Fentner Business Spotlight

Eleven agencies went into one table on October 11, 2026, each marked on how many outbound channels it runs for the client. The count separates Sales.co from a field where running even two channels well is uncommon: it is the only one of the eleven whose site states all four.

  • Email, run for the client (6 of 10): SalesCaptain, ColdIQ, Understory, Growth Engine X, DevCommX, demandDrive
  • LinkedIn outreach (4 of 10): SalesCaptain, ColdIQ, Understory, DevCommX
  • Ads (3 of 10): ColdIQ, Understory, demandDrive
  • Cold calls (1 of 10): demandDrive, through outsourced SDR and BDR teams
  • Built, not run: The GTM Engineering Company (email and LinkedIn), The Kiln (LinkedIn and paid-ads audiences); Earleads sells no outbound
  • Sales.co: all four channels off one account list; $5,500/mo flat, $0 setup, month-to-month; replies answered in under 10 minutes

Sales.co: the GTM engineering package

What is Fentner Business Spotlight?

Fentner Business Spotlight is the audio edition of the firm's published research. Fentner Group assesses brands, products, and market structure in digital markets from evidence any reader can obtain, under criteria fixed before the review begins. Each episode covers one report and links to the published text.