data, forecast growth, set & hit goals, grow revenue, and more. The best B2B companies use a combination of data, experience, and gut to grow. This show will help you do the same.