lipservice with Sonia Elyss

Join Sonia in interviewing Eileen Dautruche, a Beauty Executive, Digital Marketing Expert and early (2008) Blogger/Influencer. Eileen started her career as a 19 year old blogger and now she works at one of the most sought-after beauty brands in the world (Bobbi Brown!).

Sonia asks Eileen about her career journey and the evolution of the beauty influencer over the past 10 years. Additionally the two dive into some of the biggest mistakes they are seeing today's creators make when interacting with brands and call out their gold standard content creators (spoiler: Jackie Aina and Chriselle Lim).

Connect with Eileen on Linked In: https://www.linkedin.com/in/eileendautruche/ 

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If you like the podcast, you'll love connecting with Sonia directly on social. Feel free to drop a comment or DM on:
Instagram: https://www.instagram.com/sonia.elyss/
TikTok: https://www.tiktok.com/@sonia.elyss

Join the lipservice world, the free community helping beauty creators connect and elevate:
https://links.geneva.com/invite/4c0037a8-11a4-49af-ba44-e0675cb81fa4 

Ready to upgrade your presence on social? Book a Profile Audit. It's the same price as a Stanley Cup but offers a way better return on investment. https://calendly.com/soniaelyss/profile-audit 

What is lipservice with Sonia Elyss?

Welcome to lipservice, the podcast that unveils the secrets to success for beauty brands and content creators alike. Join beauty industry specialist and influencer marketing veteran, Sonia Elyss as she tells the authentic and thoughtful stories at the intersection of the beauty industry and creator economy.

In each episode, we bring you interviews with beauty entrepreneurs, marketing experts, and content creators who share their genuine stories, wins & stumbles, tips, and key strategies that have propelled them to keep moving forward on their journey. Whether you're a seasoned beauty brand looking to stay ahead of the curve or a budding content creator seeking inspiration, this podcast is your go-to resource for all things beauty and business. Because in the world of beauty, success is more than skin deep.