Dog Whistle Branding

On today’s show, Bill and I are joined by David Hunt, A Navy Veteran and Founder of CrossRope, a fitness company that sells weighted jump ropes to help users pursue their fitness goals. Founded in 2012, David bootstrapped CrossRope into one of the Inc. 500’s fastest growing companies and Best Places to work. He knows what it takes to build a brand from the ground up and drive revenue through online sales.

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What is Dog Whistle Branding?

Weekly Tac-planning on marketing, brand strategy, and category design for early & growth stage veteran small businesses, keeping you in the fight and not face down in a rice paddy!