The Billboard Mastery Podcast

One of the most important moments in my billboard career stemmed not from a lease I successfully signed but one that I failed on. That setback put in motion a whole new perspective regarding the ways to approach the billboard industry, and life in general.

Show Notes

One of the most important moments in my billboard career stemmed not from a lease I successfully signed but one that I failed on. That setback put in motion a whole new perspective regarding the ways to approach the billboard industry, and life in general.

What is The Billboard Mastery Podcast?

Welcome to the Billboard Mastery Podcast, where you will learn the correct way to identify, evaluate, negotiate, perform diligence on, select the construction type, build, rent the ad space and operate billboard signs. And now here is your host – the guy that built from scratch the largest privately-owned billboard company in Dallas/Ft. Worth – Frank Rolfe.