Follow the Money - Brian L'Heureux, Selling to Grow - From Marketing to Selling to Growing your Business with Venture Funding

In this episode, Brian L’Heureux, the Owner and CEO of Linestar Utility Supply, takes us on a journey of growing a leading business in the competitive utility industry. Discover the impact of the merger and acquisition trend among Canadian utility companies on Linestar and how Brian and the Partner team navigated these challenges to establish the company as a top player. You’ll also learn how Linestar achieved initial growth without taking on debt and the strategic partnerships with Fort Capital, CAI Capital Partners and CAA driving the company’s future expansion and innovation. Don’t miss this opportunity to gain valuable insights from a seasoned industry leader.

Show Notes

As Linestar’s business expands from a local to a national level, CEO Brian embraces the challenge with determination. With a deep understanding of the utility industry and confidence in Linestar’s offerings, he has expertly navigated strategic partnerships to stay ahead of the competition in this rapidly evolving field. Learn the strategies and tactics Brian has employed to establish Linestar as a formidable player in the national utility market.

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