1 00:00:17,317 --> 00:00:19,686 Hello, this is the Prosource podcast. 2 00:00:19,919 --> 00:00:20,453 I'm Kevin 3 00:00:20,453 --> 00:00:21,654 Devine, director of digital 4 00:00:21,654 --> 00:00:22,822 Marketing content 5 00:00:22,822 --> 00:00:24,557 for Prosource Wholesale. 6 00:00:24,557 --> 00:00:25,492 In this series 7 00:00:25,492 --> 00:00:27,193 we’ll focus on home remodeling, 8 00:00:27,193 --> 00:00:29,329 especially kitchens and bathrooms. 9 00:00:29,896 --> 00:00:31,364 You'll hear from those in the know, 10 00:00:31,364 --> 00:00:33,466 including our corporate merchandizers 11 00:00:33,466 --> 00:00:34,934 showroom team members 12 00:00:34,934 --> 00:00:36,236 and the trade professionals 13 00:00:36,236 --> 00:00:38,705 who ultimately make it happen. 14 00:00:38,705 --> 00:00:40,173 We're glad you've joined us. 15 00:00:40,173 --> 00:00:42,742 Enjoy. 16 00:00:43,710 --> 00:00:45,512 So I'm joined today by Shane Riley. 17 00:00:45,512 --> 00:00:46,913 Shane, thanks for joining us here. 18 00:00:46,913 --> 00:00:48,548 I appreciate it. Great to be here. 19 00:00:48,548 --> 00:00:49,549 So let's start 20 00:00:49,549 --> 00:00:50,884 with the simple question. 21 00:00:50,884 --> 00:00:51,451 Who are you 22 00:00:51,451 --> 00:00:52,018 and what do you do 23 00:00:52,018 --> 00:00:53,553 for Prosource Wholesale? 24 00:00:53,553 --> 00:00:54,821 As you said, I'm Shane Riley. 25 00:00:54,821 --> 00:00:56,389 I'm the vice president of Kitchen 26 00:00:56,389 --> 00:00:58,291 Bath for Prosource. 27 00:00:58,391 --> 00:01:00,827 I head up, you know, the the training 28 00:01:01,061 --> 00:01:02,162 for all of our designers, 29 00:01:02,162 --> 00:01:03,930 the merchandizing in the stores, 30 00:01:03,930 --> 00:01:05,065 a lot of manufacturers 31 00:01:05,065 --> 00:01:06,332 we select and the new products 32 00:01:06,332 --> 00:01:09,002 we bring to the showrooms. 33 00:01:09,002 --> 00:01:10,170 Pretty much 34 00:01:10,403 --> 00:01:12,105 everything you see in the showroom. 35 00:01:12,105 --> 00:01:13,173 We have an entire team 36 00:01:13,173 --> 00:01:14,107 that focuses on that. 37 00:01:14,107 --> 00:01:16,176 So try and listen 38 00:01:16,176 --> 00:01:17,377 to a lot of our trade pros 39 00:01:17,377 --> 00:01:18,511 and what they want 40 00:01:18,511 --> 00:01:19,813 and their customers want. 41 00:01:19,813 --> 00:01:22,415 So that's typically day in, day out. 42 00:01:22,816 --> 00:01:23,750 Okay. 43 00:01:23,750 --> 00:01:24,417 How long have you been 44 00:01:24,417 --> 00:01:25,852 working for Prosource now? 45 00:01:25,852 --> 00:01:26,853 Seems like a long time, 46 00:01:26,853 --> 00:01:29,022 but 20 years I've been with Prosource 47 00:01:30,356 --> 00:01:31,658 and I started off, you know, 48 00:01:31,658 --> 00:01:33,693 in training and in sales. 49 00:01:33,693 --> 00:01:37,097 And in many ways we decided to enter 50 00:01:37,097 --> 00:01:38,865 the kitchen bath business in 2009. 51 00:01:38,865 --> 00:01:40,166 So I haven't always been in the kitchen 52 00:01:40,166 --> 00:01:40,733 bath business, 53 00:01:40,733 --> 00:01:41,101 although it's 54 00:01:41,101 --> 00:01:44,337 been roughly, what, 12, 13 years? 55 00:01:44,904 --> 00:01:46,773 And we started it 56 00:01:46,773 --> 00:01:48,174 because we started listening 57 00:01:48,174 --> 00:01:49,008 to our trade pros 58 00:01:49,008 --> 00:01:49,742 and talking to them 59 00:01:49,742 --> 00:01:51,377 about other categories. 60 00:01:51,377 --> 00:01:52,445 And what we found 61 00:01:52,445 --> 00:01:54,681 was that a lot of them 62 00:01:54,681 --> 00:01:56,716 struggled in the Kitchen Bath category. 63 00:01:56,749 --> 00:01:57,917 When you think about an independent 64 00:01:57,917 --> 00:01:59,752 trade pro and their customers 65 00:01:59,752 --> 00:02:01,754 and we began to test 66 00:02:02,055 --> 00:02:04,390 several concepts in our stores 67 00:02:04,390 --> 00:02:06,993 and that just grew to today 68 00:02:06,993 --> 00:02:08,728 where we have 140 69 00:02:08,728 --> 00:02:09,662 kitchen bath departments 70 00:02:09,662 --> 00:02:10,997 and the ProSources. 71 00:02:10,997 --> 00:02:12,031 We've got the flooring 72 00:02:12,031 --> 00:02:13,566 integrated with it. 73 00:02:13,566 --> 00:02:15,168 So it's a great place to do a project. 74 00:02:15,168 --> 00:02:16,603 And that was the original concept 75 00:02:16,603 --> 00:02:17,737 back then. 76 00:02:17,737 --> 00:02:19,205 So we've used a term here. 77 00:02:19,205 --> 00:02:19,839 I was going to ask 78 00:02:19,839 --> 00:02:20,907 how you got into the kitchen 79 00:02:20,907 --> 00:02:21,541 bath industry. 80 00:02:21,541 --> 00:02:23,309 Just flowed right into, 81 00:02:23,309 --> 00:02:25,845 you know, made it easy. 82 00:02:25,845 --> 00:02:27,113 You knew what I was going to say. 83 00:02:27,113 --> 00:02:29,349 So we've used the phrase 84 00:02:29,349 --> 00:02:30,817 there, kitchen and bath, 85 00:02:30,817 --> 00:02:31,885 what all encompassed 86 00:02:31,885 --> 00:02:33,253 what's all encompassed within that 87 00:02:33,253 --> 00:02:35,255 that term, kitchen and bath. 88 00:02:35,255 --> 00:02:36,389 Well, it would be the kitchen 89 00:02:36,389 --> 00:02:37,123 and the bathroom, 90 00:02:37,123 --> 00:02:39,325 Kevin. 91 00:02:39,325 --> 00:02:40,593 But I think what you're referring to 92 00:02:40,593 --> 00:02:42,295 is like what types of products? 93 00:02:42,295 --> 00:02:43,596 So when you think about the kitchen 94 00:02:43,596 --> 00:02:46,199 and you think about Prosource, 95 00:02:46,199 --> 00:02:46,566 you know, 96 00:02:46,566 --> 00:02:47,367 it's the cabinets, 97 00:02:47,367 --> 00:02:48,801 the countertops, the 98 00:02:48,801 --> 00:02:50,670 plumbing fixtures, the sinks, 99 00:02:51,871 --> 00:02:53,072 the hardware that goes with it, 100 00:02:54,174 --> 00:02:55,375 but also in the kitchen, 101 00:02:55,375 --> 00:02:56,809 it's also the design. 102 00:02:56,809 --> 00:02:58,545 So, you know, a lot of our 103 00:02:58,545 --> 00:03:00,446 we have over 200 designers 104 00:03:00,446 --> 00:03:01,414 that work for Prosource, 105 00:03:01,414 --> 00:03:02,982 and they're very skilled 106 00:03:02,982 --> 00:03:04,951 at designing that kitchen. 107 00:03:04,951 --> 00:03:06,819 When you think about the bathroom, 108 00:03:06,819 --> 00:03:07,520 same things. 109 00:03:07,520 --> 00:03:08,488 It's everything you need for 110 00:03:08,488 --> 00:03:11,057 the bathroom, you know, the tile, the, 111 00:03:11,057 --> 00:03:12,625 the tile work that you do in there 112 00:03:12,625 --> 00:03:14,194 or the LVT, 113 00:03:14,194 --> 00:03:16,429 the bathroom vanities, countertops. 114 00:03:16,429 --> 00:03:17,197 Again, obviously 115 00:03:17,197 --> 00:03:18,831 all the plumbing fixtures. 116 00:03:18,831 --> 00:03:19,532 And one thing 117 00:03:19,532 --> 00:03:21,568 that we've done over the last 118 00:03:21,568 --> 00:03:22,502 four or five years is 119 00:03:22,502 --> 00:03:24,704 we've really expanded our bath 120 00:03:24,704 --> 00:03:25,705 products. 121 00:03:25,705 --> 00:03:27,740 So we are a single source for you, 122 00:03:27,740 --> 00:03:28,708 especially if you're doing 123 00:03:28,708 --> 00:03:29,442 a bath remodel, 124 00:03:29,442 --> 00:03:30,843 whether it's a powder room 125 00:03:30,843 --> 00:03:31,678 or a master bath. 126 00:03:31,678 --> 00:03:33,780 We can get every product that you need 127 00:03:33,780 --> 00:03:35,248 and we can complete that project 128 00:03:35,248 --> 00:03:36,716 for you all at Prosource. 129 00:03:36,716 --> 00:03:38,117 One spot 130 00:03:38,117 --> 00:03:40,320 however you want to work with us. So. 131 00:03:40,320 --> 00:03:41,554 So 20 years 132 00:03:42,655 --> 00:03:43,990 of overall with the company 133 00:03:43,990 --> 00:03:46,192 and 12ish years 134 00:03:46,292 --> 00:03:47,994 in this particular role. 135 00:03:47,994 --> 00:03:49,996 Seen a lot of changes. 136 00:03:49,996 --> 00:03:51,831 You see you also talk to the pros. 137 00:03:51,831 --> 00:03:53,132 You want to make sure 138 00:03:53,166 --> 00:03:54,500 from the trade professional standpoint 139 00:03:54,500 --> 00:03:55,368 that you're offering the products 140 00:03:55,368 --> 00:03:56,703 and services that they need. 141 00:03:56,703 --> 00:03:57,604 What sort of trends 142 00:03:57,604 --> 00:03:59,205 are you seeing in the kitchen 143 00:03:59,205 --> 00:04:01,074 about the industry right now? Sure. 144 00:04:01,074 --> 00:04:01,307 You know, 145 00:04:01,307 --> 00:04:02,442 there's a lot 146 00:04:02,609 --> 00:04:03,943 going on in the kitchen bath industry. 147 00:04:03,943 --> 00:04:05,311 One thing that 148 00:04:05,311 --> 00:04:06,446 makes it pretty exciting 149 00:04:06,446 --> 00:04:08,581 is that it's very fashion forward. 150 00:04:08,581 --> 00:04:10,950 So you look at a lot of these magazines 151 00:04:10,950 --> 00:04:11,851 and you see, 152 00:04:11,851 --> 00:04:13,686 you know, great ideas in the kitchens. 153 00:04:13,686 --> 00:04:14,654 And, you know, 154 00:04:14,654 --> 00:04:15,421 you can think of ways 155 00:04:15,421 --> 00:04:17,523 that you can make it your own. 156 00:04:17,523 --> 00:04:18,858 But I think there's like, 157 00:04:18,858 --> 00:04:19,158 you know, 158 00:04:19,158 --> 00:04:20,059 four main things 159 00:04:20,059 --> 00:04:20,793 I'll bring up that 160 00:04:20,793 --> 00:04:22,161 customers talk a lot about 161 00:04:22,161 --> 00:04:24,230 or wish they did more in their kitchen. 162 00:04:24,230 --> 00:04:25,565 And one of those to start with 163 00:04:25,565 --> 00:04:26,833 is the storage solutions 164 00:04:26,833 --> 00:04:27,900 inside cabinets. 165 00:04:27,900 --> 00:04:28,668 I think a lot of people 166 00:04:28,668 --> 00:04:29,469 forget about that. 167 00:04:29,469 --> 00:04:31,137 You focus on the door style 168 00:04:31,137 --> 00:04:32,272 and things like that, 169 00:04:32,272 --> 00:04:33,439 but what you put inside 170 00:04:33,439 --> 00:04:34,440 those cabinets 171 00:04:34,440 --> 00:04:36,743 can make such a difference with what 172 00:04:36,743 --> 00:04:38,144 how you use the space. 173 00:04:38,144 --> 00:04:40,413 And some of the interesting things 174 00:04:40,413 --> 00:04:41,848 that we've seen is 175 00:04:41,848 --> 00:04:42,849 obviously there's 176 00:04:42,849 --> 00:04:43,916 like ten different ways 177 00:04:43,916 --> 00:04:45,051 you can store your spices 178 00:04:45,051 --> 00:04:46,786 if you're a cook, 179 00:04:46,786 --> 00:04:47,820 cooking utensils 180 00:04:47,820 --> 00:04:48,988 there, there's different things. 181 00:04:48,988 --> 00:04:49,922 You can store those 182 00:04:49,922 --> 00:04:51,257 just to make it easier 183 00:04:51,257 --> 00:04:52,225 for all the different things 184 00:04:52,225 --> 00:04:53,793 you have, including your, 185 00:04:53,793 --> 00:04:55,261 you know, your cutting knives 186 00:04:55,261 --> 00:04:56,863 and things like that. 187 00:04:56,863 --> 00:04:58,231 We've got, 188 00:04:58,231 --> 00:04:59,565 you know, storage, 189 00:04:59,565 --> 00:05:00,033 I mean, sorry, 190 00:05:00,033 --> 00:05:01,301 charging stations 191 00:05:01,301 --> 00:05:03,303 built into the cabinetry 192 00:05:03,303 --> 00:05:04,270 which makes sense 193 00:05:04,270 --> 00:05:05,571 for a lot of people today 194 00:05:05,571 --> 00:05:07,674 and their active households and kids, 195 00:05:08,174 --> 00:05:08,608 you can atleast 196 00:05:08,608 --> 00:05:10,209 always find a charger, hopefully. 197 00:05:11,344 --> 00:05:12,578 And then finally, you know, 198 00:05:12,578 --> 00:05:13,413 we've got 199 00:05:13,413 --> 00:05:14,681 some vendors are actually putting 200 00:05:14,681 --> 00:05:16,816 in biometric locking drawers, 201 00:05:16,816 --> 00:05:18,551 so they're integrating technology 202 00:05:18,551 --> 00:05:20,620 into it, which is pretty exciting. 203 00:05:20,653 --> 00:05:21,287 So one thing 204 00:05:21,287 --> 00:05:23,456 when you go into Prosource, 205 00:05:23,456 --> 00:05:25,458 if you actually open all the cabinets, 206 00:05:25,792 --> 00:05:27,093 you will see a lot of 207 00:05:27,093 --> 00:05:28,795 these storage solutions integrated in 208 00:05:28,795 --> 00:05:29,195 and ones 209 00:05:29,195 --> 00:05:30,663 that you wouldn't see in other places. 210 00:05:30,663 --> 00:05:31,431 And we really try 211 00:05:31,431 --> 00:05:34,233 and do a good job with showing that. 212 00:05:34,801 --> 00:05:36,903 I think the next big trend 213 00:05:37,470 --> 00:05:40,440 that we see is with countertops. 214 00:05:40,840 --> 00:05:43,142 And one thing that customers want is 215 00:05:43,142 --> 00:05:45,311 they want the look of natural stone, 216 00:05:45,845 --> 00:05:48,014 but they want the durability of quartz. 217 00:05:48,014 --> 00:05:51,084 So a lot of the new quartz countertops 218 00:05:51,751 --> 00:05:53,619 mimic natural stone. 219 00:05:53,619 --> 00:05:55,288 They bring in a lot of the movement, 220 00:05:55,288 --> 00:05:57,023 the coloring, 221 00:05:57,023 --> 00:05:58,891 different types of shading, 222 00:05:58,891 --> 00:06:01,627 which makes the product look great, 223 00:06:02,228 --> 00:06:04,230 consistent and it's very durable. 224 00:06:04,230 --> 00:06:06,132 So a lot of customers are doing that. 225 00:06:06,132 --> 00:06:08,167 And, you know, this year 226 00:06:08,167 --> 00:06:09,268 a lot of our suppliers 227 00:06:09,268 --> 00:06:09,869 have introduced 228 00:06:09,869 --> 00:06:11,604 a lot of new colors and styles. 229 00:06:11,604 --> 00:06:12,939 That is pretty exciting. 230 00:06:14,040 --> 00:06:14,640 The next big 231 00:06:14,640 --> 00:06:17,844 trend is this one isn't that exciting, 232 00:06:17,844 --> 00:06:19,545 but if you're an active household 233 00:06:19,545 --> 00:06:21,447 with young kids 234 00:06:21,447 --> 00:06:23,182 and you're thinking you want 235 00:06:23,182 --> 00:06:24,384 either painted cabinets 236 00:06:24,384 --> 00:06:25,218 or something like that, 237 00:06:25,218 --> 00:06:27,420 I mean, those kids can 238 00:06:27,420 --> 00:06:29,088 do a number on on those cabinets. 239 00:06:29,088 --> 00:06:31,224 And so a lot of our suppliers 240 00:06:31,224 --> 00:06:33,025 are introducing laminate 241 00:06:33,025 --> 00:06:33,926 cabinet doors 242 00:06:33,926 --> 00:06:36,429 and they look very similar to painted, 243 00:06:36,763 --> 00:06:37,964 but they're extremely durable. 244 00:06:37,964 --> 00:06:39,332 They can hold up to those kids. 245 00:06:39,332 --> 00:06:41,834 The dog's everything you run into. 246 00:06:41,834 --> 00:06:43,035 It's just an option 247 00:06:43,035 --> 00:06:43,603 to look at 248 00:06:43,603 --> 00:06:46,873 without sacrificing any style. 249 00:06:46,873 --> 00:06:48,141 And then finally, for the bathroom, 250 00:06:48,141 --> 00:06:48,541 you know, 251 00:06:48,541 --> 00:06:50,576 water savings is a big topic 252 00:06:50,576 --> 00:06:52,278 these days. 253 00:06:52,278 --> 00:06:54,080 So a lot of the major suppliers 254 00:06:54,080 --> 00:06:55,415 have really introduced 255 00:06:55,415 --> 00:06:56,416 a lot of water 256 00:06:56,416 --> 00:06:59,318 saving features in their products 257 00:07:00,052 --> 00:07:02,722 with not a lot of loss of performance. 258 00:07:02,722 --> 00:07:03,723 And they keep getting better 259 00:07:03,723 --> 00:07:05,892 and better at that, which is exciting. 260 00:07:06,058 --> 00:07:06,526 So those are 261 00:07:06,526 --> 00:07:07,693 those are four main things. 262 00:07:07,693 --> 00:07:08,027 You know, 263 00:07:08,027 --> 00:07:09,662 I know you also talk to Eka 264 00:07:09,662 --> 00:07:10,797 who's on our team and she'll 265 00:07:10,797 --> 00:07:11,731 have some ideas too. 266 00:07:12,999 --> 00:07:13,966 So one thing just 267 00:07:13,966 --> 00:07:15,067 just occurred to me as you were saying, 268 00:07:15,067 --> 00:07:16,936 that all these different advancements, 269 00:07:16,936 --> 00:07:19,172 all these different options, 270 00:07:19,172 --> 00:07:21,374 does it become a bit overwhelming 271 00:07:22,008 --> 00:07:22,975 for the customer, 272 00:07:22,975 --> 00:07:23,810 for either the pro 273 00:07:23,810 --> 00:07:24,977 or for the homeowner, 274 00:07:24,977 --> 00:07:27,213 or is it just a welcome 275 00:07:27,213 --> 00:07:27,847 welcome bonus 276 00:07:27,847 --> 00:07:29,582 from them to have all those options 277 00:07:29,582 --> 00:07:30,216 available to them? 278 00:07:30,216 --> 00:07:31,617 Because everybody's different, 279 00:07:31,617 --> 00:07:31,951 Everybody's 280 00:07:31,951 --> 00:07:32,952 circumstances are different. 281 00:07:32,952 --> 00:07:34,153 I think, you know, our 282 00:07:34,153 --> 00:07:35,822 our strategy at Prosource 283 00:07:35,822 --> 00:07:37,623 is we have a wide selection 284 00:07:37,623 --> 00:07:38,191 of different things. 285 00:07:38,191 --> 00:07:39,392 We can pretty much 286 00:07:39,392 --> 00:07:41,761 get any product, any style, 287 00:07:42,161 --> 00:07:43,563 but I think it can be overwhelming, 288 00:07:43,563 --> 00:07:45,331 especially if you just come in 289 00:07:46,265 --> 00:07:47,834 not sure what you're going to do. 290 00:07:47,834 --> 00:07:48,501 So, you know, 291 00:07:48,501 --> 00:07:50,002 if you come in with an idea 292 00:07:50,002 --> 00:07:51,504 or a general concept, 293 00:07:51,504 --> 00:07:53,539 our team can put that together for you. 294 00:07:53,906 --> 00:07:54,874 And I think that gets rid 295 00:07:54,874 --> 00:07:57,376 of some of the overwhelmingness. 296 00:07:57,376 --> 00:07:58,211 But, you know, certain things 297 00:07:58,211 --> 00:07:59,579 looking at storage solutions, 298 00:07:59,579 --> 00:08:01,814 looking at hardware or that can be fun, 299 00:08:02,114 --> 00:08:03,349 especially if you start thinking about 300 00:08:03,349 --> 00:08:05,551 how you're going to use the space. 301 00:08:05,551 --> 00:08:07,153 And you know, at Prosource, 302 00:08:07,153 --> 00:08:08,554 our showrooms are merchandizing 303 00:08:08,554 --> 00:08:10,022 in stores very focused. 304 00:08:10,022 --> 00:08:13,059 So you will see some newish trends, but 305 00:08:13,059 --> 00:08:15,461 you also see some popular styles 306 00:08:15,461 --> 00:08:17,196 to least get you started. 307 00:08:17,196 --> 00:08:18,331 So you talked about 308 00:08:18,331 --> 00:08:19,232 a lot of these trends 309 00:08:19,232 --> 00:08:20,533 and where things are going. 310 00:08:20,533 --> 00:08:21,467 Do you find that 311 00:08:21,467 --> 00:08:22,802 a lot of products 312 00:08:22,802 --> 00:08:24,003 are not only being made 313 00:08:24,003 --> 00:08:25,004 but being purchased 314 00:08:25,004 --> 00:08:27,106 specifically that are trendy versus 315 00:08:27,106 --> 00:08:27,874 maybe, say, 316 00:08:27,874 --> 00:08:30,042 more timeless, 317 00:08:30,042 --> 00:08:31,410 some slant more in that direction? 318 00:08:31,410 --> 00:08:33,446 Tough question. Tough question. I think 319 00:08:34,680 --> 00:08:35,882 the best way to answer it is, 320 00:08:35,882 --> 00:08:37,049 is overall, 321 00:08:37,049 --> 00:08:38,050 people are probably going 322 00:08:38,050 --> 00:08:39,819 more with a timeless look. 323 00:08:39,819 --> 00:08:41,721 But let me let me 324 00:08:41,721 --> 00:08:43,055 put that in perspective. 325 00:08:43,055 --> 00:08:43,890 So shaker 326 00:08:43,890 --> 00:08:45,024 door style in 327 00:08:45,024 --> 00:08:47,093 cabinets is still a top seller, 328 00:08:47,293 --> 00:08:49,462 but what is amazing to me 329 00:08:49,462 --> 00:08:51,163 is how vendors are 330 00:08:51,163 --> 00:08:51,764 or our top 331 00:08:51,764 --> 00:08:53,466 suppliers can have different 332 00:08:53,466 --> 00:08:55,535 variations of the Shaker Doors style. 333 00:08:55,535 --> 00:08:56,536 So which is just, you know, 334 00:08:56,536 --> 00:08:57,904 a square door style. 335 00:08:57,904 --> 00:08:59,105 They'll round the edges 336 00:08:59,105 --> 00:08:59,805 or they'll bevel 337 00:08:59,805 --> 00:09:01,173 the edges different way that's there, 338 00:09:01,173 --> 00:09:02,909 different thicknesses in the rail. 339 00:09:02,909 --> 00:09:03,809 You can go skinnier 340 00:09:03,809 --> 00:09:05,645 or you can do wider. 341 00:09:05,645 --> 00:09:06,712 So if you think about that, 342 00:09:06,712 --> 00:09:08,781 that's a timeless, simple look. 343 00:09:08,781 --> 00:09:09,649 But what we're seeing 344 00:09:09,649 --> 00:09:10,449 a lot of customers 345 00:09:10,449 --> 00:09:11,851 do and a lot of trade pros 346 00:09:11,851 --> 00:09:13,586 is they'll add accents in 347 00:09:13,586 --> 00:09:14,487 to make it their own. 348 00:09:14,487 --> 00:09:15,688 So it could be an island 349 00:09:15,688 --> 00:09:16,722 with a special color 350 00:09:16,722 --> 00:09:18,925 or wood finish or stain. 351 00:09:18,925 --> 00:09:19,892 They could do something different 352 00:09:19,892 --> 00:09:20,593 with the flooring 353 00:09:20,593 --> 00:09:21,527 or the backsplash 354 00:09:21,527 --> 00:09:22,562 or even the countertop, 355 00:09:22,562 --> 00:09:24,931 or even create a zone 356 00:09:24,931 --> 00:09:26,165 that adds more color. 357 00:09:26,165 --> 00:09:28,367 It could be a coffee bar, 358 00:09:28,367 --> 00:09:30,036 it could be, you know, 359 00:09:30,036 --> 00:09:32,138 more of a hutch set up in the kitchen, 360 00:09:32,138 --> 00:09:33,306 something like that. So, 361 00:09:34,307 --> 00:09:34,807 you know, 362 00:09:34,807 --> 00:09:36,909 overall timeless for the main part. 363 00:09:36,909 --> 00:09:38,778 But you'll start seeing more trends 364 00:09:38,778 --> 00:09:39,445 or things 365 00:09:39,445 --> 00:09:40,413 in a certain section 366 00:09:40,413 --> 00:09:42,949 or a highlighted area of the space. 367 00:09:43,215 --> 00:09:44,517 Do you think that becomes 368 00:09:44,517 --> 00:09:45,184 trends become 369 00:09:45,184 --> 00:09:46,419 sort of a factor 370 00:09:46,419 --> 00:09:47,820 in the age of the of the Internet 371 00:09:47,820 --> 00:09:48,354 that we are in? 372 00:09:48,354 --> 00:09:48,854 Everybody 373 00:09:48,854 --> 00:09:49,922 comes out 374 00:09:49,922 --> 00:09:51,591 tons of blogs 375 00:09:51,591 --> 00:09:52,625 and publications 376 00:09:52,625 --> 00:09:55,294 and TV shows and etc., that 377 00:09:55,828 --> 00:09:56,662 and streaming 378 00:09:56,662 --> 00:09:58,431 shows that all talk about the trends 379 00:09:58,431 --> 00:09:59,332 and where things are going. 380 00:09:59,332 --> 00:10:01,367 And do you think that sort of has 381 00:10:01,734 --> 00:10:03,970 an influence on people's decisions, 382 00:10:03,970 --> 00:10:05,905 on which direction they go? Absolutely. 383 00:10:05,905 --> 00:10:06,405 I mean, 384 00:10:06,405 --> 00:10:07,239 as I as I said, you 385 00:10:07,239 --> 00:10:07,707 know, Kitchen 386 00:10:07,707 --> 00:10:10,409 Bath is the fashion industry. 387 00:10:10,409 --> 00:10:12,578 And so so people will move 388 00:10:12,578 --> 00:10:14,347 and now it moves slower than clothing 389 00:10:14,347 --> 00:10:15,348 or other things like that. 390 00:10:15,348 --> 00:10:17,550 But they do move 391 00:10:17,550 --> 00:10:18,117 towards things 392 00:10:18,117 --> 00:10:20,753 that are more popular and trendy. 393 00:10:20,753 --> 00:10:21,687 You know how you implement 394 00:10:21,687 --> 00:10:22,655 that in your home, 395 00:10:22,655 --> 00:10:23,356 especially if you're doing 396 00:10:23,356 --> 00:10:24,056 a kitchen remodel 397 00:10:24,056 --> 00:10:26,058 and you want to keep it for a decade. 398 00:10:27,093 --> 00:10:27,493 I think that 399 00:10:27,493 --> 00:10:29,295 consumers weighthat 400 00:10:29,295 --> 00:10:30,296 when they're thinking about, 401 00:10:30,296 --> 00:10:32,531 you know, their decisions, okay, 402 00:10:32,531 --> 00:10:35,101 so with both kitchens and bathrooms, 403 00:10:35,401 --> 00:10:36,369 the way that they are 404 00:10:36,369 --> 00:10:38,037 generally designed, 405 00:10:38,037 --> 00:10:39,005 you can approach things 406 00:10:39,005 --> 00:10:39,839 either all at once 407 00:10:39,839 --> 00:10:41,641 or maybe take parts of it. 408 00:10:41,641 --> 00:10:43,843 Do you find the most remodels 409 00:10:44,076 --> 00:10:46,212 for either in kitchens or bathrooms 410 00:10:46,212 --> 00:10:47,179 tend to focus on 411 00:10:47,179 --> 00:10:48,447 maybe a particular area 412 00:10:48,447 --> 00:10:49,715 or a particular product, 413 00:10:49,715 --> 00:10:51,751 or are they taken more as a whole? 414 00:10:53,419 --> 00:10:55,588 That's hard to tell from, you know, 415 00:10:55,588 --> 00:10:56,589 just from talking 416 00:10:56,589 --> 00:10:57,823 to a lot of our designers 417 00:10:57,823 --> 00:10:58,991 and kind of the projects 418 00:10:58,991 --> 00:10:59,792 that they're working on 419 00:10:59,792 --> 00:11:01,894 would be my perspective. 420 00:11:02,595 --> 00:11:03,663 There's probsbly two sides. 421 00:11:03,663 --> 00:11:04,930 So in the kitchen side, 422 00:11:04,930 --> 00:11:06,165 if your 423 00:11:06,165 --> 00:11:08,467 if you want to totally change the space 424 00:11:08,901 --> 00:11:10,136 and relay it out 425 00:11:10,136 --> 00:11:12,571 obviously we're doing a full remodel 426 00:11:13,272 --> 00:11:14,674 that includes all the products, 427 00:11:14,674 --> 00:11:16,175 including electrical. 428 00:11:16,175 --> 00:11:18,044 You know, things like that. 429 00:11:18,044 --> 00:11:18,644 But, you know, 430 00:11:18,644 --> 00:11:20,212 you do see a lot of customers 431 00:11:20,212 --> 00:11:21,747 that will, you know, 432 00:11:21,747 --> 00:11:23,315 paint their perimeter cabinets 433 00:11:23,315 --> 00:11:24,984 and maybe redo the island 434 00:11:24,984 --> 00:11:26,686 and the countertops and the flooring. 435 00:11:26,686 --> 00:11:28,754 So that'd be a partial project update, 436 00:11:28,754 --> 00:11:30,456 especially if the layout is good 437 00:11:30,456 --> 00:11:32,458 in the cabinets style you still like 438 00:11:33,592 --> 00:11:35,294 in the bathroom, 439 00:11:35,294 --> 00:11:37,963 You know, the same kind of applies 440 00:11:37,963 --> 00:11:38,330 if you're 441 00:11:38,330 --> 00:11:38,898 if you're looking 442 00:11:38,898 --> 00:11:40,032 for a completely new look, 443 00:11:40,032 --> 00:11:40,466 we're going to have 444 00:11:40,466 --> 00:11:43,102 to update the entire thing. 445 00:11:43,102 --> 00:11:44,770 But a lot of customers right now 446 00:11:44,770 --> 00:11:45,971 will will do a simple, 447 00:11:45,971 --> 00:11:46,605 you know, flooring 448 00:11:46,605 --> 00:11:48,040 update in the bathroom 449 00:11:48,040 --> 00:11:49,241 and they'll replace their vanity 450 00:11:49,241 --> 00:11:50,176 with a furniture vanity, 451 00:11:50,176 --> 00:11:51,677 which gives you new styles. 452 00:11:51,677 --> 00:11:53,779 It's an easy upgrade. 453 00:11:53,779 --> 00:11:54,013 Plus, 454 00:11:54,013 --> 00:11:56,082 within a lot of our furniture vanities 455 00:11:56,415 --> 00:11:57,283 that we offer, there's 456 00:11:57,283 --> 00:11:58,684 a lot of storage solutions in there 457 00:11:58,684 --> 00:12:00,653 also for makeup, hairdryers 458 00:12:00,653 --> 00:12:02,254 and things like that 459 00:12:02,822 --> 00:12:03,589 that make it, 460 00:12:03,589 --> 00:12:04,023 you know, 461 00:12:04,023 --> 00:12:05,658 even more useful for the space. 462 00:12:05,658 --> 00:12:06,392 So that's that's 463 00:12:06,392 --> 00:12:07,760 how I would think about it 464 00:12:07,760 --> 00:12:08,861 based on what we see. 465 00:12:08,861 --> 00:12:11,330 So how does this intersect maybe from a 466 00:12:11,464 --> 00:12:12,331 you talked about 467 00:12:12,331 --> 00:12:14,500 it's a bit of the fashion industry 468 00:12:14,500 --> 00:12:15,501 in these rooms. 469 00:12:15,501 --> 00:12:16,469 So how does that 470 00:12:16,469 --> 00:12:18,270 intersect with budget 471 00:12:18,270 --> 00:12:20,606 when if they have, say, 472 00:12:20,606 --> 00:12:21,574 a particular piece 473 00:12:21,574 --> 00:12:22,608 within that room 474 00:12:22,608 --> 00:12:23,776 that they want to keep, 475 00:12:23,776 --> 00:12:24,543 like they really like 476 00:12:24,543 --> 00:12:25,177 their countertops. 477 00:12:25,177 --> 00:12:25,544 They're thinking of 478 00:12:25,544 --> 00:12:26,512 changing everything else. 479 00:12:26,512 --> 00:12:27,780 But now that influences 480 00:12:27,780 --> 00:12:29,582 perhaps other product choices 481 00:12:29,582 --> 00:12:31,617 or the overall design of the space. 482 00:12:31,951 --> 00:12:32,852 How do you find 483 00:12:32,852 --> 00:12:35,788 that intersecting with all of this? 484 00:12:35,788 --> 00:12:36,422 I'm not sure I 485 00:12:36,422 --> 00:12:37,590 understand that question. 486 00:12:38,791 --> 00:12:41,093 Well, rephrase it, rephrase, rephrased. 487 00:12:41,093 --> 00:12:43,362 So, you know, so countertops is a 488 00:12:43,796 --> 00:12:44,964 that was just an example. 489 00:12:44,964 --> 00:12:45,231 The only 490 00:12:45,231 --> 00:12:46,599 I mean, if you think about countertops, 491 00:12:46,599 --> 00:12:48,501 you can update your backsplash, 492 00:12:48,501 --> 00:12:49,502 you can update your flooring, 493 00:12:49,502 --> 00:12:50,903 you really can't change your cabinets. 494 00:12:50,903 --> 00:12:51,904 You could paint them. 495 00:12:51,904 --> 00:12:53,472 That would be the option. 496 00:12:53,472 --> 00:12:54,473 So it's more about 497 00:12:54,473 --> 00:12:55,875 if if there's an element in the room 498 00:12:55,875 --> 00:12:57,176 that they really want to keep that 499 00:12:57,176 --> 00:12:58,611 and that becomes a bit of a focal point 500 00:12:58,611 --> 00:13:00,212 in, then they're building around that. 501 00:13:00,212 --> 00:13:01,614 How much does does 502 00:13:01,614 --> 00:13:02,948 does that actually come into play? 503 00:13:02,948 --> 00:13:03,249 Much. 504 00:13:03,249 --> 00:13:04,683 And I don't think we 505 00:13:04,683 --> 00:13:05,885 I don't think we see that too much. 506 00:13:05,885 --> 00:13:06,552 Okay. 507 00:13:06,585 --> 00:13:08,354 So you see more of the overall change. 508 00:13:08,354 --> 00:13:11,423 I think it's the overall change 509 00:13:11,423 --> 00:13:12,792 and a lot of it can also be 510 00:13:12,792 --> 00:13:14,627 a financial decision based on 511 00:13:14,627 --> 00:13:15,795 I want this look, 512 00:13:16,996 --> 00:13:17,396 but I 513 00:13:17,396 --> 00:13:18,297 know I can keep these 514 00:13:18,297 --> 00:13:20,533 certain parts of my space. 515 00:13:20,533 --> 00:13:22,067 So how do we modify that 516 00:13:22,067 --> 00:13:23,469 and then add new pieces to it 517 00:13:23,469 --> 00:13:24,770 to at least achieve 518 00:13:24,770 --> 00:13:26,939 the look or style you want it so far? 519 00:13:28,040 --> 00:13:30,509 So you're talking about 520 00:13:30,509 --> 00:13:32,678 making major changes in two of 521 00:13:32,678 --> 00:13:36,615 if either ranking as high on 522 00:13:36,615 --> 00:13:38,717 the list of most used rooms or they are 523 00:13:38,818 --> 00:13:40,653 in fact the most used rooms. 524 00:13:40,653 --> 00:13:43,422 So remodeling can be can be 525 00:13:43,422 --> 00:13:44,523 and should be enjoyable, 526 00:13:44,523 --> 00:13:46,525 but it can also be very stressful. 527 00:13:46,525 --> 00:13:48,194 So what advice would you give 528 00:13:48,194 --> 00:13:49,929 to somebody looking at this and saying, 529 00:13:49,929 --> 00:13:51,230 Here's how you could bring the fun 530 00:13:51,230 --> 00:13:51,630 out of it 531 00:13:51,630 --> 00:13:53,065 and don't get so freaked out 532 00:13:53,065 --> 00:13:54,033 with all these changes 533 00:13:54,033 --> 00:13:54,834 that you might be making 534 00:13:54,834 --> 00:13:56,202 in those rooms? 535 00:13:56,235 --> 00:13:57,570 I think, you know, 536 00:13:57,570 --> 00:13:58,003 I've been through 537 00:13:58,003 --> 00:13:59,171 several remodels myself, 538 00:14:00,172 --> 00:14:01,740 and I think, you know, 539 00:14:01,740 --> 00:14:04,543 how you think about it is is one is, 540 00:14:04,543 --> 00:14:05,711 you know, planning does help. 541 00:14:05,711 --> 00:14:08,080 And I you know, 542 00:14:08,080 --> 00:14:10,449 I think the first thing is expect 543 00:14:10,449 --> 00:14:11,650 there's going to be some unexpected 544 00:14:11,650 --> 00:14:13,152 things that come up. 545 00:14:13,152 --> 00:14:15,087 It could be, you know, 546 00:14:15,087 --> 00:14:15,888 as you're 547 00:14:15,888 --> 00:14:16,889 demoing the space, 548 00:14:16,889 --> 00:14:17,857 there's something there 549 00:14:17,857 --> 00:14:20,826 that you didn't expect a pipe, 550 00:14:20,826 --> 00:14:22,394 you know, a 551 00:14:22,428 --> 00:14:25,631 a vent and HVAC duct like we were 552 00:14:25,631 --> 00:14:27,800 we were doing a remodel on my house 553 00:14:27,800 --> 00:14:31,036 years ago, and there was a pipe. 554 00:14:31,036 --> 00:14:32,338 We didn't realize 555 00:14:32,338 --> 00:14:33,672 that from the second floor 556 00:14:33,672 --> 00:14:34,740 that we had to modify 557 00:14:34,740 --> 00:14:35,975 and change some things. 558 00:14:35,975 --> 00:14:36,976 And that can be stressful. 559 00:14:36,976 --> 00:14:38,611 But if you realize there's 560 00:14:38,611 --> 00:14:40,346 you usually can work around everything 561 00:14:40,346 --> 00:14:41,580 and still get the look you want. 562 00:14:41,580 --> 00:14:42,715 So I think, first of all, realize 563 00:14:42,715 --> 00:14:44,316 there has to be some unexpected things 564 00:14:45,718 --> 00:14:46,518 and make sure 565 00:14:46,518 --> 00:14:47,119 you hire a good 566 00:14:47,119 --> 00:14:50,289 contractor that continues to, 567 00:14:50,289 --> 00:14:51,690 you know, communicate with you. 568 00:14:51,690 --> 00:14:52,858 And I think that would help. 569 00:14:52,858 --> 00:14:53,492 But when you think about, 570 00:14:53,492 --> 00:14:54,526 you know, making it fun, 571 00:14:54,526 --> 00:14:57,062 I would say just remember your vision. 572 00:14:57,062 --> 00:14:58,297 I think one thing you can do is, 573 00:14:58,297 --> 00:15:00,799 you know, keep the initial design 574 00:15:00,799 --> 00:15:01,300 that you have 575 00:15:01,300 --> 00:15:03,502 or the inspiration photos that you have 576 00:15:03,502 --> 00:15:04,970 and then document your progress 577 00:15:04,970 --> 00:15:05,971 and see how it goes. 578 00:15:05,971 --> 00:15:06,305 I mean, 579 00:15:06,305 --> 00:15:07,706 it's pretty exciting to see, 580 00:15:07,706 --> 00:15:08,574 especially once you're done 581 00:15:08,574 --> 00:15:09,775 with the demo and product 582 00:15:09,775 --> 00:15:12,811 starts going in and seeing the changes. 583 00:15:12,811 --> 00:15:14,747 So I would I would say that. 584 00:15:14,747 --> 00:15:16,849 And then and then finally, you know, 585 00:15:16,849 --> 00:15:17,283 if you can be 586 00:15:17,283 --> 00:15:18,817 without your kitchen for a while, 587 00:15:18,817 --> 00:15:20,552 what are you going to do without that? 588 00:15:20,552 --> 00:15:22,421 And I think to plan, 589 00:15:22,421 --> 00:15:23,656 you know, how you're not going 590 00:15:23,656 --> 00:15:24,423 or what you're going to do 591 00:15:24,423 --> 00:15:26,425 without that space for a while 592 00:15:26,425 --> 00:15:28,160 will help alleviate some of the stress 593 00:15:29,128 --> 00:15:30,095 and hopefully, you know, 594 00:15:30,095 --> 00:15:31,864 your project is completed 595 00:15:31,864 --> 00:15:34,466 within within time and 596 00:15:34,466 --> 00:15:35,601 you get to enjoy your new kitchen 597 00:15:35,601 --> 00:15:36,869 or bathroom. 598 00:15:36,902 --> 00:15:38,504 And, you know, a lot of customers, 599 00:15:38,504 --> 00:15:40,606 by the time it's done, 600 00:15:40,739 --> 00:15:43,142 they're so excited to see the vision. 601 00:15:43,142 --> 00:15:43,776 Okay. 602 00:15:43,776 --> 00:15:45,277 So last question for you. 603 00:15:45,277 --> 00:15:45,744 Okay. 604 00:15:45,744 --> 00:15:46,612 We've talked about 605 00:15:46,612 --> 00:15:47,346 some of the advancements 606 00:15:47,346 --> 00:15:48,013 and some of the trends 607 00:15:48,013 --> 00:15:48,781 and where things are going, 608 00:15:48,781 --> 00:15:49,748 but now I'd like you to 609 00:15:49,748 --> 00:15:50,783 look in your crystal ball 610 00:15:50,783 --> 00:15:52,451 and stare into the future. 611 00:15:52,451 --> 00:15:53,452 Where do you see 612 00:15:53,452 --> 00:15:54,520 products within the kitchen 613 00:15:54,520 --> 00:15:56,155 and bath industry 614 00:15:56,155 --> 00:15:59,158 going as we move forward? 615 00:15:59,158 --> 00:16:00,092 I think this is just, 616 00:16:00,092 --> 00:16:01,360 you know, at Prosource, 617 00:16:01,360 --> 00:16:03,896 we we're always talking to the top, 618 00:16:03,896 --> 00:16:06,231 you know, suppliers in Kitchen and Bath 619 00:16:06,231 --> 00:16:08,667 and we always look for, 620 00:16:08,734 --> 00:16:09,568 you know, what new things 621 00:16:09,568 --> 00:16:10,269 can we bring forward. 622 00:16:10,269 --> 00:16:11,170 So you're 623 00:16:11,170 --> 00:16:13,672 you're still seeing more technology 624 00:16:13,672 --> 00:16:14,673 being an integrated 625 00:16:14,673 --> 00:16:17,109 into products in different ways. 626 00:16:17,109 --> 00:16:18,143 You'll continue to see 627 00:16:18,143 --> 00:16:19,812 technology and water savings. 628 00:16:20,813 --> 00:16:23,082 We see those things. 629 00:16:23,082 --> 00:16:23,816 We're starting, 630 00:16:23,816 --> 00:16:23,983 you know, 631 00:16:23,983 --> 00:16:25,117 the last few years, 632 00:16:25,117 --> 00:16:28,020 the suppliers really didn't 633 00:16:28,787 --> 00:16:30,823 launch a lot of new new products. 634 00:16:31,056 --> 00:16:33,092 We're beginning to see them launch 635 00:16:33,092 --> 00:16:34,026 some new products, 636 00:16:34,026 --> 00:16:36,929 whether it's finishes colors, 637 00:16:36,929 --> 00:16:38,197 you know, changes in that. 638 00:16:38,197 --> 00:16:41,133 So I think 639 00:16:41,133 --> 00:16:43,369 on the product side, that's what 640 00:16:43,369 --> 00:16:44,036 you'll see. 641 00:16:44,036 --> 00:16:46,338 But but also I think for Prosource 642 00:16:46,338 --> 00:16:47,206 and for, 643 00:16:47,206 --> 00:16:48,040 you know, our 644 00:16:48,040 --> 00:16:50,376 our trade pros and our clients, 645 00:16:50,376 --> 00:16:53,012 our team is really focused on 646 00:16:53,012 --> 00:16:55,514 improving and expanding the training 647 00:16:55,514 --> 00:16:57,416 of our kitchen and bath designers. 648 00:16:57,416 --> 00:16:57,983 So we're 649 00:16:57,983 --> 00:16:59,251 elevating a lot of the design 650 00:16:59,251 --> 00:17:01,320 skills of our 651 00:17:01,754 --> 00:17:02,388 designers, 652 00:17:02,388 --> 00:17:02,654 whether they 653 00:17:02,654 --> 00:17:04,690 design a kitchen or a bathroom 654 00:17:04,690 --> 00:17:05,791 so they can be more efficient. 655 00:17:05,791 --> 00:17:06,892 But also new ideas 656 00:17:06,892 --> 00:17:07,426 and ways 657 00:17:07,426 --> 00:17:09,061 to use the space and integrate 658 00:17:09,061 --> 00:17:10,129 some of this technology, 659 00:17:10,129 --> 00:17:12,498 which is pretty exciting. Hey, great. 660 00:17:12,498 --> 00:17:12,631 Well, 661 00:17:12,631 --> 00:17:13,032 I appreciate you 662 00:17:13,032 --> 00:17:14,299 taking the time to join us. Thank you. 663 00:17:14,299 --> 00:17:15,834 Great to be here. 664 00:17:15,834 --> 00:17:25,344 Shane Riley, thanks. 665 00:17:26,211 --> 00:17:27,513 So we're switching gears now 666 00:17:27,513 --> 00:17:29,381 and we're joined by Eka Sukmawati 667 00:17:30,616 --> 00:17:31,150 Eka 668 00:17:31,150 --> 00:17:32,084 Thank you for joining us. 669 00:17:32,084 --> 00:17:33,118 Appreciate you being here. 670 00:17:33,118 --> 00:17:34,686 Thanks, Kevin. I'm glad to be here. 671 00:17:34,686 --> 00:17:36,755 So let's start with the basics. 672 00:17:36,755 --> 00:17:37,322 Who are you 673 00:17:37,322 --> 00:17:38,657 and what do you do for us ourselves? 674 00:17:38,657 --> 00:17:40,092 Same questions that we ask, Shane. 675 00:17:40,092 --> 00:17:40,993 Sure. 676 00:17:41,026 --> 00:17:41,894 As Kevin said, 677 00:17:41,894 --> 00:17:43,929 my name is Eka Sukmawati. 678 00:17:43,929 --> 00:17:46,231 I am the director of Kitchen 679 00:17:46,231 --> 00:17:46,832 and Bath Design 680 00:17:46,832 --> 00:17:48,767 and Merchandizing for Prosource. 681 00:17:48,767 --> 00:17:49,902 So I have been now 682 00:17:49,902 --> 00:17:52,504 with Prosource for about ten years, so 683 00:17:53,338 --> 00:17:54,206 short of ten years. 684 00:17:54,206 --> 00:17:56,275 Then Shane has been with the company. 685 00:17:56,275 --> 00:17:58,143 But really I've been in the kitchen 686 00:17:58,143 --> 00:17:58,977 and bath industry 687 00:17:58,977 --> 00:18:00,579 for over 20 years now. 688 00:18:00,579 --> 00:18:01,880 This is really my trade 689 00:18:01,880 --> 00:18:04,049 as a kitchen and bath designer. 690 00:18:04,049 --> 00:18:05,184 So what got you into it? 691 00:18:05,184 --> 00:18:06,151 What got you into the kitchen? 692 00:18:06,151 --> 00:18:07,786 So to tell you the truth, 693 00:18:07,786 --> 00:18:08,720 I got into kitchen 694 00:18:08,720 --> 00:18:09,621 and bath mainly 695 00:18:09,621 --> 00:18:10,722 because at the time, 696 00:18:10,722 --> 00:18:12,691 after I graduated from college, 697 00:18:12,691 --> 00:18:14,760 there was not really much openings 698 00:18:14,760 --> 00:18:16,095 for interior designers, 699 00:18:16,095 --> 00:18:18,197 and I kind of somewhat stumbled 700 00:18:18,197 --> 00:18:18,864 into kitchen 701 00:18:18,864 --> 00:18:19,398 and bath 702 00:18:19,398 --> 00:18:21,733 and was hired by a local company 703 00:18:22,067 --> 00:18:23,502 right out of 704 00:18:23,635 --> 00:18:25,237 college back in Michigan, 705 00:18:25,237 --> 00:18:26,638 where I went to school 706 00:18:26,638 --> 00:18:27,840 with my interior design degree. 707 00:18:27,840 --> 00:18:28,974 So I really learned 708 00:18:28,974 --> 00:18:30,409 to become a kitchen designer 709 00:18:30,409 --> 00:18:32,811 within this first job. 710 00:18:32,811 --> 00:18:34,079 Honestly, learning about 711 00:18:34,079 --> 00:18:35,681 designing functionality, 712 00:18:35,681 --> 00:18:36,482 I mean, at the point 713 00:18:36,482 --> 00:18:37,616 I was really didn't understand 714 00:18:37,616 --> 00:18:38,717 what a filler is, right? 715 00:18:38,717 --> 00:18:39,151 I mean, that's 716 00:18:39,151 --> 00:18:40,119 kind of like a basic thing 717 00:18:40,119 --> 00:18:42,087 for a kitchen, a designer. 718 00:18:42,087 --> 00:18:44,056 So that's really how I got into it. 719 00:18:44,056 --> 00:18:45,324 And then the next thing you know, 720 00:18:45,324 --> 00:18:47,126 20 years later, I'm learning a lot. 721 00:18:47,126 --> 00:18:49,528 I was obviously designing 722 00:18:49,528 --> 00:18:51,130 and selling for customers 723 00:18:51,130 --> 00:18:52,898 in different parts of showrooms 724 00:18:52,898 --> 00:18:53,699 I was at 725 00:18:53,699 --> 00:18:55,367 and until I got into Prosource 726 00:18:55,367 --> 00:18:56,301 ten years after that 727 00:18:56,301 --> 00:18:57,402 I got into Prosource and 728 00:18:58,370 --> 00:18:58,804 pretty much 729 00:18:58,804 --> 00:19:00,472 expanded my expertise 730 00:19:00,472 --> 00:19:02,107 and my learning curve with 731 00:19:02,107 --> 00:19:03,075 within the industry. 732 00:19:03,075 --> 00:19:05,010 And I loving it ever since. 733 00:19:05,010 --> 00:19:06,245 By the way, I think in this podcast 734 00:19:06,245 --> 00:19:08,480 that's what I am just a filler. 735 00:19:08,480 --> 00:19:09,548 Just filling in a 736 00:19:09,548 --> 00:19:10,549 little gap here between us 737 00:19:10,549 --> 00:19:13,085 when you when you pause in speaking so. 738 00:19:14,119 --> 00:19:15,087 All right so we say 739 00:19:15,087 --> 00:19:16,321 Prosource has kitchen 740 00:19:16,321 --> 00:19:17,723 and bath products. 741 00:19:17,723 --> 00:19:18,924 So what does that mean? 742 00:19:18,924 --> 00:19:19,458 Let's see 743 00:19:19,458 --> 00:19:21,426 how your answer compares to Shane's 744 00:19:21,426 --> 00:19:22,828 and in that scenario. 745 00:19:22,828 --> 00:19:23,595 So for me, 746 00:19:23,595 --> 00:19:24,530 when we say that, 747 00:19:24,530 --> 00:19:26,498 it means we cater to 748 00:19:26,498 --> 00:19:28,200 the entire project, right? 749 00:19:28,200 --> 00:19:29,401 I think a lot of times 750 00:19:29,401 --> 00:19:31,303 when it comes down to interior design 751 00:19:31,303 --> 00:19:31,737 which is what 752 00:19:31,737 --> 00:19:33,539 kitchen and bath project is all about, 753 00:19:33,539 --> 00:19:35,407 it's all about interior design. 754 00:19:35,407 --> 00:19:38,076 People get timid about it. 755 00:19:38,076 --> 00:19:39,278 They're they get nervous, 756 00:19:39,278 --> 00:19:41,013 They don't know what they don't 757 00:19:41,013 --> 00:19:42,147 know, basically. 758 00:19:42,147 --> 00:19:43,782 So when they come to us to Prosource, 759 00:19:43,782 --> 00:19:44,883 when we say kitchen and bath, 760 00:19:44,883 --> 00:19:46,952 we try to cater that whole process, 761 00:19:47,352 --> 00:19:49,555 how to complete that entire project 762 00:19:49,555 --> 00:19:51,023 that they have in their mind 763 00:19:51,023 --> 00:19:52,624 visually to achieve that. 764 00:19:52,624 --> 00:19:53,692 And that's what we do 765 00:19:53,692 --> 00:19:54,560 and that's what we offer, 766 00:19:54,560 --> 00:19:56,295 especially with our experienced kitchen 767 00:19:56,295 --> 00:19:57,062 and bath designers 768 00:19:57,062 --> 00:19:58,997 that we have in our locations. 769 00:19:58,997 --> 00:20:01,400 So in that capacity 770 00:20:01,400 --> 00:20:02,367 and that 771 00:20:02,367 --> 00:20:04,203 as we take the context of that question 772 00:20:04,203 --> 00:20:06,138 or that answer that you just gave, 773 00:20:06,138 --> 00:20:06,872 what advice 774 00:20:06,872 --> 00:20:07,940 would you give to 775 00:20:07,940 --> 00:20:08,807 a trade professional 776 00:20:08,807 --> 00:20:09,474 or to a homeowner 777 00:20:09,474 --> 00:20:11,510 that's undertaking a kitchen 778 00:20:11,643 --> 00:20:13,278 or bathroom project? 779 00:20:13,278 --> 00:20:14,246 What considerations 780 00:20:14,246 --> 00:20:15,881 should they keep in mind? 781 00:20:15,881 --> 00:20:17,216 So the first thing I would say 782 00:20:17,216 --> 00:20:18,717 is knowing 783 00:20:18,717 --> 00:20:20,118 your expectations, 784 00:20:20,118 --> 00:20:21,687 understanding the expectation, 785 00:20:21,687 --> 00:20:23,889 and also understanding the purpose 786 00:20:23,889 --> 00:20:25,424 why you are starting the project 787 00:20:25,424 --> 00:20:26,925 in the first place, right? 788 00:20:26,925 --> 00:20:29,027 Because my rule of thumb is 789 00:20:29,027 --> 00:20:30,162 when it comes to design, 790 00:20:30,162 --> 00:20:31,230 it always has to start 791 00:20:31,230 --> 00:20:32,431 with functionality first. 792 00:20:32,431 --> 00:20:34,633 And then secondly is the esthetic value 793 00:20:34,633 --> 00:20:36,668 that kind of one follows the other. 794 00:20:36,668 --> 00:20:37,803 But for a homeowner, 795 00:20:37,803 --> 00:20:38,704 if they understand 796 00:20:38,704 --> 00:20:40,005 the purpose of their project, 797 00:20:40,005 --> 00:20:41,640 is whether they want the longevity 798 00:20:41,640 --> 00:20:42,574 for their home, 799 00:20:42,574 --> 00:20:43,742 they want to stay in their home 800 00:20:43,742 --> 00:20:45,077 for the next ten, 50 years, 801 00:20:45,077 --> 00:20:46,712 or they want just to do a remodel 802 00:20:46,712 --> 00:20:48,046 because they want to sell it. 803 00:20:48,046 --> 00:20:49,648 Those are two different concepts 804 00:20:49,648 --> 00:20:50,782 that they need to understand 805 00:20:50,782 --> 00:20:52,150 what's available to them. 806 00:20:52,150 --> 00:20:53,819 When it comes down to the brand, 807 00:20:53,819 --> 00:20:54,753 to the product 808 00:20:54,753 --> 00:20:55,854 that they can get 809 00:20:55,854 --> 00:20:56,555 the budget 810 00:20:56,555 --> 00:20:57,889 and also the design aspect 811 00:20:57,889 --> 00:20:59,291 and also timeline. 812 00:20:59,291 --> 00:21:01,026 And that's probably the biggest thing 813 00:21:01,026 --> 00:21:03,528 that most consumer need to understand. 814 00:21:03,528 --> 00:21:05,063 How long does this process 815 00:21:05,063 --> 00:21:06,765 take from beginning to end? 816 00:21:06,765 --> 00:21:08,300 Because they might expect, 817 00:21:08,300 --> 00:21:08,634 you know, 818 00:21:08,634 --> 00:21:09,868 I could get a brand new kitchen 819 00:21:09,868 --> 00:21:11,069 or bath within the next two, 820 00:21:11,069 --> 00:21:12,037 three months. 821 00:21:12,037 --> 00:21:13,338 Sure, that would be realistic. 822 00:21:13,338 --> 00:21:15,207 But that all contains to what it is 823 00:21:15,207 --> 00:21:16,008 that you're getting. 824 00:21:16,008 --> 00:21:17,409 as far as design 825 00:21:17,409 --> 00:21:19,645 the project and also the budget. 826 00:21:19,645 --> 00:21:21,313 Well, if you look at television 827 00:21:21,313 --> 00:21:22,180 or any streaming service, 828 00:21:22,180 --> 00:21:23,181 that product can be done 829 00:21:23,181 --> 00:21:24,516 in about 60 minutes, 830 00:21:24,516 --> 00:21:26,251 which is why I don't watch those shows. 831 00:21:26,251 --> 00:21:27,152 I watch something else 832 00:21:27,152 --> 00:21:29,454 when I get home. 833 00:21:29,454 --> 00:21:31,857 So let's break it down. 834 00:21:31,857 --> 00:21:33,425 That was sort of a macro view to see 835 00:21:33,425 --> 00:21:34,293 maybe what 836 00:21:34,293 --> 00:21:34,926 we'll call a little bit 837 00:21:34,926 --> 00:21:36,662 of a micro view. 838 00:21:36,662 --> 00:21:37,496 Take a project 839 00:21:37,496 --> 00:21:38,430 in a kitchen versus 840 00:21:38,430 --> 00:21:39,498 a project in a bathroom. 841 00:21:39,498 --> 00:21:40,332 What are the differences 842 00:21:41,300 --> 00:21:43,535 from one versus the other in those two 843 00:21:43,602 --> 00:21:44,903 specific rooms? 844 00:21:44,903 --> 00:21:45,504 Well, 845 00:21:45,504 --> 00:21:46,972 the main thing that I could think of 846 00:21:46,972 --> 00:21:47,472 when it comes down 847 00:21:47,472 --> 00:21:49,074 to those two different projects 848 00:21:49,074 --> 00:21:50,876 is really the product, right? 849 00:21:50,876 --> 00:21:52,344 So in kitchen 850 00:21:52,344 --> 00:21:54,646 projects, typically the largest value 851 00:21:54,646 --> 00:21:55,781 or the 852 00:21:55,781 --> 00:21:57,482 investment is really in cabinetry 853 00:21:57,482 --> 00:21:58,917 and obviously everything else 854 00:21:58,917 --> 00:21:59,718 that goes along with it, 855 00:21:59,718 --> 00:22:01,453 there's a large investment as well, 856 00:22:01,453 --> 00:22:02,854 but the larger percentage 857 00:22:02,854 --> 00:22:03,722 is in cabinetry 858 00:22:03,722 --> 00:22:05,190 and also the timeline for 859 00:22:05,190 --> 00:22:06,191 the cabinets to come in 860 00:22:06,191 --> 00:22:08,327 because typically they take 861 00:22:08,327 --> 00:22:09,161 the most minimum, 862 00:22:09,161 --> 00:22:10,729 probably 5 to 6 weeks. 863 00:22:10,729 --> 00:22:11,830 it could go on to 864 00:22:11,830 --> 00:22:13,999 maybe 15 weeks depending what it is 865 00:22:14,399 --> 00:22:16,168 when it comes down to the bath project. 866 00:22:16,168 --> 00:22:18,070 Now we look at a larger scale 867 00:22:18,070 --> 00:22:19,805 of the plumbing fixtures right, 868 00:22:19,805 --> 00:22:22,140 which is now the value of the budget 869 00:22:22,140 --> 00:22:23,208 on the plumbing fixtures 870 00:22:23,208 --> 00:22:25,310 is larger than it is on cabinets, 871 00:22:25,310 --> 00:22:27,346 because now we only looking at possibly 872 00:22:27,346 --> 00:22:28,213 three vanities 873 00:22:28,213 --> 00:22:29,514 or maybe a freestanding 874 00:22:29,514 --> 00:22:30,882 furniture vanities. 875 00:22:30,882 --> 00:22:31,216 But then 876 00:22:31,216 --> 00:22:32,250 also think about the 877 00:22:32,250 --> 00:22:34,486 value of your tile work, 878 00:22:35,220 --> 00:22:36,355 other plumbing fixtures, 879 00:22:36,355 --> 00:22:37,956 aspects such as shower base, 880 00:22:37,956 --> 00:22:39,891 shower doors, bathtubs, right? 881 00:22:39,891 --> 00:22:41,493 So that becomes larger. 882 00:22:41,493 --> 00:22:42,794 So when we think about that, 883 00:22:42,794 --> 00:22:44,396 the value of what 884 00:22:44,396 --> 00:22:45,263 the consumers 885 00:22:45,263 --> 00:22:46,098 are putting in 886 00:22:46,098 --> 00:22:47,632 in each of those product categories, 887 00:22:47,632 --> 00:22:49,768 then it also changes the timeline 888 00:22:50,035 --> 00:22:51,603 of when you can get those projects 889 00:22:51,603 --> 00:22:53,939 as well as product as well. 890 00:22:53,939 --> 00:22:55,707 So Shane used the term 891 00:22:55,707 --> 00:22:56,541 and you used the same term 892 00:22:56,541 --> 00:22:57,843 and we've had this discussion before, 893 00:22:57,843 --> 00:22:58,543 so we might 894 00:22:58,910 --> 00:23:00,979 get a little clarification on this. 895 00:23:00,979 --> 00:23:01,480 Most people 896 00:23:01,480 --> 00:23:02,781 would simply call it a vanity 897 00:23:02,781 --> 00:23:03,782 or a bathroom vanity, 898 00:23:03,782 --> 00:23:05,517 but you've both used the term 899 00:23:05,517 --> 00:23:07,052 furniture vanity. 900 00:23:07,052 --> 00:23:08,854 What's the distinction there? 901 00:23:08,854 --> 00:23:10,655 So the distinction is it's really, 902 00:23:10,655 --> 00:23:11,590 you know, 903 00:23:11,590 --> 00:23:12,758 furniture as 904 00:23:12,758 --> 00:23:14,893 as it sounds, is a piece of furniture. 905 00:23:14,893 --> 00:23:15,160 Right. 906 00:23:15,160 --> 00:23:16,661 I think something that has a little bit 907 00:23:16,661 --> 00:23:20,098 more value of intricacy to the design 908 00:23:20,098 --> 00:23:22,100 aspect and all little details 909 00:23:22,100 --> 00:23:23,402 of how it's designed. 910 00:23:23,402 --> 00:23:24,770 And it's also typically 911 00:23:24,770 --> 00:23:25,837 is freestanding, 912 00:23:25,837 --> 00:23:27,305 which means it doesn't necessarily 913 00:23:27,305 --> 00:23:29,141 go all the way down to the floor 914 00:23:29,141 --> 00:23:31,376 and also sometimes, you know, 915 00:23:31,410 --> 00:23:33,545 may not be permanently fixed 916 00:23:33,545 --> 00:23:34,780 onto the back of the wall. 917 00:23:34,780 --> 00:23:37,082 But in application for homes, 918 00:23:37,082 --> 00:23:38,550 obviously has to be attached 919 00:23:38,550 --> 00:23:39,317 to the back of the wall. 920 00:23:39,317 --> 00:23:42,988 But it just has more of a free flowing 921 00:23:43,622 --> 00:23:44,222 look to it 922 00:23:44,222 --> 00:23:46,658 and feel versus just something that's 923 00:23:46,658 --> 00:23:48,260 permanently more stationary. 924 00:23:48,260 --> 00:23:50,495 That's also larger in scale. 925 00:23:50,495 --> 00:23:51,029 Okay. 926 00:23:51,596 --> 00:23:52,531 So what are some of 927 00:23:52,531 --> 00:23:53,932 the influential factors 928 00:23:53,932 --> 00:23:55,700 involved in the product decisions 929 00:23:55,700 --> 00:23:57,235 that are made for a remodel, 930 00:23:57,235 --> 00:23:59,771 especially in those two rooms? 931 00:24:00,272 --> 00:24:01,606 What are some of the drivers? 932 00:24:01,606 --> 00:24:04,209 I think it’s again, timeline. 933 00:24:04,376 --> 00:24:04,743 Okay. 934 00:24:04,743 --> 00:24:05,744 So I always say 935 00:24:05,744 --> 00:24:07,579 I'm really big on timeline 936 00:24:07,579 --> 00:24:08,313 when it comes down 937 00:24:08,313 --> 00:24:10,148 to expectation of customer, right? 938 00:24:10,148 --> 00:24:12,350 So if you want something quick 939 00:24:12,684 --> 00:24:14,119 to get it done quickly, 940 00:24:14,119 --> 00:24:16,021 then these are all your options. 941 00:24:16,021 --> 00:24:16,955 You may not have a lot 942 00:24:16,955 --> 00:24:17,989 of options, right? 943 00:24:17,989 --> 00:24:20,158 So you kind of condensing that aspect, 944 00:24:20,158 --> 00:24:21,893 but if you want something 945 00:24:21,893 --> 00:24:24,129 much more of a grandiose feel to it 946 00:24:24,129 --> 00:24:26,431 that you want have a lot more intricacy 947 00:24:26,431 --> 00:24:28,500 as far as features and benefits, 948 00:24:28,500 --> 00:24:31,736 then you think about longer lead time, 949 00:24:31,736 --> 00:24:32,604 a longer timeline 950 00:24:32,604 --> 00:24:33,405 that you have to look at. 951 00:24:33,405 --> 00:24:35,073 But then it kind of opens up 952 00:24:35,073 --> 00:24:38,176 to all the other different choices 953 00:24:38,176 --> 00:24:40,111 that you can have for those product. 954 00:24:40,111 --> 00:24:40,545 Okay. 955 00:24:40,545 --> 00:24:42,080 Do you find that 956 00:24:42,080 --> 00:24:43,915 trends or what is trending or what 957 00:24:43,915 --> 00:24:44,749 people are being 958 00:24:44,749 --> 00:24:46,651 or being told is trending, 959 00:24:46,651 --> 00:24:47,385 that that becomes 960 00:24:47,385 --> 00:24:49,120 a big factor in their decision? 961 00:24:49,120 --> 00:24:49,721 It does. 962 00:24:49,721 --> 00:24:51,723 I would say it's kind of a half 963 00:24:51,723 --> 00:24:53,792 and half in my I'm in my ratio. 964 00:24:54,059 --> 00:24:56,461 The way I look at that, again, 965 00:24:56,461 --> 00:24:58,430 if I go back to 966 00:24:58,430 --> 00:24:59,731 if I was a designer 967 00:24:59,731 --> 00:25:00,632 asking a customer 968 00:25:00,632 --> 00:25:01,600 that walked in through a door, 969 00:25:01,600 --> 00:25:02,000 would they say, 970 00:25:02,000 --> 00:25:03,134 I want to do my kitchen 971 00:25:03,134 --> 00:25:03,902 or bath project, 972 00:25:03,902 --> 00:25:05,070 the first thing I'm going to ask 973 00:25:05,070 --> 00:25:06,872 them would be, What is your timeline? 974 00:25:06,872 --> 00:25:07,706 When would you like this 975 00:25:07,706 --> 00:25:08,773 to be completed? 976 00:25:08,773 --> 00:25:10,008 That's the first thing I asked. 977 00:25:10,008 --> 00:25:10,942 And then 978 00:25:10,942 --> 00:25:12,777 I also talk about the expectations. 979 00:25:12,777 --> 00:25:14,012 What is it that you're looking for 980 00:25:14,012 --> 00:25:15,347 functionality wise? Right. 981 00:25:15,347 --> 00:25:17,549 What is it that you're trying to get? 982 00:25:17,549 --> 00:25:18,750 Are you trying to convert 983 00:25:18,750 --> 00:25:19,651 your regular master 984 00:25:19,651 --> 00:25:20,952 bath to a spa suite? 985 00:25:20,952 --> 00:25:21,753 Then we're thinking 986 00:25:21,753 --> 00:25:22,821 into a different aspect 987 00:25:22,821 --> 00:25:23,421 of design 988 00:25:23,421 --> 00:25:25,590 and design process to it, right? 989 00:25:25,590 --> 00:25:27,058 So it's really all about 990 00:25:27,058 --> 00:25:28,860 what the customer wants and needs 991 00:25:28,860 --> 00:25:30,095 and we cater to that 992 00:25:30,095 --> 00:25:32,264 to fit into that aspect. 993 00:25:32,264 --> 00:25:33,932 So what are some of the common ways 994 00:25:33,932 --> 00:25:35,567 that a homeowner 995 00:25:35,567 --> 00:25:37,302 can or should navigate 996 00:25:37,302 --> 00:25:39,304 budget decisions? 997 00:25:39,304 --> 00:25:41,139 So a lot of times I would say 998 00:25:41,139 --> 00:25:42,974 you got to look at the 999 00:25:42,974 --> 00:25:45,210 the aspect of the value of your house, 1000 00:25:45,610 --> 00:25:46,578 because typically 1001 00:25:46,578 --> 00:25:48,613 if a homeowner wants to say 1002 00:25:48,647 --> 00:25:50,448 this is their forever home, 1003 00:25:50,448 --> 00:25:51,583 then the value of the house 1004 00:25:51,583 --> 00:25:53,952 may not be as influential 1005 00:25:53,952 --> 00:25:55,253 into what type of budget 1006 00:25:55,253 --> 00:25:55,520 they want 1007 00:25:55,520 --> 00:25:57,222 to spend into the whole entire project. 1008 00:25:57,222 --> 00:25:59,157 But if they want to only stay there 1009 00:25:59,157 --> 00:26:00,225 for five or ten years 1010 00:26:00,225 --> 00:26:02,294 and get a good return on investment 1011 00:26:02,594 --> 00:26:04,095 for selling aspect, 1012 00:26:04,095 --> 00:26:05,730 then you know, it's a whole different, 1013 00:26:05,730 --> 00:26:06,831 you know, setup 1014 00:26:06,831 --> 00:26:07,832 that they should probably 1015 00:26:07,832 --> 00:26:09,501 look at the value of the house. 1016 00:26:09,501 --> 00:26:10,869 What's the median income 1017 00:26:10,869 --> 00:26:12,571 perhaps in that demographics 1018 00:26:12,571 --> 00:26:13,705 into that area right 1019 00:26:13,705 --> 00:26:15,473 within the vicinity of their zip code 1020 00:26:15,473 --> 00:26:17,943 per say. And there's also tools online. 1021 00:26:17,943 --> 00:26:19,744 So some of our vendors actually provide 1022 00:26:19,744 --> 00:26:21,580 what they call a budget calculator, 1023 00:26:21,580 --> 00:26:23,481 that consumer can go to that website 1024 00:26:23,481 --> 00:26:23,915 and start 1025 00:26:23,915 --> 00:26:25,951 plugging in percentages of value 1026 00:26:25,951 --> 00:26:26,818 that they want to spend 1027 00:26:26,818 --> 00:26:28,520 based on their home value. 1028 00:26:28,520 --> 00:26:30,055 Okay. Yeah. 1029 00:26:30,055 --> 00:26:31,323 So here's a question we asked Shane. 1030 00:26:31,323 --> 00:26:31,656 Let's see 1031 00:26:33,191 --> 00:26:34,526 what your question I feel. 1032 00:26:34,526 --> 00:26:35,827 Yeah, could be 1033 00:26:36,962 --> 00:26:37,829 home remodel. 1034 00:26:37,829 --> 00:26:39,097 That can be stressful, actually. 1035 00:26:39,097 --> 00:26:39,598 Doesn't matter 1036 00:26:39,598 --> 00:26:41,499 what room it is, it can be stressful. 1037 00:26:41,499 --> 00:26:44,336 So what are some good ways to go about 1038 00:26:44,336 --> 00:26:47,238 bringing the fun out into that project? 1039 00:26:47,872 --> 00:26:48,840 The first thing I would say 1040 00:26:48,840 --> 00:26:50,575 is be involved. 1041 00:26:50,575 --> 00:26:50,942 Okay, 1042 00:26:50,942 --> 00:26:52,177 so a lot of homeowners 1043 00:26:52,177 --> 00:26:52,844 or consumers, 1044 00:26:52,844 --> 00:26:53,645 when they come in, 1045 00:26:53,645 --> 00:26:54,479 they don't know what 1046 00:26:54,479 --> 00:26:55,747 they don't know, right? 1047 00:26:55,747 --> 00:26:58,750 So they turn to us as experts to know 1048 00:26:58,750 --> 00:26:59,451 what's trending, 1049 00:26:59,451 --> 00:27:00,018 what's not. 1050 00:27:00,018 --> 00:27:01,686 However, again, is the question 1051 00:27:01,686 --> 00:27:03,288 that I would ask the consumer to say, 1052 00:27:03,288 --> 00:27:04,923 what is the style that you like? 1053 00:27:04,923 --> 00:27:06,558 So most times I feel it's 1054 00:27:06,558 --> 00:27:07,859 beneficial for us 1055 00:27:07,859 --> 00:27:10,128 to give consumer some homework 1056 00:27:10,395 --> 00:27:11,796 for them to do, right? 1057 00:27:11,796 --> 00:27:13,431 So if you think about the influences 1058 00:27:13,431 --> 00:27:15,700 of social media, it's huge. Right now. 1059 00:27:15,700 --> 00:27:16,835 People just don't use 1060 00:27:16,835 --> 00:27:18,003 Instagram or TikTok 1061 00:27:18,003 --> 00:27:19,738 just for fun videos, right? 1062 00:27:19,738 --> 00:27:20,772 They actually go there 1063 00:27:20,772 --> 00:27:22,607 to look for some design 1064 00:27:22,607 --> 00:27:23,608 and remodeling ideas. 1065 00:27:23,608 --> 00:27:25,510 And a lot of our businesses 1066 00:27:25,510 --> 00:27:26,611 and even consumer 1067 00:27:26,611 --> 00:27:28,647 are posting some of their projects 1068 00:27:28,647 --> 00:27:30,382 on those two platforms. 1069 00:27:30,382 --> 00:27:32,384 Obviously, if you go to Pinterest, 1070 00:27:32,384 --> 00:27:34,352 you go to house. Those are good 1071 00:27:35,920 --> 00:27:37,322 inspirations to kind of 1072 00:27:37,322 --> 00:27:38,089 start looking at. 1073 00:27:38,089 --> 00:27:39,324 And I always ask customer 1074 00:27:39,324 --> 00:27:41,159 to basically bring in some pictures, 1075 00:27:41,159 --> 00:27:42,360 look at some magazines 1076 00:27:42,360 --> 00:27:42,961 and rip up 1077 00:27:42,961 --> 00:27:44,162 some pages that you like 1078 00:27:44,162 --> 00:27:45,363 because now they feel 1079 00:27:45,363 --> 00:27:47,365 they're more invested into the project 1080 00:27:47,365 --> 00:27:48,433 and they know that they are 1081 00:27:48,433 --> 00:27:50,101 getting what they want versus 1082 00:27:50,101 --> 00:27:51,136 what's being 1083 00:27:51,136 --> 00:27:52,604 just me as a designer 1084 00:27:52,604 --> 00:27:53,738 saying you should do this. 1085 00:27:53,738 --> 00:27:55,440 Well, in the end, it's not my house. 1086 00:27:55,440 --> 00:27:57,008 I will do whatever it is 1087 00:27:57,008 --> 00:27:57,842 that I need to do 1088 00:27:57,842 --> 00:27:59,044 to make sure that the consumer 1089 00:27:59,044 --> 00:28:00,679 is going to be happy with the vision, 1090 00:28:00,679 --> 00:28:02,580 to deliver the vision that they have. 1091 00:28:02,580 --> 00:28:03,214 Okay. 1092 00:28:04,149 --> 00:28:05,316 What are some of the services 1093 00:28:05,316 --> 00:28:06,451 you talked about, the products. 1094 00:28:06,451 --> 00:28:07,619 What are some of the services 1095 00:28:07,619 --> 00:28:09,087 that Prosource Wholesale offers 1096 00:28:09,087 --> 00:28:10,822 that differentiate us out there? 1097 00:28:11,956 --> 00:28:13,324 The service is obviously I 1098 00:28:13,324 --> 00:28:14,159 think it's more 1099 00:28:14,159 --> 00:28:15,994 the fact that we have experienced 1100 00:28:15,994 --> 00:28:17,328 kitchen and bath designers, 1101 00:28:17,328 --> 00:28:18,530 knowing the trends, 1102 00:28:18,530 --> 00:28:20,198 knowing the design aspect 1103 00:28:20,198 --> 00:28:22,200 and how to present that 1104 00:28:22,200 --> 00:28:23,802 aspect to the homeowner 1105 00:28:23,802 --> 00:28:25,770 I think is a huge benefit that we have. 1106 00:28:25,770 --> 00:28:26,738 And I think that we 1107 00:28:26,738 --> 00:28:27,806 sell within 1108 00:28:27,806 --> 00:28:28,406 the industry 1109 00:28:28,406 --> 00:28:30,575 is because not only we have 1110 00:28:30,575 --> 00:28:32,077 just the kitchen and bath designers 1111 00:28:32,077 --> 00:28:34,212 we also have the account manager 1112 00:28:34,279 --> 00:28:36,514 that's really also part of that 1113 00:28:37,082 --> 00:28:37,949 being themself 1114 00:28:37,949 --> 00:28:39,584 more involved into the project as well. 1115 00:28:39,584 --> 00:28:40,652 Because typically, 1116 00:28:40,652 --> 00:28:41,252 I mean, Kevin, 1117 00:28:41,252 --> 00:28:43,621 I've done a job 1118 00:28:43,621 --> 00:28:44,756 as a kitchen and bath designer 1119 00:28:44,756 --> 00:28:46,891 one where I literally did 1120 00:28:46,891 --> 00:28:48,126 the whole entire process 1121 00:28:48,126 --> 00:28:49,694 from beginning to end. 1122 00:28:49,694 --> 00:28:52,063 And not only that gets exhausting, 1123 00:28:52,063 --> 00:28:53,398 but it's also the fact 1124 00:28:53,398 --> 00:28:54,399 that I think the value 1125 00:28:54,399 --> 00:28:55,400 for consumer to know 1126 00:28:55,400 --> 00:28:57,836 that is just not one person that's 1127 00:28:58,436 --> 00:28:59,571 available for my project. 1128 00:28:59,571 --> 00:29:00,872 It gives them a peace of mind 1129 00:29:00,872 --> 00:29:01,539 because let's say 1130 00:29:01,539 --> 00:29:02,474 if I was out sick 1131 00:29:02,474 --> 00:29:03,608 or if I was on vacation 1132 00:29:03,608 --> 00:29:05,543 that have somebody else to go to. 1133 00:29:05,543 --> 00:29:07,712 So I think that's that team effort. 1134 00:29:08,346 --> 00:29:10,548 It's a big benefit for us to offer 1135 00:29:10,548 --> 00:29:12,417 our trade pros. 1136 00:29:12,417 --> 00:29:13,284 So last question 1137 00:29:13,284 --> 00:29:15,320 then I'll let you off the hook. 1138 00:29:15,320 --> 00:29:17,522 So look into your crystal ball. 1139 00:29:17,989 --> 00:29:20,492 And in the realm of kitchen 1140 00:29:20,492 --> 00:29:21,893 and bathroom products, 1141 00:29:21,893 --> 00:29:24,395 where do you see the future going here? 1142 00:29:24,395 --> 00:29:27,432 So I think when it comes to that, 1143 00:29:27,432 --> 00:29:29,567 we have to look beyond 1144 00:29:29,567 --> 00:29:31,202 the kitchen and bath project, 1145 00:29:31,202 --> 00:29:32,971 especially for what we offer 1146 00:29:32,971 --> 00:29:35,206 as to our trade pros and clients. 1147 00:29:35,607 --> 00:29:38,443 So think about application of cabinetry 1148 00:29:38,443 --> 00:29:40,445 into a different setup. 1149 00:29:40,445 --> 00:29:41,312 It's part of the home, 1150 00:29:41,312 --> 00:29:42,313 not just kitchen and bath. 1151 00:29:42,313 --> 00:29:44,015 We're looking at home offices, 1152 00:29:44,015 --> 00:29:45,950 we're looking at laundry rooms, 1153 00:29:45,950 --> 00:29:46,651 mud rooms. 1154 00:29:46,651 --> 00:29:49,254 We're even doing dog baths, right 1155 00:29:49,420 --> 00:29:50,455 as a combination. 1156 00:29:50,455 --> 00:29:51,656 That's a again, 1157 00:29:51,656 --> 00:29:53,258 we're fitting into the lifestyle 1158 00:29:53,258 --> 00:29:54,292 of these homeowners 1159 00:29:54,292 --> 00:29:55,326 that has expanded, 1160 00:29:55,326 --> 00:29:58,163 especially since back in 2020 when 1161 00:29:58,163 --> 00:30:00,165 you know, the pandemic happened, right? 1162 00:30:00,165 --> 00:30:01,566 So now everybody's adjusting 1163 00:30:01,566 --> 00:30:02,400 and they're seeing 1164 00:30:02,400 --> 00:30:04,068 a lot more value to their house. 1165 00:30:04,068 --> 00:30:05,103 So think about 1166 00:30:05,103 --> 00:30:05,703 people now 1167 00:30:05,703 --> 00:30:07,272 wanting to expand their bathroom 1168 00:30:07,272 --> 00:30:08,807 to a spa suite. 1169 00:30:08,807 --> 00:30:09,107 Okay, 1170 00:30:09,140 --> 00:30:10,275 So there's more value 1171 00:30:10,275 --> 00:30:11,943 to the bath project itself, 1172 00:30:11,943 --> 00:30:12,510 to the plumbing 1173 00:30:12,510 --> 00:30:13,678 fixtures, vanities, 1174 00:30:13,678 --> 00:30:15,880 the size of the tile, the flooring, 1175 00:30:15,880 --> 00:30:16,681 whatever that may be. 1176 00:30:16,681 --> 00:30:18,483 And then we can also look into 1177 00:30:18,483 --> 00:30:19,651 the offering that we have 1178 00:30:19,651 --> 00:30:20,985 with our 1179 00:30:21,119 --> 00:30:22,720 higher end semi-custom cabinet 1180 00:30:22,720 --> 00:30:24,389 line to do some customization 1181 00:30:24,389 --> 00:30:27,125 to make dressers for the bedrooms. 1182 00:30:27,125 --> 00:30:29,093 And we can also do closets, 1183 00:30:29,093 --> 00:30:30,762 walk in pantries, right? 1184 00:30:30,762 --> 00:30:32,530 So I think the possibilities 1185 00:30:32,530 --> 00:30:33,364 are pretty much endless 1186 00:30:33,364 --> 00:30:34,065 when we think about 1187 00:30:34,065 --> 00:30:36,201 what else can we use our product 1188 00:30:36,201 --> 00:30:37,802 that is already available 1189 00:30:37,802 --> 00:30:39,604 into the rest of the home, 1190 00:30:39,604 --> 00:30:41,072 not just kitchen and bath. 1191 00:30:41,072 --> 00:30:42,440 So it's really expanding. 1192 00:30:42,440 --> 00:30:43,441 And the other thing 1193 00:30:43,441 --> 00:30:44,475 I want to mention is 1194 00:30:44,475 --> 00:30:46,377 when it comes down to technology, 1195 00:30:46,377 --> 00:30:47,345 we see technology 1196 00:30:47,345 --> 00:30:48,479 and appliances, right? 1197 00:30:48,479 --> 00:30:50,281 Granted, we don't sell appliances. 1198 00:30:50,281 --> 00:30:51,082 However, 1199 00:30:51,082 --> 00:30:52,417 that technology aspect 1200 00:30:52,417 --> 00:30:53,351 has been expanding 1201 00:30:53,351 --> 00:30:55,353 to interior lighting that 1202 00:30:55,587 --> 00:30:57,322 now we also use in our cabinetry 1203 00:30:57,322 --> 00:30:58,323 and kitchens and bath 1204 00:30:58,323 --> 00:30:59,190 and also the fact 1205 00:30:59,190 --> 00:31:00,959 that some of our plumbing fixtures 1206 00:31:00,959 --> 00:31:03,862 offer those automatic setups, 1207 00:31:04,262 --> 00:31:07,332 that it's more reliable by using Alexa. 1208 00:31:07,332 --> 00:31:07,565 Right. 1209 00:31:07,565 --> 00:31:09,300 So to person showers, that's huge. 1210 00:31:09,300 --> 00:31:10,368 The footprint of that 1211 00:31:10,368 --> 00:31:13,471 and the people want a car wash type 1212 00:31:13,738 --> 00:31:16,274 of shower system. Hey to each his own. 1213 00:31:16,541 --> 00:31:18,142 We try to cater to what they need. 1214 00:31:18,142 --> 00:31:18,576 Right? 1215 00:31:18,576 --> 00:31:19,177 So, I mean, 1216 00:31:19,177 --> 00:31:20,645 that's a lot more 1217 00:31:20,645 --> 00:31:22,981 that we need to expand our project 1218 00:31:22,981 --> 00:31:24,015 thinking what it comes down 1219 00:31:24,015 --> 00:31:25,984 to, what people are looking for 1220 00:31:25,984 --> 00:31:27,018 for the consumer. 1221 00:31:27,018 --> 00:31:28,553 I look forward to seeing the car wash 1222 00:31:28,553 --> 00:31:30,421 showers. 1223 00:31:31,689 --> 00:31:32,357 All right. 1224 00:31:32,523 --> 00:31:32,857 Well Eka, 1225 00:31:32,857 --> 00:31:33,958 thank you for joining us here today. 1226 00:31:33,958 --> 00:31:35,126 We appreciate taking the time. 1227 00:31:35,126 --> 00:31:37,161 Thank you. Appreciate it. 1228 00:31:37,729 --> 00:31:38,663 We appreciate you 1229 00:31:38,663 --> 00:31:40,865 joining us on the ProSource podcast. 1230 00:31:40,865 --> 00:31:41,532 Please 1231 00:31:41,532 --> 00:31:42,934 like and subscribe to us 1232 00:31:42,934 --> 00:31:44,636 wherever you get your podcasts. 1233 00:31:44,636 --> 00:31:46,671 Plus follow us on social media. 1234 00:31:46,971 --> 00:31:47,906 Visit our website 1235 00:31:49,908 --> 00:31:51,876 and visit your local ProSource 1236 00:31:51,876 --> 00:31:52,911 Wholesale showroom 1237 00:31:52,911 --> 00:32:14,532 for all your home remodeling needs.