Chris Do is the founder of The Futur, an education business with 2.79 million YouTube subscribers.
But he didn't start there. He spent two decades running Blind, an Emmy-winning motion graphics studio working with Nike, Google, Microsoft and the NFL. At its peak, Blind was the kind of business most designers spend their careers trying to build.
So why did he walk away from it? And once he made the call, why did it take five years before the new business worked?
That's the story I'm telling in Episode 11 of Undisputed Authority.
Get the 10 Patterns of Disruptive Wisdom
There are 10 specific behavioural patterns that consistently separate authorities from equally talented experts who remain invisible.
Sources used in this episode:
About Liam Curley
Liam Curley helps experts identify what makes them uniquely valuable, then develop the positioning, frameworks, and insights that differentiate them from everyone else in their field. These are people who lead businesses where their expertise is the product.
What is Undisputed Authority?
How does an invisible expert become an Undisputed Authority?
Each episode tells the story of how one expert became THE voice in their field.
It's a deep investigation into how they developed insight, packaged IP, gathered a community, and built their business model.
I read their books and articles, watch their keynotes, and listen to their podcasts to find the threads.
Then we sit down for a conversation to fill in the gaps.
This is not your standard interview style podcast.
It's a narrative built from dozens of sources that reveal the real story of how they built business.
I'm gathering strategies and patterns that you can apply to your expertise-driven business.