The Product Launch Podcast

This episode, I explain how to build a sales process for your product and why it’s so important to build a repeatable sales process for your product if you want to reach scalability.

Show Notes

Sean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of Product Launch:

  • Why sales should be seen as a process.
  • The importance of repeatability when creating a sales process.
  • The steps you need to take to set yourself up for large scalability.
  • How to know when you’ve achieved a problem-solution fit.
  • Why building a product sales process in a repeatable way is the most cost-effective way to sell a product.
  • How to achieve scalability while maintaining quality. 
  • How to help prepare a sales team and some assets that are helpful with this.
  • How to handle common objections.
  • How to measure the performance of your product sales process.

Resources:

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Notes generated by Podcast Show Notes  (podcastshownotes.ai)

What is The Product Launch Podcast?

Sean Boyce from NxtStep shares the latest B2B SaaS strategies to help you succeed. The show covers everything from identifying problems worth solving to scaling B2B SaaS businesses. Sean will walk you through what he is building in real-time and share those results with you so you can learn from his successes (and failures) and apply what works to your B2B SaaS to generate real results.