{
  "version": "1.2.0",
  "chapters": [
    {
      "title": "– Intro to Dave\r",
      "startTime": 0,
      "endTime": 477.21
    },
    {
      "title": "– Why organic content is the foundation of a great marketing strategy\r",
      "startTime": 477.21,
      "endTime": 625.21
    },
    {
      "title": "– The role of SEO in B2B marketing\r",
      "startTime": 625.21,
      "endTime": 820.21
    },
    {
      "title": "– How brands can balance paid marketing with organic content\r",
      "startTime": 820.21,
      "endTime": 1012.21
    },
    {
      "title": "– The power of LinkedIn and why marketers should prioritize personal branding\r",
      "startTime": 1012.21,
      "endTime": 1224.21
    },
    {
      "title": "– Why podcasts are an underrated channel for brand-building\r",
      "startTime": 1224.21,
      "endTime": 1445.21
    },
    {
      "title": "– How to build an audience and turn content into a long-term flywheel\r",
      "startTime": 1445.21,
      "endTime": 1792.88
    },
    {
      "title": "– The connection between community and content marketing\r",
      "startTime": 1792.88,
      "endTime": 2011.88
    },
    {
      "title": "– How Exit Five grew into a marketing community\r",
      "startTime": 2011.88,
      "endTime": 2245.88
    },
    {
      "title": "– The biggest mistakes B2B companies make with content marketing\r",
      "startTime": 2245.88,
      "endTime": 2502.88
    },
    {
      "title": "– How to measure content success beyond just traffic and rankings\r",
      "startTime": 2502.88,
      "endTime": 2730.88
    },
    {
      "title": "– Advice for marketers looking to build influence in their industry\r",
      "startTime": 2730.88,
      "endTime": 2927.88
    },
    {
      "title": "– Final thoughts",
      "startTime": 2927.88,
      "endTime": 2952.73
    }
  ]
}