Reflecting on Social Media and Generation Z with host Sonata Davis

In this episode, ACM student Sonata Davis hosts Advertising Management senior Nana Krah to discuss how nonprofit businesses can best marketing their content toward Gen-Z through social media to prevent loss of revenue.

What is Practical Advice for "Impractical" Pursuits?

In each episode of "Practical Advice for 'Impractical' Pursuits", students in Michigan State University’s Arts, Cultural Management, and Museum Studies program will explore stories from industry professionals across arts and culture, arming you with all the knowledge you need to not just 'make it', but thrive.

Students enrolled in the Michigan State University Arts, Cultural Management, & Museum Studies "Promotions and e-Commerce" course were assigned a project to create a podcast series and record episodes exploring topics related to arts, culture, and museum administration by conducting interviews with experts in the field.