The real estate industry is built on a broken system that keeps 75% of agents broke, burned out, and invisible and nearly two decades in the trenches with RE/MAX Escarpment Realty Inc. taught Larry Paletta exactly why most realtors never make it past their first five years, and what the rare ones who do are doing completely differently.
Larry Paletta is a veteran realtor, coach, and market strategist based in Hamilton, Ontario, serving buyers and sellers across Burlington, Grimsby, Stoney Creek, and the greater Escarpment region. With close to 20 years of real estate experience and a background in construction and meat packing, Larry brings a street level intelligence to every transaction that no textbook can replicate.
What you will explore in this episode:
🎬 The Uncomfortable Reality of Starting in Real Estate — Confidence, credibility and the psychology behind trust
🎬 The Hidden Truth About Buyer and Seller Psychology — Personality profiling, team dynamics and client management
🎬 The Broken Commission Mindset Killing Agent Careers — Market shifts, pricing strategy and surviving a slow market
🎬 The Industry Myth of Working Harder vs Working Smarter — CRM systems, database gold and the coaching model that changes everything
Larry breaks down why pricing beats interest rates in today's market, why most agents are chasing the wrong 20%, and how mindset collapse is the silent killer of real estate careers. He also opens up about his Reality Coaching Model built specifically for agents stuck below the six figure ceiling.
You can get in touch with Larry Paletta here on LinkedIn:
https://www.linkedin.com/in/larrypaletta/
Website: https://realintro.com/larrypaletta
🗓️ Book an intro call with me: https://calendly.com/koukun_unosawa/intro-call15?month=2026-01
📱 Text/call/email Me Directly - 289.301.7679 / mortgage@koukun.ca
👋 Instagram: https://www.instagram.com/koukun.unosawa/