NEW Rule on Roof Insurance Just Passed: This Could Be Bad

This new rule on roof insurance just passed on March 18, 2026.
 
You’ll want to get ahead because it could significantly impact how you do business.

Watch this video to learn what you need to know.

SUMMARY:

The Federal Housing Financing Agency reversed a previous policy and now permits Fannie Mae and Freddie Mac to accept Actual Cash Value (ACV) roof coverage for single-family homes.

This change applies to all new mortgage applications and renewals.

In the video I break down:

1) What this could mean for homeowners
2) What this could mean for roofers
3) How roofers can adapt their marketing and sales strategies
 
I hope this helps you adapt in today’s fast-changing times.
 
P.S. The roofing industry is changing faster than most even realize. Inside the RSRA community, we are sharing what's working and what's not so we can grow through these changes together. Learn more or apply to join us: https://www.rsra.org/join/ 

=============

FREE TRAINING CENTER
https://adamsfreestuff.com/ 

FREE ROOFING MARKET REPORT:

https://roofmarketreport.com/

JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)

https://www.rsra.org/join/ 

GET MY BOOK

https://a.co/d/7tsW3Lx 

GET A ROOFING SALES JOB

https://secure.rsra.org/find-a-job 

CONTACT

Email: [e-mail]

Call/Text: 303-222-7133

PODCAST

Apple Podcasts: https://apple.co/3fSQiev 

Spotify: https://bit.ly/3eMAqJe 

Available everywhere else :)

FOLLOW ADAM BENSMAN

https://www.facebook.com/adam.bensman/   

https://www.facebook.com/RoofStrategist/ 

https://www.instagram.com/roofstrategist/ 

https://www.tiktok.com/@roofstrategist 

https://www.linkedin.com/in/roofstrategist/

#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

What is The STRONG Roofer™ w/ Adam Bensman?

“Because your company is only as STRONG as you are.”

Forward-thinking roofers tune in to get help building STRONG companies, sales teams, leaders, systems, marketing, relationships, culture, and financials.

Whether you own a own a roofing company, manage one, or sell roofs - subscribe to the channel for content that will help you:

1) Close even more roofing sales.
2) Adapt to new roofing industry trends and changes.
3) Take control of your roofing marketing and lead generation.
4) Improve D2D roofing sales.
5) Build the roofing company of tomorrow.

Hosted by Adam Bensman
- Started in D2D roofing sales in 2011
- Former Roofing Company COO (multi-state)
- Creator of the Roof Strategist Sales System (used nationwide for retail + storm)
- Founder of The Roofing STRONG Alliance by TAMKO™ (formerly known as the Roofing & Solar Reform Alliance)
- Author of the #1 Best-Selling Book: The Roofing Sales Survival Guide: Beat the Odds, Overcome Yourself, and Win Big

Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO makes no representations or warranties regarding the content.