S09 E03: Manuel Reman, President of Krug Champagne

LVMH-owned Champagne house Krug is one of the most prestigious and sought-after wines in the world. Manuel Reman, President of Krug, joins Scott Kerr to discuss what's driving the surging demand for Champagne and why the 180-year-old French house has such an extraordinary reputation. He also talks about Krug iD transparency technology, the craftsmanship devoted to producing its iconic flagship Krug Grande Cuvée, tackling climate change, and how Krug's first female cellar master Julie Cavil is upholding the Maison's revered legacy. Plus: Why pairing music with Champagne is an important element of the Krug experience


Featuring: Manuel Reman, President of Krug Champagne (krug.com)

Host:
Scott Kerr, Founder & President of Silvertone Consulting

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What is The Luxury Item with Scott Kerr?

The Luxury Item is the leading podcast on the business of luxury. Join brand and luxury expert Scott Kerr for insightful discussions with CEOs and other leaders of the world's most influential luxury brands. The show shines a spotlight on the most powerful trends and financial forces impacting the global luxury market, the evolving demands of consumers and the outlook for the sector. You'll get valuable insights and takeaways that will inspire you to rethink your strategies and unlock new growth opportunities.

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