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What is good design? Good design is everything. It's a verb and a noun. Design is the secret to enhancing every aspect of the brand experience and driving conversion. Vani interviews Ashwini Deshpande to decode the what, why and how of good design and how brands can craft smart design strategies to grow their business!
๐ Listen to the podcast to learn about:-
01:51 - What is a good design?
13:30 ย - Establish your visual identity
34:30 - Design principles for smaller packaging
43: 10 - Designing products for screen
๐ Click here to read the transcript [https://docs.google.com/document/d/1xGKnOGELxf81ciY_UZ2STOEEYZ5CRmM2/edit?usp=sharing&ouid=116865662072837352198&rtpof=true&sd=true]
Enjoyed the episode? Please consider listening to the other episodes and subscribe to "Marketing with Vani" on this platform!
This show is sponsored by CherryPeachPlum Growth Consultancy. ๐ CherryPeachPlum is a marketing-focused business consultancy that delivers business results. Get in touch via www.cherrypeachplum.in [http://www.cherrypeachplum.in/] to get marketing solutions that work in the real world.
What is good design? Good design is everything. It's a verb and a noun. Design is the secret to enhancing every aspect of the brand experience and driving conversion. Vani interviews Ashwini Deshpande to decode the what, why and how of good design and how brands can craft smart design strategies to grow their business!
๐ Listen to the podcast to learn about:-
01:51 - What is a good design?
13:30 ย - Establish your visual identity
34:30 - Design principles for smaller packaging
43: 10 - Designing products for screen
๐ Click here to read the transcript
Enjoyed the episode? Please consider listening to the other episodes and subscribe to โMarketing with Vaniโ on this platform!
This show is sponsored by CherryPeachPlum Growth Consultancy. ๐ CherryPeachPlum is a marketing-focused business consultancy that delivers business results. Get in touch via www.cherrypeachplum.in to get marketing solutions that work in the real world.
Marketing is often considered a nice to have, not a must have. โLetโs get business firstโ, is what one has often heard. However, MARKETING WHEN DONE RIGHT, GETS BUSINESS. In this show marketing stalwarts talk about how marketing works in the real world. In this show you will learn how marketing will help you to - win business - acquire new consumers - grow the brand - build defensibility - command higher pricing power. Vani Dandia is an award winning marketeer who has spent over two decades in advertising and marketing with Unilever, PepsiCo, Reckitt Benckiser, Henkel, BBDO and Leo Burnett. Her claim to fame includes turning around Kurkure and successfully launching brands like Quaker, Veet, Sunsilk Colour, Fa in India and Asia.