How This Husband And Wife Duo Built A 7-Figure Business Being Hyper Specific #189

When you think of 7-figure ecommerce brands, you're probably not thinking of cat backpacks. But Emily and her husband, Ian, built a successful business by leaning into a specific niche and creating a community of raving fans. Listen to their story and find out how they've grown 50% year over year.

Show Notes

• Try Privy for FREE today
• Follow Ben on Twitter
• Follow Emily on Twitter
• Check out Travel Cat
• Sign up for the Masterclass with Loox
• Get your copy of The Ecommerce Marketing Calendar
• Get your copy of The State of Shopify Report
• Join The Ecommerce Marketing Community
• Check out our book, The Ecommerce Marketing Handbook
• Privy store

Ecommerce Marketing School is sponsored by Printful.

What is Ecommerce Marketing School?

Privy presents Ecommerce Marketing School with Val Geisler, part of the Triple Whale Network. A podcast to help you scale your Shopify store and learn from the best in the biz. Every Tuesday and Thursday you'll hear from an ecommerce expert and get the tactical advice you need to grow your brand.