The Health Marketing Daily | Nous secures €2.3M+ seed funding to | Committee tells government to 'fix environment | STAT+: A new biotech startup tries

The Health Marketing Daily — July 16, 2026 In this episode: • An Italian functional ingredient startup has raised seed funding to commercialise Koncentra, a nutraceutical-grade ingredient for the food, beverage and supplement industries — a timely signal of investor appetite for science-backed ingredient innovation in Europe. • The UK's Health and Social Care Committee is calling for bold government intervention to reshape the retail food environment away from HFSS products — a move that could significantly reshape shelf space and marketing conditions for health and wellness brands. • A new obesity-focused biotech startup is explicitly avoiding the GLP-1 mechanism entirely, betting that the next wave of weight management innovation lies beyond semaglutide — a strategic signal with direct implications for supplement and functional food brands positioning in the weight management space. • NielsenIQ data shows that 70% of snack shoppers using ingredient-scanning apps now require a minimum product score of 51 out of 100 — revealing a consumer base that is actively auditing product formulations and holding brands to a new standard of nutritional accountability. Hosted by Marco & Klara. New episode every weekday. Tags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health

What is The Health Marketing Daily?

The daily briefing for professionals in health, nutrition, and wellness marketing. Every episode covers an ingredient of the day, the latest science and regulatory updates from EFSA and beyond, and the brand and market moves shaping the nutraceutical industry. Hosted by Klara and Marco — evidence-based, no hype, no bro-science. Built for formulators, brand managers, regulatory affairs teams, and anyone building in the health and nutrition space.