Padel Smash Academy

In this episode of Padel Smash Academy, Cesc and Julian sit down with Mike Dorfman, the CEO of the Pro Padel League (PPL), to talk about the explosive growth of Padel and the league’s mission to bring the sport into the American spotlight. Mike shares how his background in tech and insurance shaped his vision for the PPL, why he believes padel is at the tipping point in the U.S., and what it takes to turn eyeballs into diehard fans.

They dive into the league’s luxury brand partnerships with Adidas, Equinox, and Eataly, the media strategy behind deals with Tennis Channel and DAZN, and how the PPL is creating a blueprint for what a modern sports league should look like. From converting casual fans to building a lifestyle around padel, this conversation is packed with insight for players, investors, and entrepreneurs alike.

Check out the Pro Padel League in person this weekend. 
PPL Miami @ Wayfair Arena 
Buy Tickets: https://www.tixr.com/groups/propadelleague

What is Padel Smash Academy?

Hey Padel enthusiasts welcome to Padel Smash Academy, I am Cesc and I am here with Julian and we're all about Padel! Whether you're new to the sport or an experienced player, you've come to the right place. Our goal is to provide you with the best tips & tricks, news, and weekly lessons to help you improve your game and take your Padel to the next level. So grab your Padel Racket and let's get started with all things Padel on Padel Smash Academy.