The Product Marketing Experts

Questions covered in this episode:
 
1:34 Opening Question: How you got into product marketing and what brought you to Clari?
4:17 Can you give a little bit of an overview about what Clari is, what you do at Clari?
8:41 What are some of the differences in your mind between what makes a good launch versus a great launch and how do you prepare your team for a great launch?
12:01 How do you ensure that your exec's opinions are taken into account?
14:50 How you've aligned your go-to-market teams and how you've successfully enabled those folks?
17:32 How do you ensure that the GTM teams or revenue focused teams are aware of and keyed in on the right updates without kind of feeding them all the noise and trying to make them pay attention to every little thing?
19:32 What's one thing, maybe a mentor or another leader that has kinda shared with you or that you've learned from them that's really served you well in your career?

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What is The Product Marketing Experts ?

A deep dive into the craft of Product Marketing with the best Product Marketers in the world. Each week we sit down with Product Marketing experts at some of the fastest growing technology companies in the world. Hosted by Jeffrey Vocell, Director of Product Marketing at Iterable and brought to you by Sharebird.com, the leading Product Marketing question and answer site.