LinkedIn recently launched its brand-new Conversions API, enabling businesses to send conversion data straight back to the LinkedIn Ads Campaign manager. As one of just three official launch partners, we’re proud to be helping B2Bs make use of this powerful feature and help bring their Cost per Action down by up to 20%.
We’ve invited Yeehooi Tee from LinkedIn to discuss all the details of this awesome new feature. She’ll cover:
- What is LinkedIn CAPI?
- Why is using LinkedIn CAPI such a big deal?
- How LinkedIn CAPI works
- Dreamdata partners with LinkedIn CAPI - possibilities
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