Creative Brief BlogCast

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Summary

Product launches are exciting. The potential is intoxicating, but success is elusive. It takes a dozens of things going exactly right for success to take hold. Conversely, one bad mistake can sink a product's success. In this Laurier Mandin blog read by Andreas Schwabe, you'll hear eight crucial mistakes to avoid, and give your product the best chance for success.

Show Notes

Product launches are exciting. The potential is intoxicating, but success is elusive. It takes a dozens of things going exactly right for success to take hold. Conversely, one bad mistake can sink a product's success. In this Laurier Mandin blog read by Andreas Schwabe, you'll hear eight crucial mistakes to avoid, and give your product the best chance for success.

What is Creative Brief BlogCast?

The Graphos Blogcast is a spoken word version of "The Creative Brief" blog by Graphos, available at http://blog.graphos.ca - Blogs cover issues and angles around product marketing, go-to-market branding, and everything related to making your product and business a success.