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Artificial intelligence is transforming retail, but Jamie Lim believes most companies are starting in the wrong place. As the second-generation CEO of Scanteak, a retail group with more than 10 brands and over 200 stores across Singapore and Taiwan, Jamie has spent two decades embracing technology not because it's new, but because it solves real business problems. From automating delivery scheduling to experimenting with AI-powered demand forecasting, she shares candid lessons on what worked, what didn't, and why failure is often the price of meaningful innovation.
In this episode of OFFBounds, Paula Macaggi and Jamie explore how retailers should evaluate emerging technologies, why AI should remain an enabler rather than the end goal, and why authentic human connections will become even more valuable in an increasingly artificial world. They also discuss leading through uncertainty, building a culture that embraces experimentation, and why the best innovation strategy is surprisingly simple: don't shop for technology—shop for problems worth solving.
In this episode of OFFBounds, Paula Macaggi and Jamie explore how retailers should evaluate emerging technologies, why AI should remain an enabler rather than the end goal, and why authentic human connections will become even more valuable in an increasingly artificial world. They also discuss leading through uncertainty, building a culture that embraces experimentation, and why the best innovation strategy is surprisingly simple: don't shop for technology—shop for problems worth solving.
Creators and Guests
What is OFFBounds Retail?
OFFBounds is where the world’s retail and commerce leaders go beyond headlines to talk about the decisions, strategies, and ideas shaping the future of the industry.
Every week, Paula Macaggi sits down in person with executives from leading brands, retailers, and technology companies for candid conversations about leadership, innovation, growth, and the realities behind building modern commerce businesses.
More than a traditional interview show, OFFBounds explores the human side of leadership: the risks taken, the lessons learned, the moments of reinvention, and the perspectives that rarely make it into press releases or conference stages.
Recorded in person with premium audio and video production, OFFBounds brings global commerce executives together in conversations designed to inform, challenge, and inspire the next generation of industry leaders.