Founder Views - SaaS, Business, and Beyond

This was a very exciting episode. I’m speaking with Thomas Smale, founder of FE International, the hands-down market leader for M&A and advisory services for SaaS and other online businesses. They’ve completed hundreds of millions in acquisitions over the years.

If you own a SaaS or any small business, this is an episode you’re going to want to listen to in full. We talk about what potential buyers look for in companies, how companies can increase their valuation, the acquisition process in detail, and much much more.

Oh, not to mention, FE International is fully 100% bootstrapped, which you know I love. Thomas has an awesome bootstrapping story as well. He basically started buying companies with his credit card believe it or not. You’ll hear more about that in the episode. Enjoy!

Show Notes

This was a very exciting episode. I’m speaking with Thomas Smale, founder of FE International, the hands-down market leader for M&A and advisory services for SaaS and other online businesses. They’ve completed hundreds of millions in acquisitions over the years.

If you own a SaaS or any small business, this is an episode you’re going to want to listen to in full. We talk about what potential buyers look for in companies, how companies can increase their valuation, the acquisition process in detail, and much much more.

Oh, not to mention, FE International is fully 100% bootstrapped, which you know I love. Thomas has an awesome bootstrapping story as well. He basically started buying companies with his credit card believe it or not. You’ll hear more about that in the episode. Enjoy!

Visit feinternational.com to learn more.

Music by sifer2424

Creators and Guests

Guest
Thomas Smale
CEO @FEIntl | Sold over $1BN of SaaS, E-Com & ContentBusinesses | Follow me for details on the deals made & tips for building, growing & selling!

What is Founder Views - SaaS, Business, and Beyond?

Founder Views is a podcast for SaaS builders who want real conversations, not recycled playbooks.

Hosted by Kosta Panagoulias, a 2x SaaS founder, the show features in-the-trenches conversations with SaaS CEOs, operators, and experts. Each episode digs into the decisions, strategies, wins, and struggles that shape real companies - practical insights from people actively building, not theorizing.

While the core focus is SaaS growth, leadership, and execution, the podcast also leaves room for broader discussions that help founders think better - whether that’s economics, technology, markets, or other big-picture business topics.

If you want raw, easy-to-follow conversations with people who've actually built something, you’ll feel right at home.