Marketing isn't just about messaging—it's about serving clients with integrity while nurturing the next generation of leaders.
In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Elizabeth Kelly, Vice President, Marketing at Mariner Wealth. She discusses her transition from journalism to marketing, emphasizing the transferable skills between the two fields, such as storytelling, truth-telling, and relationship-building. Kelly also shares her experiences in high-pressure environments, including covering 9/11 and working in a newsroom during a tornado. She stresses the value of coaching and mentoring, noting that her greatest career investment has been in developing her team.
Key takeaways? Leverage storytelling skills, prioritize honest relationships, and invest in team development. Success lies in continuous learning, mentorship, and grace under pressure.
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