The Efficient Coach

In this episode we explore the impact of over-identifying with business outcomes.

When things are going well, it can feel like you’re on top of the world. But when there’s a setback - like a client leaving or a failed launch - it can hit you hard, making you feel like you've personally failed.

This episode breaks down the journey of over-identification in three phases: the Emotional Phase, where constant comparison fuels anxiety and a risk-averse mindset; the Stunted Innovation Phase, where fear blocks creativity and decision-making; and finally, the Burnout Phase, where the attachment to outcomes becomes so heavy it may push coaches to consider stepping away.

Tune in to learn why detaching self-worth from metrics is essential for sustainable financial growth and business fulfilment.

What is The Efficient Coach?

Welcome to The Efficient Coach Podcast, where we dive into actionable strategies and insights to help online coaches grow their businesses efficiently, without burning out.

My names Phil Williams, I have an incredible wife Jen, I’m a dad of twins, I have a cockapoo called Reggie, I’m into great coffee, family hikes, and I try to do a bit of CrossFit.

I'm not really into the 'hustle and grind' of working until your eyes sting in the pursuit of that elusive '10k month' whilst hating your life and hoping it makes you happy.

But if you're an online coach who wants to build a coaching business that aligns with your values and allows you to have a life outside of it to?

You're in the right place!

Have a listen, and if you enjoy it, hit subscribe.