Behind the Book Cover

Carlyn Montes De Oca is a passionate animal advocate, international speaker and multi-award winning author of Dog as My Doctor, Cat as my Nurse who has also been featured on ABC and CBS and in Woman's Day magazine.

But it was what she did for her most recent book, Junkyard Girl: A Memoir of Ancestry, Family Secrets, and Second Chances, that we focused on. Rather than trying to tackle the whole wide world, she focused on her local area: Santa Fe, New Mexico. As a result, she got in with the local bookstores, pitched the local TV shows and set up local events. Now she's become a bit of a local celebrity.

Steal her techniques and dominate your hometown! From there, take on the world.

Want my authority-building secrets every week? Grab 'em at www.authoritysecrets.club.

What is Behind the Book Cover?

You've heard the book publishing podcasts that give you tips for selling a lot of books and the ones that feature interviews with famous authors. Now it's time for a book publishing show that reveals what actually goes on behind the cover.

Hosted by New York Times bestselling author Anna David, Behind the Book Cover features interviews with traditionally published authors, entrepreneurs who have used books to build their businesses and more.

Come find out what traditional publishers don't want you to know.