GTM Made Simple

There's no question: technology has changed sales. A customer can go to a company’s website and order a product directly without ever talking with a salesperson — whether it be a new television or a bigger purchase like a car.  But not all is doom and gloom when it comes to sales automation.In this episode, I talk with Barbara Weaver Smith, Founder and CEO at The Whale Hunters. We discuss complex sales and how businesses will continue to ask the question — how do I make my business better. In this episode we discuss:The difference between sales 1.0, 2.0, & 3.0Sales enablement and technology explosion in sales and marketingThe future of technology and where salespeople fit inA challenge for leadersCheck out this resource mentioned during the podcast:Whale Hunting With Global Accounts By Barbara Weaver SmithThis is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.Listening on a desktop &

Show Notes

There's no question: technology has changed sales. A customer can go to a company’s website and order a product directly without ever talking with a salesperson — whether it be a new television or a bigger purchase like a car.  


But not all is doom and gloom when it comes to sales automation.


In this episode, I talk with Barbara Weaver Smith, Founder and CEO at The Whale Hunters. We discuss complex sales and how businesses will continue to ask the question — how do I make my business better. 


In this episode we discuss:


  • The difference between sales 1.0, 2.0, & 3.0
  • Sales enablement and technology explosion in sales and marketing
  • The future of technology and where salespeople fit in
  • A challenge for leaders


Check out this resource mentioned during the podcast:



This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.

Listening on a desktop &



What is GTM Made Simple?

Welcome to GTM Made Simple. Join host Sangram Vajre, WSJ and USA Today bestselling author, speaker, and co-founder of Terminus, as he meets with the most influential go-to-market leaders and helps you confidently answer: what's my next move?