WEBVTT 00:00:20.024 --> 00:00:20.704 Pfoe, 00:00:20.704 --> 00:00:21.343 alweer 00:00:21.343 --> 00:00:21.473 een 00:00:21.473 --> 00:00:22.083 melding 00:00:22.083 --> 00:00:22.343 van 00:00:22.343 --> 00:00:22.502 de 00:00:22.502 --> 00:00:23.862 familie-app. 00:00:23.862 --> 00:00:24.281 Ik 00:00:24.281 --> 00:00:24.351 word 00:00:24.351 --> 00:00:24.511 er 00:00:24.511 --> 00:00:25.151 soms 00:00:25.151 --> 00:00:25.181 echt 00:00:25.181 --> 00:00:25.421 gek 00:00:25.421 --> 00:00:25.980 van. 00:00:25.980 --> 00:00:26.400 Laat 00:00:26.400 --> 00:00:26.490 me 00:00:26.490 --> 00:00:27.219 raden. 00:00:27.219 --> 00:00:27.349 Je 00:00:27.349 --> 00:00:27.639 oom 00:00:27.639 --> 00:00:27.829 heeft 00:00:27.829 --> 00:00:28.019 een 00:00:28.019 --> 00:00:28.459 foto 00:00:28.459 --> 00:00:28.539 van 00:00:28.539 --> 00:00:28.709 zijn 00:00:28.709 --> 00:00:29.278 avondeten 00:00:29.278 --> 00:00:30.208 doorgestuurd? 00:00:30.208 --> 00:00:31.137 Bijna. 00:00:31.137 --> 00:00:31.557 Een 00:00:31.557 --> 00:00:32.456 'grappige' 00:00:32.456 --> 00:00:33.056 video. 00:00:33.056 --> 00:00:33.476 Weet 00:00:33.476 --> 00:00:33.815 je, 00:00:33.815 --> 00:00:34.055 het 00:00:34.055 --> 00:00:34.295 gaf 00:00:34.295 --> 00:00:34.455 me 00:00:34.455 --> 00:00:34.625 een 00:00:34.625 --> 00:00:35.294 idee. 00:00:35.294 --> 00:00:35.434 Ik 00:00:35.434 --> 00:00:35.714 ga 00:00:35.714 --> 00:00:35.994 gewoon 00:00:35.994 --> 00:00:36.264 zelf 00:00:36.264 --> 00:00:36.594 een 00:00:36.594 --> 00:00:36.694 app 00:00:36.694 --> 00:00:37.573 ontwerpen. 00:00:37.573 --> 00:00:38.213 Oh? 00:00:38.213 --> 00:00:38.343 Ga 00:00:38.343 --> 00:00:38.432 je 00:00:38.432 --> 00:00:38.632 de 00:00:38.632 --> 00:00:39.232 concurrentie 00:00:39.232 --> 00:00:39.532 met 00:00:39.532 --> 00:00:39.882 WhatsApp 00:00:39.882 --> 00:00:40.171 aan? 00:00:40.171 --> 00:00:41.011 Nee, 00:00:41.011 --> 00:00:41.441 veel 00:00:41.441 --> 00:00:42.330 beter! 00:00:42.330 --> 00:00:42.750 Een 00:00:42.750 --> 00:00:42.870 app 00:00:42.750 --> 00:00:42.960 die 00:00:42.960 --> 00:00:43.140 alle 00:00:43.140 --> 00:00:44.409 groepsgesprekken 00:00:44.409 --> 00:00:44.559 op 00:00:44.559 --> 00:00:44.778 een 00:00:44.778 --> 00:00:45.218 slimme 00:00:45.218 --> 00:00:45.658 manier 00:00:45.658 --> 00:00:46.857 organiseert. 00:00:46.857 --> 00:00:46.877 Je 00:00:46.877 --> 00:00:47.247 stelt 00:00:47.247 --> 00:00:47.467 van 00:00:47.467 --> 00:00:48.046 tevoren 00:00:48.046 --> 00:00:48.136 in 00:00:48.136 --> 00:00:48.396 wie 00:00:48.396 --> 00:00:48.726 welke 00:00:48.726 --> 00:00:49.466 meldingen 00:00:49.466 --> 00:00:49.615 mag 00:00:49.615 --> 00:00:50.165 sturen 00:00:50.165 --> 00:00:50.295 die 00:00:50.295 --> 00:00:50.705 bij 00:00:50.705 --> 00:00:50.785 jou 00:00:50.785 --> 00:00:51.564 binnenkomen. 00:00:51.564 --> 00:00:52.044 Oké, 00:00:52.044 --> 00:00:52.284 dus 00:00:52.284 --> 00:00:52.434 je 00:00:52.434 --> 00:00:52.883 pakt 00:00:52.883 --> 00:00:53.003 een 00:00:53.003 --> 00:00:53.733 specifiek 00:00:53.733 --> 00:00:54.372 probleem 00:00:54.372 --> 00:00:54.802 aan. 00:00:54.802 --> 00:00:54.982 En 00:00:54.982 --> 00:00:55.222 wie 00:00:55.222 --> 00:00:55.262 is 00:00:55.262 --> 00:00:55.462 dan 00:00:55.462 --> 00:00:56.051 precies 00:00:56.051 --> 00:00:56.121 je 00:00:56.121 --> 00:00:56.881 doelgroep? 00:00:56.881 --> 00:00:57.301 Alleen 00:00:57.301 --> 00:00:57.580 mensen 00:00:57.580 --> 00:00:57.690 met 00:00:57.690 --> 00:00:58.170 een 00:00:58.170 --> 00:00:58.290 enorme 00:00:58.290 --> 00:00:58.920 familie? 00:00:58.920 --> 00:00:59.379 Nee, 00:00:59.379 --> 00:01:00.439 iedereen! 00:01:00.439 --> 00:01:00.858 Denk 00:01:00.858 --> 00:01:00.948 aan 00:01:00.948 --> 00:01:01.088 de 00:01:01.088 --> 00:01:02.278 sportclub-app, 00:01:02.278 --> 00:01:02.447 de 00:01:02.447 --> 00:01:03.437 buurt-app, 00:01:03.437 --> 00:01:03.647 de 00:01:03.647 --> 00:01:03.857 app 00:01:03.857 --> 00:01:04.046 met 00:01:04.046 --> 00:01:04.801 je 00:01:04.801 --> 00:01:05.555 studievrienden... 00:01:05.555 --> 00:01:05.965 Het 00:01:05.965 --> 00:01:06.215 loopt 00:01:06.215 --> 00:01:06.365 zo 00:01:06.365 --> 00:01:06.845 snel 00:01:06.845 --> 00:01:06.955 uit 00:01:06.955 --> 00:01:07.114 de 00:01:07.114 --> 00:01:07.754 hand. 00:01:07.754 --> 00:01:07.884 Ik 00:01:07.884 --> 00:01:08.204 dacht 00:01:08.204 --> 00:01:08.404 het 00:01:08.404 --> 00:01:09.043 hele 00:01:09.043 --> 00:01:09.133 concept 00:01:09.133 --> 00:01:09.853 gisteravond 00:01:09.853 --> 00:01:10.312 uit. 00:01:10.312 --> 00:01:10.512 Je 00:01:10.512 --> 00:01:10.732 hebt 00:01:10.732 --> 00:01:10.852 het 00:01:10.852 --> 00:01:11.632 uitgedacht? 00:01:11.632 --> 00:01:12.431 Vertel. 00:01:12.431 --> 00:01:12.631 Hoe 00:01:12.631 --> 00:01:12.851 zie 00:01:12.851 --> 00:01:12.881 je 00:01:12.881 --> 00:01:12.991 de 00:01:12.991 --> 00:01:13.720 interface 00:01:13.720 --> 00:01:13.750 voor 00:01:13.750 --> 00:01:14.070 je? 00:01:14.070 --> 00:01:14.540 Super 00:01:14.540 --> 00:01:15.099 simpel 00:01:15.099 --> 00:01:15.389 en 00:01:15.389 --> 00:01:16.399 visueel. 00:01:16.399 --> 00:01:16.469 Ik 00:01:16.469 --> 00:01:16.688 wil 00:01:16.688 --> 00:01:16.828 het 00:01:16.828 --> 00:01:16.968 zo 00:01:16.968 --> 00:01:17.598 ontwerpen 00:01:17.598 --> 00:01:17.808 dat 00:01:17.808 --> 00:01:17.948 je 00:01:17.948 --> 00:01:18.158 met 00:01:18.158 --> 00:01:18.647 kleuren 00:01:18.647 --> 00:01:19.187 werkt. 00:01:19.187 --> 00:01:19.727 Rood 00:01:19.727 --> 00:01:19.807 voor 00:01:19.807 --> 00:01:20.566 dringende 00:01:20.566 --> 00:01:21.186 berichten, 00:01:21.186 --> 00:01:21.605 groen 00:01:21.605 --> 00:01:21.815 voor 00:01:21.815 --> 00:01:21.995 'leuk 00:01:21.995 --> 00:01:22.485 voor 00:01:22.485 --> 00:01:23.214 later', 00:01:23.214 --> 00:01:23.944 zoiets. 00:01:23.944 --> 00:01:24.364 De 00:01:24.364 --> 00:01:24.663 gebruiker 00:01:24.663 --> 00:01:25.193 stelt 00:01:25.193 --> 00:01:25.263 dat 00:01:25.263 --> 00:01:25.453 zelf 00:01:25.453 --> 00:01:25.823 in. 00:01:25.823 --> 00:01:26.223 Dat 00:01:26.223 --> 00:01:26.522 klinkt 00:01:26.522 --> 00:01:27.502 intuïtief. 00:01:27.502 --> 00:01:27.632 Je 00:01:27.632 --> 00:01:27.961 klikt 00:01:27.961 --> 00:01:28.161 een 00:01:28.161 --> 00:01:28.821 categorie 00:01:28.821 --> 00:01:28.971 aan 00:01:28.971 --> 00:01:29.171 en 00:01:29.171 --> 00:01:29.371 ziet 00:01:29.371 --> 00:01:29.780 alleen 00:01:29.780 --> 00:01:29.980 die 00:01:29.980 --> 00:01:30.860 berichten. 00:01:30.860 --> 00:01:30.990 En 00:01:30.990 --> 00:01:31.249 wat 00:01:31.249 --> 00:01:31.279 is 00:01:31.279 --> 00:01:31.419 dan 00:01:31.419 --> 00:01:31.529 de 00:01:31.529 --> 00:01:32.289 belangrijkste 00:01:32.289 --> 00:01:33.418 functionaliteit? 00:01:33.418 --> 00:01:33.838 Het 00:01:33.838 --> 00:01:34.707 filteren, 00:01:34.707 --> 00:01:35.257 absoluut. 00:01:35.257 --> 00:01:35.677 Maar 00:01:35.677 --> 00:01:35.767 ook 00:01:35.767 --> 00:01:35.986 een 00:01:35.986 --> 00:01:36.546 soort 00:01:36.546 --> 00:01:37.455 samenvatting. 00:01:37.455 --> 00:01:37.715 Dat 00:01:37.715 --> 00:01:37.875 de 00:01:37.875 --> 00:01:38.065 app 00:01:38.065 --> 00:01:38.265 aan 00:01:38.265 --> 00:01:38.495 het 00:01:38.495 --> 00:01:38.825 eind 00:01:38.825 --> 00:01:39.124 van 00:01:39.124 --> 00:01:39.204 de 00:01:39.204 --> 00:01:39.434 dag 00:01:39.434 --> 00:01:39.924 zegt: 00:01:39.924 --> 00:01:40.194 'Dit 00:01:40.194 --> 00:01:40.454 heb 00:01:40.454 --> 00:01:40.534 je 00:01:40.534 --> 00:01:41.253 gemist'. 00:01:41.253 --> 00:01:41.413 Dan 00:01:41.413 --> 00:01:41.673 hoef 00:01:41.673 --> 00:01:41.733 je 00:01:41.733 --> 00:01:41.953 niet 00:01:41.953 --> 00:01:42.307 door 00:01:42.307 --> 00:01:42.662 tweehonderd 00:01:42.662 --> 00:01:43.142 berichten 00:01:43.142 --> 00:01:43.412 terug 00:01:43.412 --> 00:01:43.522 te 00:01:43.522 --> 00:01:44.171 scrollen. 00:01:44.171 --> 00:01:44.591 Ja, 00:01:44.591 --> 00:01:44.731 dat 00:01:44.731 --> 00:01:44.891 is 00:01:44.891 --> 00:01:45.450 een 00:01:45.450 --> 00:01:45.490 goed 00:01:45.490 --> 00:01:46.180 idee. 00:01:46.180 --> 00:01:46.310 Dat 00:01:46.310 --> 00:01:46.470 zou 00:01:46.470 --> 00:01:46.580 ik 00:01:46.580 --> 00:01:46.780 wel 00:01:46.780 --> 00:01:47.609 gebruiken. 00:01:47.609 --> 00:01:47.739 Je 00:01:47.739 --> 00:01:48.014 vult 00:01:48.014 --> 00:01:48.289 dus 00:01:48.289 --> 00:01:48.419 een 00:01:48.419 --> 00:01:49.018 uitgebreid 00:01:49.018 --> 00:01:49.418 profiel 00:01:49.418 --> 00:01:49.608 in 00:01:49.608 --> 00:01:49.888 met 00:01:49.888 --> 00:01:49.998 al 00:01:49.998 --> 00:01:50.108 je 00:01:50.108 --> 00:01:50.687 voorkeuren 00:01:50.687 --> 00:01:50.907 voor 00:01:50.907 --> 00:01:51.277 elke 00:01:51.277 --> 00:01:51.567 groep? 00:01:51.567 --> 00:01:52.526 Precies! 00:01:52.526 --> 00:01:52.946 Bij 00:01:52.946 --> 00:01:52.986 het 00:01:52.986 --> 00:01:53.815 aanmaken 00:01:53.815 --> 00:01:53.845 van 00:01:53.845 --> 00:01:53.975 je 00:01:53.975 --> 00:01:54.515 profiel 00:01:54.515 --> 00:01:54.815 geef 00:01:54.815 --> 00:01:54.965 je 00:01:54.965 --> 00:01:55.344 alles 00:01:55.344 --> 00:01:55.644 aan. 00:01:55.644 --> 00:01:55.774 En 00:01:55.774 --> 00:01:56.064 je 00:01:56.064 --> 00:01:56.134 kunt 00:01:56.134 --> 00:01:56.254 de 00:01:56.254 --> 00:01:56.993 instellingen 00:01:56.993 --> 00:01:57.613 natuurlijk 00:01:57.613 --> 00:01:57.983 altijd 00:01:57.983 --> 00:01:58.232 weer 00:01:58.232 --> 00:01:59.042 aanpassen. 00:01:59.042 --> 00:01:59.172 Ik 00:01:59.172 --> 00:01:59.322 heb 00:01:59.322 --> 00:01:59.881 gisteravond 00:01:59.881 --> 00:02:00.061 al 00:02:00.061 --> 00:02:00.341 wat 00:02:00.341 --> 00:02:00.676 eerste 00:02:00.676 --> 00:02:01.011 schetsen 00:02:01.011 --> 00:02:01.410 gemaakt 00:02:01.410 --> 00:02:01.640 voor 00:02:01.640 --> 00:02:01.810 het 00:02:01.810 --> 00:02:02.480 ontwerp. 00:02:02.480 --> 00:02:02.660 Je 00:02:02.660 --> 00:02:02.954 hebt 00:02:02.954 --> 00:02:03.249 schetsen 00:02:03.249 --> 00:02:03.774 gemaakt? 00:02:03.774 --> 00:02:04.299 Wauw, 00:02:04.299 --> 00:02:04.409 je 00:02:04.409 --> 00:02:04.688 meent 00:02:04.688 --> 00:02:05.178 het 00:02:05.178 --> 00:02:05.598 echt. 00:02:05.598 --> 00:02:05.818 Dan 00:02:05.818 --> 00:02:06.018 ga 00:02:06.018 --> 00:02:06.118 je 00:02:06.118 --> 00:02:06.267 er 00:02:06.267 --> 00:02:06.407 dus 00:02:06.407 --> 00:02:06.917 echt 00:02:06.917 --> 00:02:07.357 voor. 00:02:07.357 --> 00:02:07.537 Heb 00:02:07.537 --> 00:02:07.776 je 00:02:07.776 --> 00:02:07.836 ook 00:02:07.836 --> 00:02:07.956 al 00:02:07.956 --> 00:02:08.646 nagedacht 00:02:08.646 --> 00:02:08.736 over 00:02:08.736 --> 00:02:08.916 hoe 00:02:08.916 --> 00:02:09.036 je 00:02:09.036 --> 00:02:09.525 feedback 00:02:09.525 --> 00:02:10.315 verzamelt? 00:02:10.315 --> 00:02:10.485 Dat 00:02:10.485 --> 00:02:10.735 is 00:02:10.735 --> 00:02:11.044 cruciaal 00:02:11.044 --> 00:02:11.254 voor 00:02:11.254 --> 00:02:11.604 de 00:02:11.604 --> 00:02:11.734 eerste 00:02:11.734 --> 00:02:12.314 versie. 00:02:12.314 --> 00:02:12.683 Oh 00:02:12.683 --> 00:02:13.123 wacht, 00:02:13.123 --> 00:02:13.593 nee. 00:02:13.593 --> 00:02:14.013 Daar 00:02:14.013 --> 00:02:14.132 ging 00:02:14.013 --> 00:02:14.113 ik 00:02:14.113 --> 00:02:14.262 een 00:02:14.262 --> 00:02:14.572 beetje 00:02:14.572 --> 00:02:14.882 te 00:02:14.882 --> 00:02:15.202 snel. 00:02:15.202 --> 00:02:15.492 Goed 00:02:15.492 --> 00:02:16.071 punt. 00:02:16.071 --> 00:02:16.201 Ik 00:02:16.201 --> 00:02:16.491 dacht 00:02:16.491 --> 00:02:16.721 eraan 00:02:16.721 --> 00:02:16.831 om 00:02:16.831 --> 00:02:16.911 een 00:02:16.911 --> 00:02:17.480 testgroep 00:02:17.480 --> 00:02:17.590 op 00:02:17.590 --> 00:02:17.740 te 00:02:17.740 --> 00:02:18.230 zetten. 00:02:18.230 --> 00:02:18.650 Ja, 00:02:18.650 --> 00:02:18.690 dat 00:02:18.690 --> 00:02:18.999 lijkt 00:02:18.999 --> 00:02:19.069 me 00:02:19.069 --> 00:02:19.479 een 00:02:19.479 --> 00:02:19.679 goede 00:02:19.679 --> 00:02:20.089 eerste 00:02:20.089 --> 00:02:20.628 stap. 00:02:20.628 --> 00:02:20.758 Je 00:02:20.758 --> 00:02:21.058 nodigt 00:02:21.058 --> 00:02:21.218 dan 00:02:21.218 --> 00:02:21.378 een 00:02:21.378 --> 00:02:21.568 paar 00:02:21.568 --> 00:02:22.028 vrienden 00:02:22.028 --> 00:02:22.187 uit 00:02:22.187 --> 00:02:22.297 om 00:02:22.297 --> 00:02:22.627 de 00:02:22.627 --> 00:02:22.957 beta-versie 00:02:22.957 --> 00:02:23.067 te 00:02:23.067 --> 00:02:23.627 testen. 00:02:23.627 --> 00:02:23.756 Ik 00:02:23.756 --> 00:02:24.046 doe 00:02:24.046 --> 00:02:24.056 wel 00:02:24.056 --> 00:02:24.216 mee, 00:02:24.216 --> 00:02:24.626 hoor. 00:02:24.626 --> 00:02:25.266 Echt? 00:02:25.266 --> 00:02:26.225 Super! 00:02:26.225 --> 00:02:26.485 Dan 00:02:26.485 --> 00:02:26.645 kan 00:02:26.645 --> 00:02:26.755 ik 00:02:26.755 --> 00:02:27.064 meteen 00:02:27.064 --> 00:02:27.514 zien 00:02:27.514 --> 00:02:27.544 of 00:02:27.544 --> 00:02:27.664 de 00:02:27.664 --> 00:02:28.284 interface 00:02:28.284 --> 00:02:28.833 duidelijk 00:02:28.833 --> 00:02:29.223 is. 00:02:29.223 --> 00:02:29.363 Ik 00:02:29.363 --> 00:02:29.643 wil 00:02:29.643 --> 00:02:29.783 niet 00:02:29.783 --> 00:02:30.023 zo'n 00:02:30.023 --> 00:02:30.242 app 00:02:30.242 --> 00:02:30.542 als 00:02:30.542 --> 00:02:30.942 LinkedIn 00:02:30.942 --> 00:02:31.152 waar 00:02:31.152 --> 00:02:31.282 je 00:02:31.282 --> 00:02:31.512 eerst 00:02:31.512 --> 00:02:31.672 een 00:02:31.672 --> 00:02:31.931 half 00:02:31.931 --> 00:02:32.031 uur 00:02:32.031 --> 00:02:32.241 moet 00:02:32.241 --> 00:02:32.551 zoeken 00:02:32.551 --> 00:02:32.811 naar 00:02:32.811 --> 00:02:32.931 de 00:02:32.811 --> 00:02:33.241 juiste 00:02:33.241 --> 00:02:33.660 knop. 00:02:33.660 --> 00:02:34.090 Haha, 00:02:34.090 --> 00:02:34.370 ja, 00:02:34.370 --> 00:02:34.500 dat 00:02:34.500 --> 00:02:34.949 is 00:02:34.949 --> 00:02:35.019 soms 00:02:35.019 --> 00:02:35.329 wel 00:02:35.329 --> 00:02:35.459 een 00:02:35.459 --> 00:02:36.419 uitdaging. 00:02:36.419 --> 00:02:36.678 De 00:02:36.678 --> 00:02:37.698 gebruikerservaring 00:02:37.698 --> 00:02:37.738 is 00:02:37.738 --> 00:02:37.938 daar 00:02:37.938 --> 00:02:38.177 niet 00:02:38.177 --> 00:02:38.537 altijd 00:02:38.537 --> 00:02:38.777 even 00:02:38.777 --> 00:02:39.417 logisch. 00:02:39.417 --> 00:02:39.547 Ik 00:02:39.547 --> 00:02:39.836 zocht 00:02:39.836 --> 00:02:40.126 laatst 00:02:40.126 --> 00:02:40.226 hoe 00:02:40.226 --> 00:02:40.396 ik 00:02:40.396 --> 00:02:40.666 me 00:02:40.666 --> 00:02:40.716 kon 00:02:40.716 --> 00:02:41.096 afmelden 00:02:41.096 --> 00:02:41.315 voor 00:02:41.315 --> 00:02:41.475 die 00:02:41.475 --> 00:02:41.955 eindeloze 00:02:41.955 --> 00:02:42.615 mail-updates. 00:02:42.615 --> 00:02:43.274 Kostte 00:02:43.274 --> 00:02:43.294 me 00:02:43.294 --> 00:02:43.514 tien 00:02:43.514 --> 00:02:44.294 minuten. 00:02:44.294 --> 00:02:44.513 Zie 00:02:44.513 --> 00:02:45.113 je! 00:02:45.113 --> 00:02:45.383 Dat 00:02:45.383 --> 00:02:45.473 wil 00:02:45.473 --> 00:02:45.593 ik 00:02:45.593 --> 00:02:46.372 voorkomen. 00:02:46.372 --> 00:02:46.792 Mijn 00:02:46.792 --> 00:02:46.862 app 00:02:46.862 --> 00:02:47.132 moet 00:02:47.132 --> 00:02:47.272 de 00:02:47.272 --> 00:02:47.911 gebruiker 00:02:47.911 --> 00:02:48.261 juist 00:02:48.261 --> 00:02:48.541 tijd 00:02:48.541 --> 00:02:49.410 opleveren, 00:02:49.410 --> 00:02:49.830 niet 00:02:49.830 --> 00:02:50.410 kosten. 00:02:50.410 --> 00:02:50.670 Het 00:02:50.670 --> 00:02:50.829 moet 00:02:50.829 --> 00:02:51.039 niet 00:02:51.039 --> 00:02:51.249 voelen 00:02:51.249 --> 00:02:51.699 als 00:02:51.699 --> 00:02:52.009 werk. 00:02:52.009 --> 00:02:52.199 Dat 00:02:52.199 --> 00:02:52.428 is 00:02:52.428 --> 00:02:52.518 een 00:02:52.518 --> 00:02:52.768 goed 00:02:52.768 --> 00:02:53.768 uitgangspunt. 00:02:53.768 --> 00:02:53.978 En 00:02:53.978 --> 00:02:54.187 hoe 00:02:54.187 --> 00:02:54.357 zit 00:02:54.357 --> 00:02:54.577 het 00:02:54.577 --> 00:02:55.057 met 00:02:55.057 --> 00:02:55.567 privacy? 00:02:55.567 --> 00:02:55.816 Gaan 00:02:55.816 --> 00:02:55.986 de 00:02:55.986 --> 00:02:56.376 berichten 00:02:56.376 --> 00:02:56.826 via 00:02:56.826 --> 00:02:56.886 jouw 00:02:56.886 --> 00:02:57.445 server? 00:02:57.445 --> 00:02:57.865 Mensen 00:02:57.865 --> 00:02:57.895 zijn 00:02:57.895 --> 00:02:58.075 daar 00:02:58.075 --> 00:02:58.735 tegenwoordig 00:02:58.735 --> 00:02:58.785 best 00:02:58.785 --> 00:02:59.274 voorzichtig 00:02:59.274 --> 00:02:59.604 mee. 00:02:59.604 --> 00:03:00.024 Daar 00:03:00.024 --> 00:03:00.094 heb 00:03:00.094 --> 00:03:00.234 ik 00:03:00.234 --> 00:03:00.413 ook 00:03:00.413 --> 00:03:00.643 over 00:03:00.643 --> 00:03:01.563 nagedacht. 00:03:01.563 --> 00:03:01.983 Alles 00:03:01.983 --> 00:03:02.122 moet 00:03:02.122 --> 00:03:02.882 versleuteld 00:03:02.882 --> 00:03:03.282 zijn, 00:03:03.282 --> 00:03:03.701 net 00:03:03.701 --> 00:03:03.821 als 00:03:03.701 --> 00:03:03.911 bij 00:03:03.911 --> 00:03:04.721 WhatsApp. 00:03:04.721 --> 00:03:04.981 De 00:03:04.981 --> 00:03:05.400 gebruiker 00:03:05.400 --> 00:03:05.560 moet 00:03:05.560 --> 00:03:05.760 de 00:03:05.760 --> 00:03:06.390 volledige 00:03:06.390 --> 00:03:06.819 controle 00:03:06.819 --> 00:03:07.439 houden. 00:03:07.439 --> 00:03:07.569 Ik 00:03:07.569 --> 00:03:07.859 lees 00:03:07.859 --> 00:03:08.249 natuurlijk 00:03:08.249 --> 00:03:08.728 niks 00:03:08.728 --> 00:03:08.998 mee. 00:03:08.998 --> 00:03:09.838 Oké, 00:03:09.838 --> 00:03:10.227 nou, 00:03:10.227 --> 00:03:10.257 ik 00:03:10.257 --> 00:03:10.447 meld 00:03:10.447 --> 00:03:10.557 me 00:03:10.557 --> 00:03:11.137 officieel 00:03:11.137 --> 00:03:11.227 aan 00:03:11.227 --> 00:03:11.507 voor 00:03:11.507 --> 00:03:11.567 de 00:03:11.567 --> 00:03:12.316 testgroep. 00:03:12.316 --> 00:03:12.736 Wanneer 00:03:12.736 --> 00:03:12.886 komt 00:03:12.886 --> 00:03:12.986 de 00:03:12.986 --> 00:03:13.605 eerste 00:03:13.605 --> 00:03:13.635 update 00:03:13.635 --> 00:03:14.375 uit? 00:03:14.375 --> 00:03:14.755 Haha, 00:03:14.755 --> 00:03:14.964 nou 00:03:14.964 --> 00:03:15.234 ja, 00:03:15.234 --> 00:03:15.594 rustig 00:03:15.594 --> 00:03:16.154 maar! 00:03:16.154 --> 00:03:16.334 Ik 00:03:16.334 --> 00:03:16.573 moet 00:03:16.573 --> 00:03:16.643 het 00:03:16.643 --> 00:03:16.913 eerst 00:03:16.913 --> 00:03:17.443 nog 00:03:17.443 --> 00:03:17.513 helemaal 00:03:17.513 --> 00:03:18.232 ontwerpen. 00:03:18.232 --> 00:03:18.652 Stap 00:03:18.652 --> 00:03:18.882 voor 00:03:18.882 --> 00:03:19.472 stap. 00:03:19.472 --> 00:03:19.941 Misschien 00:03:19.941 --> 00:03:20.151 moet 00:03:20.151 --> 00:03:20.241 ik 00:03:20.241 --> 00:03:20.721 eerst 00:03:20.721 --> 00:03:20.791 maar 00:03:20.791 --> 00:03:20.931 eens 00:03:20.931 --> 00:03:21.141 een 00:03:21.141 --> 00:03:21.400 cursus 00:03:21.400 --> 00:03:22.030 programmeren 00:03:22.030 --> 00:03:22.590 volgen. 00:03:22.590 --> 00:03:22.720 Of 00:03:22.720 --> 00:03:22.809 je 00:03:22.809 --> 00:03:23.089 zoekt 00:03:23.089 --> 00:03:23.399 iemand 00:03:23.399 --> 00:03:23.609 die 00:03:23.609 --> 00:03:23.889 dat 00:03:23.889 --> 00:03:23.999 voor 00:03:23.999 --> 00:03:24.109 je 00:03:24.109 --> 00:03:24.548 doet. 00:03:24.548 --> 00:03:24.968 Jij 00:03:24.968 --> 00:03:25.008 doet 00:03:25.008 --> 00:03:25.208 het 00:03:25.208 --> 00:03:25.818 concept 00:03:25.818 --> 00:03:25.868 en 00:03:25.868 --> 00:03:26.017 het 00:03:26.017 --> 00:03:26.547 ontwerp, 00:03:26.547 --> 00:03:26.687 en 00:03:26.687 --> 00:03:26.967 een 00:03:26.967 --> 00:03:27.177 ander 00:03:27.177 --> 00:03:27.297 de 00:03:27.297 --> 00:03:28.026 techniek. 00:03:28.026 --> 00:03:28.196 Dan 00:03:28.196 --> 00:03:28.446 kun 00:03:28.446 --> 00:03:28.456 je 00:03:28.456 --> 00:03:28.566 je 00:03:28.566 --> 00:03:28.876 focussen 00:03:28.876 --> 00:03:29.265 op 00:03:29.265 --> 00:03:29.315 wat 00:03:29.315 --> 00:03:29.375 je 00:03:29.375 --> 00:03:29.695 goed 00:03:29.695 --> 00:03:29.985 kan. 00:03:29.985 --> 00:03:30.175 Dat 00:03:30.175 --> 00:03:30.405 is 00:03:30.405 --> 00:03:30.705 eigenlijk 00:03:30.705 --> 00:03:31.004 wel 00:03:31.004 --> 00:03:31.304 een 00:03:31.304 --> 00:03:31.544 slim 00:03:31.544 --> 00:03:32.024 idee. 00:03:32.024 --> 00:03:32.224 Zo 00:03:32.224 --> 00:03:32.443 had 00:03:32.443 --> 00:03:32.513 ik 00:03:32.513 --> 00:03:32.723 het 00:03:32.723 --> 00:03:32.863 nog 00:03:32.863 --> 00:03:33.313 niet 00:03:33.313 --> 00:03:33.942 bekeken. 00:03:33.942 --> 00:03:34.152 Dan 00:03:34.152 --> 00:03:34.362 kan 00:03:34.362 --> 00:03:34.422 ik 00:03:34.422 --> 00:03:34.542 me 00:03:34.542 --> 00:03:34.752 echt 00:03:34.752 --> 00:03:35.262 richten 00:03:35.262 --> 00:03:35.322 op 00:03:35.322 --> 00:03:35.442 de 00:03:35.442 --> 00:03:35.921 perfecte 00:03:35.921 --> 00:03:36.401 ervaring 00:03:36.401 --> 00:03:36.681 voor 00:03:36.681 --> 00:03:36.761 de 00:03:36.761 --> 00:03:37.500 gebruiker. 00:03:37.500 --> 00:03:37.720 Je 00:03:37.720 --> 00:03:38.070 gebruikt 00:03:38.070 --> 00:03:38.300 best 00:03:38.300 --> 00:03:38.759 veel 00:03:38.759 --> 00:03:39.169 specifieke 00:03:39.169 --> 00:03:39.739 woorden. 00:03:39.739 --> 00:03:40.159 Zoals 00:03:40.159 --> 00:03:40.828 'interface' 00:03:40.828 --> 00:03:41.038 en 00:03:41.038 --> 00:03:41.937 'doelgroep'. 00:03:41.937 --> 00:03:42.077 Dat 00:03:42.077 --> 00:03:42.357 klinkt 00:03:42.357 --> 00:03:42.537 heel 00:03:42.537 --> 00:03:43.496 professioneel. 00:03:43.496 --> 00:03:43.506 Oh 00:03:43.506 --> 00:03:43.796 ja, 00:03:43.796 --> 00:03:43.926 dat 00:03:43.926 --> 00:03:44.046 is 00:03:44.046 --> 00:03:44.186 mijn 00:03:44.186 --> 00:03:44.696 werk 00:03:44.696 --> 00:03:45.415 natuurlijk. 00:03:45.415 --> 00:03:45.835 De 00:03:45.835 --> 00:03:46.145 'interface' 00:03:46.145 --> 00:03:46.255 is 00:03:46.255 --> 00:03:46.734 gewoon 00:03:46.734 --> 00:03:46.874 hoe 00:03:46.874 --> 00:03:47.084 de 00:03:47.084 --> 00:03:47.469 app 00:03:47.469 --> 00:03:47.854 eruitziet 00:03:47.854 --> 00:03:47.974 en 00:03:47.974 --> 00:03:48.164 hoe 00:03:48.164 --> 00:03:48.283 je 00:03:48.283 --> 00:03:48.473 hem 00:03:48.473 --> 00:03:49.133 bedient. 00:03:49.133 --> 00:03:49.263 En 00:03:49.263 --> 00:03:49.383 de 00:03:49.383 --> 00:03:49.902 'doelgroep' 00:03:49.902 --> 00:03:50.152 zijn 00:03:50.152 --> 00:03:50.432 de 00:03:50.432 --> 00:03:50.632 mensen 00:03:50.632 --> 00:03:50.872 voor 00:03:50.872 --> 00:03:51.052 wie 00:03:51.052 --> 00:03:51.192 je 00:03:51.192 --> 00:03:51.292 de 00:03:51.292 --> 00:03:51.471 app 00:03:51.471 --> 00:03:51.971 maakt. 00:03:51.971 --> 00:03:52.391 Ja 00:03:52.391 --> 00:03:53.130 precies. 00:03:53.130 --> 00:03:53.260 En 00:03:53.260 --> 00:03:53.550 de 00:03:53.550 --> 00:03:53.780 'gebruiker' 00:03:53.780 --> 00:03:53.940 staat 00:03:53.940 --> 00:03:54.450 centraal, 00:03:54.450 --> 00:03:54.664 neem 00:03:54.664 --> 00:03:54.879 ik 00:03:54.879 --> 00:03:55.249 aan? 00:03:55.249 --> 00:03:56.209 Absoluut! 00:03:56.209 --> 00:03:56.628 Zonder 00:03:56.628 --> 00:03:56.768 een 00:03:56.768 --> 00:03:57.048 blije 00:03:57.048 --> 00:03:57.638 gebruiker 00:03:57.638 --> 00:03:57.877 die 00:03:57.877 --> 00:03:58.137 goede 00:03:58.137 --> 00:03:58.637 feedback 00:03:58.637 --> 00:03:59.207 geeft, 00:03:59.207 --> 00:03:59.287 heb 00:03:59.287 --> 00:03:59.397 je 00:03:59.397 --> 00:03:59.616 niks 00:03:59.616 --> 00:03:59.786 aan 00:03:59.786 --> 00:03:59.886 je 00:03:59.886 --> 00:04:00.286 app. 00:04:00.286 --> 00:04:00.706 Nou, 00:04:00.706 --> 00:04:00.736 het 00:04:00.736 --> 00:04:01.065 klinkt 00:04:01.065 --> 00:04:01.225 als 00:04:01.225 --> 00:04:01.618 een 00:04:01.618 --> 00:04:02.012 doordacht 00:04:02.012 --> 00:04:02.405 plan. 00:04:02.405 --> 00:04:02.585 Dus 00:04:02.585 --> 00:04:02.824 je 00:04:02.824 --> 00:04:02.944 gaat 00:04:02.944 --> 00:04:03.124 een 00:04:03.124 --> 00:04:03.244 app 00:04:03.244 --> 00:04:03.844 ontwerpen 00:04:03.844 --> 00:04:04.074 met 00:04:04.074 --> 00:04:04.204 een 00:04:04.204 --> 00:04:04.803 duidelijke 00:04:04.803 --> 00:04:05.403 interface 00:04:05.403 --> 00:04:05.553 die 00:04:05.553 --> 00:04:05.823 het 00:04:05.823 --> 00:04:06.102 probleem 00:04:06.102 --> 00:04:06.299 van 00:04:06.299 --> 00:04:06.495 te 00:04:06.495 --> 00:04:06.692 veel 00:04:06.692 --> 00:04:07.072 meldingen 00:04:07.072 --> 00:04:07.561 aanpakt. 00:04:07.561 --> 00:04:08.481 Precies! 00:04:08.481 --> 00:04:08.691 Een 00:04:08.691 --> 00:04:08.901 app 00:04:08.901 --> 00:04:09.080 voor 00:04:09.080 --> 00:04:09.250 een 00:04:09.250 --> 00:04:09.860 specifieke 00:04:09.860 --> 00:04:10.440 doelgroep, 00:04:10.440 --> 00:04:10.629 met 00:04:10.629 --> 00:04:10.819 een 00:04:10.819 --> 00:04:11.479 duidelijke 00:04:11.479 --> 00:04:12.608 functionaliteit. 00:04:12.608 --> 00:04:12.688 En 00:04:12.688 --> 00:04:12.898 met 00:04:12.898 --> 00:04:13.088 jou 00:04:13.088 --> 00:04:13.288 als 00:04:13.288 --> 00:04:13.798 eerste 00:04:13.798 --> 00:04:14.517 tester. 00:04:14.517 --> 00:04:14.937 Oké, 00:04:14.937 --> 00:04:15.037 ik 00:04:15.037 --> 00:04:15.167 ga 00:04:15.167 --> 00:04:15.806 meteen 00:04:15.806 --> 00:04:15.936 verder 00:04:15.936 --> 00:04:16.186 met 00:04:16.186 --> 00:04:16.876 schetsen. 00:04:16.876 --> 00:04:17.005 Ik 00:04:17.005 --> 00:04:17.295 stuur 00:04:17.295 --> 00:04:17.335 je 00:04:17.335 --> 00:04:17.435 de 00:04:17.435 --> 00:04:18.165 uitnodiging 00:04:18.165 --> 00:04:18.215 voor 00:04:18.215 --> 00:04:18.315 de 00:04:18.315 --> 00:04:18.784 testgroep 00:04:18.784 --> 00:04:19.234 door! 00:04:19.234 --> 00:04:19.654 Haha, 00:04:19.654 --> 00:04:19.794 is 00:04:19.794 --> 00:04:20.273 goed. 00:04:20.273 --> 00:04:20.423 Ik 00:04:20.423 --> 00:04:20.633 wacht 00:04:20.633 --> 00:04:20.723 de 00:04:20.723 --> 00:04:21.053 melding 00:04:21.053 --> 00:04:21.353 af. 00:04:21.353 --> 00:04:21.563 Tot 00:04:21.563 --> 00:04:21.912 dan! 00:04:21.912 --> 00:04:22.472 Doei!