OFFBounds Retail

What does it really take to build innovation that scales inside a legacy business? In this episode, Benjamin Thompson, Head of Global Insights & Strategic Partnerships at Endeavour Group, shares how one of Australia’s largest drinks and hospitality companies stays ahead by blending strategic foresight with cultural transformation. From global tech scouting to the real reasons digital transformation fails, Benjamin unpacks the mindset shifts, leadership dynamics, and operational models that separate innovation theater from meaningful impact. If you're leading change in a complex organization, this conversation is your blueprint.

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✨ Thanks to VTEX for powering this episode — VTEX is the enterprise platform trusted by bold CIOs and CEOs to slash TCO by 50% and scale fast. Trusted by global leaders such as Carrefour, Walmart, and Cencosud, VTEX is the go-to choice for bold CIOs and CEOs who demand excellence. Discover how VTEX can elevate your business today—visit VTEX.com


00:00 Introduction to VTEX 
01:30 Understanding Endeavour Group's Unique Market Position
04:10 The Role of Global Insights and Strategic Partnerships
08:30 Innovative Problem Solving in Retail
12:13 The Journey of Digital Transformation
16:30 Navigating the Future of Technology in Retail
19:57 The Reality of AI and Emerging Technologies
23:30 Leadership in Digital Transformation
26:03 Choosing the Right Technology Partners
29:53 Advice for Fostering Continuous Innovation

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Sponsored by VTEX

Creators and Guests

Host
Paula Macaggi
Informing Commerce Leaders | Founder of OFFBounds - #1 Podcast for Commerce Leaders | Speaker | Reta Awards Judge | Top Retail Expert 2024
Editor
Bicho de Goiaba Podcasts
A Brazilian podcast producer. Main clients: Coca-Cola, PepsiCo, Grant Thornton, SKF and Alelo.

What is OFFBounds Retail?

OFFBounds is a podcast where commerce executives share their perspectives, successes, and lessons learned in their careers to inspire other global leaders in their journey and decision-making.

Every week, the host Paula Macaggi meets industry leaders to discuss business strategies, careers, and leadership in one-on-one conversations challenging the limits of borders and boundaries.

Paula unveils the person behind the leader and brings to her audience of commerce executives experiences to relate, motivate, and reflect on decisions that are shaping commerce.

OFFBounds is the first podcast recorded in person with audio and video featuring executives in commerce from around the world.