The Authority Builder Podcast

In 2014, Tracy Enos fired all her digital marketing clients to focus on LinkedIn consulting… and has been unstoppable ever since. But she’s no ordinary LinkedIn expert. She’s not a big fan of the “shiny” tools that bring in views, likes, and comments – and help your posts “go viral.”

Show Notes

In 2014, Tracy Enos fired all her digital marketing clients to focus on LinkedIn consulting… and has been unstoppable ever since.
 
But she’s no ordinary LinkedIn expert. She’s not a big fan of the “shiny” tools that bring in views, likes, and comments – and help your posts “go viral.” 
 
She focuses on things that actually turn into dollars for her clients’ businesses. We discuss the foundation of a solid LinkedIn strategy for marketing your business – which might mean totally revamping what you’re doing now.
 
Tune in to find out…
  • How to “channel” – then attract – your ideal client
  • LinkedIn tools to use… and those to throw out
  • Why a smaller list of prospects can be more profitable
  • The only way to create value – and start real conversations – with your LinkedIn marketing
  • And more

What is The Authority Builder Podcast?

The Authority Builder Podcast is the place to come if you are building a professional practice and want to be seen as the leader in your market. We interview the top experts throughout professional services and share insights to help you grow your firm and be positioned as the only choice the clients ever want.

“Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.”
― Calvin Coolidge, 30th President of the United States