In Good Companies

In Good Companies Trailer Bonus Episode 3 Season 3

Workforce: The Next Generation

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We’re on the cusp of a new generation of workers. Young people entering the workforce today are, by and large, digital natives. They’ve spent their formative years navigating COVID, and this new world of remote work is the only one they’ve ever known. Like every new generation, they’ll have different values, different expectations and different approaches to their careers. So how do you appeal to the next generation of workers?

In a tight labor market, this talent pool presents a huge opportunity for companies. But with young workers in high demand, you’ve got to stand out. Understanding what students and graduates want from their employers can give you a big leg up. So, what do young workers value? How can employers attract them? And what do they need to succeed in your workplace?

To answer these questions, we turned to Linda Johnson, director of employee relations for the Career Center at Culverhouse at the University of Alabama. Linda has been helping college students and companies connect for 15 years. She sees both perspectives. Together, we explore why young workers are a valuable resource, the most effective recruiting methods, and what you can do to help these employees succeed once they’re inside your company.

So join us as we search for the fountain of youth in a podcast for the ages!

Highlights:
  • Meet Linda Johnson (1:49)
  • Why investing in young talent is so important (3:11)
  • Gen Z strengths (4:54)
  • How U of A teaches students soft skills  (5:47)
  • Young workers want to add value (8:45)
  • Why hybrid work appeals to graduates (9:53)
  • Connecting through preferred channels (12:03)
  • Successful recruiting strategies (13:10)
  • Why companies are recruiting younger (16:18)
  • Internships as risk mitigation (17:33)
  • How to set students up for success (18:46)
  • Getting started with recruitment (20:35)

Links:

Feedback:
If you have questions about the show or topics you'd like discussed in future episodes, email our producers, sheena.cochran@cadencebank.com or danielle.kernell@cadencebank.com.

What is In Good Companies?

Starting and running a business or managing one isn’t for the faint of heart. You’re balancing internal and external forces in a continually changing landscape. You’re building strategies, and banking on the future – no matter what it holds. This is where Cadence Bank’s In Good Companies comes in. We share our wealth of knowledge, and insights from noted industry experts, to guide you through the forces shaping business today.

We’re back for Season 6, and this time, we’re setting our sights on the future of work. We’re asking the big questions, like:

What will your career look like in 2030? Or 2050, even?
How is ESG shaping the future of companies?
And how can we leverage AI to our advantage?

We bring together experts from across the board, from Silicon Valley to multinationals like EY, to help you stay on the cutting edge of business. And we get to know those who are building the future of our companies; because at Cadence Bank, we want to hear the human side of every success story.

Hosting our stellar range of guests this season is our new host, Ari Marin. He is a Cadence Bank Senior Vice President and family enterprise advisor, whose specialty is consulting with family-owned and small businesses. Ari’s idea of “good company” is being around creative, insightful people with unique and inspirational stories. For Season 6, he brings in his curiosity and ambition to In Good Companies, to lead discussions with our guests, and bring listeners across the U.S. all the information they need, in one place, in under 30 minutes.

Ready to launch into the future? Then join us!