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We're gonna get started in just a few minutes. Welcome, people watching already.

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It's going to be a fun, lively show. Phil is our

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fourth time returning co host of this show.

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Definitely in the lead from everybody else. You know how he does

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it. He stays hydrated. Look at that jug of water. Yeah.

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Right here, buddy. As big as his head. He's. He's lifting

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weights and staying hydrated. So it could be on the dating

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profile. It is on my dating profile. This is the one picture on my

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profile. It says I stay hydrated and buff by drinking

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water. That's. That's the

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dye plan. They don't want you. The big pharma is keeping that away from us.

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No, it's fast food. Fast food's keeping that secret for me. Oh,

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boy. Fast food is taking a lot for me already. Yeah, a couple

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arteries. And.

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I think what's getting me lately is those Wendy's tendies.

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Wendy's has new chicken tenders that are really good with their signature

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sauce and scorching hot sauce. I get. You get two sauces

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with a thing of four, and it's the scorching hot. Isn't that hot? It's kind

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of misleading. It should just be called our signature sauce, but

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oranger. Really? With two dabs of Tabasco in it. Yeah.

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Wow. All right, well, you ready to officially start the

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show? Yeah. Because I'm wondering, what time is it? You want to know what time

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is it? I want to know what time it is. It can only be one

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time. It's time for what time is it?

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Live news podcast about podcasting from the

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st.

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The only live news podcast about

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podcasting from the stage.

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Hey, everybody. Welcome to the PodutyPodcast Theater at downtown to rent

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a Pennsylvania. I'm Jeff. This is Poduty. In the news, I've got

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a four timer. Phil Better joining us.

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Four time. Four times. Four times.

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Co host. That has got me all choked up tonight. It's

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Christmas Eve Eve, and what are we doing? We're talking about

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podcast news stories, live podcast. In particular,

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people who are doing their shows at coffee shops, libraries,

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conventions, events all around the world. They're happening

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week after week. We have a backlog of 45 stories we're going to try to

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get through. So what did I do? What sensible decision did I make?

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I decided to record the show two times a week so you can catch

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Purdue and the News live Tuesdays and Saturdays

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and catch it on your pod catchers. Whatever. I release it.

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But without further ado, I'd like to welcome

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four timer it's more than the Bulls one in a row. It's Phil

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Better. Ladies and gentlemen. I'm so happy to be here

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being though you're four time. Yes, four time. Yes. Four time

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visitor newscaster here on Poduty and the News.

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I'm ready to talk about all the live events because they are awesome.

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If anybody knows what time it is, it's definitely Feel Better.

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Feel Better Inc. Feel Better in dot com. Is that the correct website?

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Yeah. You can go to Feel Better in dot com. It will redirect you to

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a calendar link where you can book a time to talk about all

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podcasting stuff with me. But if you want to listen to the podcasts, you

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go to investing yourself. Pod.Com

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that was the smoothest transition to an introduction. I'll put all those

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links in the show notes. Are you ready just to go to the first story?

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Let's hit that first story, brother. We're going to be opening presents

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early tonight. Let's go to story number one. The campus is

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becoming the stage. We're going to file this under the category of

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Live Podcast Education. Live podcasting is

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gaining traction in higher education as universities begin

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treating podcasts not just as media projects, but as

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live cultural events. At Fordham University,

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history professor Ryan Purcell is bringing his award

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winning podcast Soundscapes NYC to the stage

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with a live show at McNally Amphitheater.

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Backed by grant funding, the event blends live music,

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academic discussion and student led production, expanding

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the podcast beyond the studio and into a shared experience.

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It's part of a growing trend where universities are using live

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podcasts to engage broader audiences, give

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students hands on production experience and turn education

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into something people can actually show up for.

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You know, I remember when I was in college if I the best elective I

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could get into was like meteorology, you know, I could study weather

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patterns. You know, I was a business major. But you know, here's

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something I think if you're no matter what major you're in,

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if we've seen anything from the show and the way people are doing live shows

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around the country, almost any industry can benefit from having

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some sort of podcast. So no matter what your elective is,

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this seems like a great class or even a great club to be a part

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of at your local university. That is

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an amazing idea. I know with one of my

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jobs I work for a company that does podcast production for big brands

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and one of the brands that we work with is a big time business

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school and they have multiple different types of podcasts

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on business. But it's very Very useful

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for the students, the teachers, to connect with the

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audience, connect with who they're trying to teach. And I think this is great. Doing

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live podcasts like this allows more people to

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have access to the knowledge that's being shared. And I

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love it. I want more universities to be doing stuff like this. Heck, I

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want. I want high schools. Like, back when we were in high school, Jeff, we

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had. I don't know about you, but did you have, like, the local radio station?

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Kind of like in the high school. The high school stadium radio,

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they had. An AV club, and we used to have

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TVs that were strapped to dollies. And then if

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you. If your teacher needed a television, we didn't have them in the rooms. You

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had to, like, go to the A.V. club and they would feel a TV into

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the room. Yeah, so we had that, but we didn't have an AV club. We

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only had. We just use the PA system and kids

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would read the news inside the. Like the principal's office or the secretary's

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office. And so I would love. Because podcasting is. So.

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As we know, it's relatively cheap to go. You just need a couple of microphones

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you can get at a shop and you can pretty much run it with free

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with Spotify for creators. So I would love to see more,

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even high schoolers starting this, doing these AVs, because it's. The cost to

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entry is next to nothing. So this is something I would love to see

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more students doing. Yeah. No matter what you're studying,

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even if you don't even think that you're in the media business, if you don't

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think that you'll ever use something like this one,

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it's a ton of fun just to network people and be creative and

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come up with show ideas. You'll enjoy it just for that aspect of

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it. But one of the things you'll learn from listening to the show is

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we've covered almost every industry out there. We've had

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linemen, we've had sports teams,

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we've had all these different segments. Dentists, lawyers,

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accountants, they're all doing some sort of live

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podcasting, some sort of way to share their craft with other people.

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And they're just documenting their stories, they're helping clients.

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And no matter what industry they're in, this type of

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medium is a great way to share your information, share your knowledge,

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and bring new people into what you do. It is.

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And it's also talking about schools. There's a school in

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England called tws. I can't remember their proper. The full

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Name of it, but it's the TWS sports podcast.

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This is a school that deals with individuals with special

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needs on the spectrum. And they have a podcast

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interviewing sports legends in England, around the uk

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And I have to say, listening from the first episode and

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listening now, it is nearly a night and day

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change in the confidence that you can hear in these students

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when they're doing these interviews. And they have been given so many

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great opportunities. BBC Radio, BBC News,

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I believe the Commonwealth Games, they were able to run with the

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torch. School should be embracing this because it

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gives your students the confidence to be able to,

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you know, public speaking and all that. It is

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a great, great thing. Yeah, yeah. And no,

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again, you know, almost everybody in any industry,

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even if you don't have to do large presentations at large conventions,

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you probably have to speak in front of, you know, your managers

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or your employees, something about your job you'll have to give a

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presentation in. And if you had a club like this at your school,

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just that little extra confidence boost can make you a rock

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star within your organization. If you're able to get up in front of people and

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just talk and understand what you're talking about and convey

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that message to the group, you're going to be better than 90% of the

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people in your organization because you have this extra skill set that

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you're able to develop through clubs like this at college. Yeah, it's.

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It's amazing. I love it. I want to see more universities, more schools, more

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colleges everywhere having these podcasting AV club

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because it is the future. We are moving into a creator economy. So we should

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start learning earlier and earlier how to, you know, create great

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content so that we can up our game. But yeah, I'm. And plus, you

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know, like it when schools do this,

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it actually can, like, take, take the lessons to the next level.

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You know, like, you can go, hey, some

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professors or some students can be like, oh, we're learning about, you

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know, the American Civil War. What happened during the American Civil War.

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I know for a fact there's a podcast out there called 250 and counting,

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where they just talk about everything that happened 250 years ago on

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the date. So sometimes you hear about how

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one of your guys tried to attack Quebec, you know,

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during the war of the 1812 and all that. So it goes into a lot

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of history about what happened in, in America, and it's a great thing.

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That could be an added bonus for history teachers to show share.

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Right. So if you think schools have their history

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sectors, they can do history podcasts. They can do business podcasts, they can

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do, you know, electrical engineering, like hearing stories of how

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things were discovered. I don't know about electrical engineering, but

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like these are possible. So I want to see more universities do this and

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it's up to the like students pretty much to push for it,

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but I can't wait. Well, everything

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that happened in history, going to transition to everything

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now is a TV show.

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We're going to file this under platform shifts. Podcasting center of

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gravity continues to shift ToWards video, with YouTube

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emerging as the dominant force reshaping how shows are produced,

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discovered and consumed. On the podcast

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Galaxy Brain host Charlie Warzel examines how podcasts

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have morphed into something closer to daytime TV,

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with NPR's Rachel Martin describing how adding video to her

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show Wildcard fundamentally changed audience trust and

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engagement. Bloomberg reporter Ashley Carmen connects

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the dots from the podcast Gold Rush and Spotify's billion

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dollar bets to YouTube's quiet dominance. While

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Derek Thompson argues that we've entered an era where everything

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is television and podcasts are no longer just something you

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listen to, but something you also watch.

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And this one is probably going to hit the, it's going

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to pull at our strings, I think for Phil and I, because we,

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we are die hard podcast people. So

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how much credit are we giving YouTube? How much are, are we

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counting as a podcast on YouTube? The numbers get really

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skewed and the muddy, the waters get really muddy when you start

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talking about YouTube's podcast dominance.

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I'll let you take this one first, Phil. All right, so here's the thing

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I want you to think about. How many video platforms are there out in the

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world? How many?

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There's, I mean, thousands of. You start counting Vimeo, Facebook,

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TikTok, Instagram. Well, right now there's, there's like

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three. We'll say there's three. You have

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YouTube dominating the market. It has 90 to

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99 of the market, right? When someone says, hey, where are you gonna

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watch a video? You go to YouTube. You have Vimeo,

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which is this close. Like Vimeo is there, but it's not,

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it's not at that level because they don't have everything behind it.

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And then you, yeah, you have the others, right? And Spotify can play in

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there because it does put up videos from time to time with the podcast now

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and they're trying to move in there, but

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that's it. So when people say YouTube dominates the podcasting space when it comes

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to video, it's because it's the only one doing it. Spotify isn't

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set up for it, it was set up as audio only. YouTube is the only

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video platform out there that exists for people like you and me to use.

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So when I. YouTube is,

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is okay. If you're going to be able to

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like, if, if you have a set like Jeff does and

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it, you can beautifully set it up and you have beautiful production and that then

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yes, video can work. However, a majority of people don't want to watch two

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people, two talking heads. They would rather I

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be in person beside Jeff so that they can actually have a more

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realistic expression. Yeah. Sitting right. I'm like

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literally pointing at the chair that I should be sitting in.

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But here's the thing. Podcast is audio. You're. You're

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listening to it. It's always going to be audio. There will be video. I believe

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YouTube will become the next is. Is already in the process of

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replacing standard TV because you can find

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sitcoms there. They're not die great. Because it hasn't been set up like that.

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YouTube is not made for that. It, it's made more for, you know, something that

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catches and changes. But I'm. You're going to be seeing YouTube

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moving into that. It's already talking about it. If you, they're already

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lightly touching on it to turn it into a more television esque

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thing because more people are watching YouTube on their TV.

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So for me, a podcast will always be audio

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because that's what it started off with. It's, it's your voice.

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Video will be an intricate part for promotion and you should have

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clips on YouTube. I'm never going to say no to that because that's

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necessary. That YouTube is a search search platform

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just like Google is a search platform. So for me,

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saying podcasting needs video is a lie because audio

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does way better at convincing people to buy stuff than video

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has. So yeah, I have a problem

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with this. But I do agree that everything is becoming tv.

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Yeah. And I think that podcasters are

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really just laying down and let YouTube

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commandeer what the definition of a

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podcast is. We just kind of like, okay, you know, about

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seven years ago, 2017, 2018, YouTube really started to make

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this play for redefining what a podcast is.

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And we're like, oh, that's so silly. It's YouTube. YouTube's not really a

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podcast platform. Oh, they're going to give us a link or we can connect

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our podcast to our channel. Okay, that's great. It's not really

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going to bother us. And what we do, we're producing audio content.

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You know, YouTube isn't a podcast platform. It's a. It's its own

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distribution system for distributing videos. We don't, as

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podcasters, we don't really care about that. And

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then slowly, YouTube just kept chipping away, chipping away

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and chipping away at what a definition of a podcast is. And I've got some

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articles coming up where we talk about, like, what has happened

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to the real definition of a podcast. The

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waters have gotten so muddy of what a podcast is that

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you ask Everybody, you ask 10 different people, you're going to get 10 different

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answers on what a podcast is anymore. And while

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purists have this, it's got to be an

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MP3 file Distributed by an RSS feed to some sort of aggregator.

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It has to have some sort of distribution method that you're in

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control of. That's really the defining core of the podcast.

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And if you just upload to YouTube, you have no other

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distribution. So we start saying, what is a podcast?

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Why does everything have a video now? And

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we need to really start to fight back what the definition of a podcast

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is if we want to maintain what we're creating

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and keep and keep this as our thing. So

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this is how I look at it. I think a podcast is.

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Is audio, and vodcast is video. If you

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have a video version of your podcast, you have a vodcast. Like anything that goes

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on YouTube. That, for me, is a vodcast. It's a video podcast,

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right? Making things simple, it's a vodcast. If you're just distributing audio,

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you have a podcast. If you listen to it on Apple itunes

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or Apple podcasts, it's a podcast. When you watch it on YouTube, it's a

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vodcast. If you make exclusive content for YouTube and you

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don't do the audio versions, then you just have a vodcast. You don't

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have a podcast. I think if we start pushing that and

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people understand the difference between a podcast and a vodcast,

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it's going to help a lot more people understand. Like, if

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you have both a podcast, like, you produce the audio and the

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video like Jeff does for this show, then you can say you have a

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podcast. I will not. I will not be upset if you say, yeah, you can

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listen to my podcast on YouTube or on Apple itunes, because you

291
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release both, that is okay for me. It's the people who

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only release the video on YouTube that say they have a

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podcast. That is where I get upset. And I think we should be putting our

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foot down saying, no, you have a vodcast. If you start flipping

295
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tables, I'll flip. A table right now. Well, I won't because I like my

296
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MacBook not being destroyed, but I'll flip a table or two.

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At the end of the day. I, and I think Phil will as well.

298
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We'll still support the independent creators. I'm not. I don't want to get

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so hung up in the hundred percent, but I do think we have to start

300
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thinking way outside the box of what we're calling a

301
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podcast. And we really have to either relax that

302
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definition and just embrace independent content creation

303
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or get start making fists and start defending

304
00:19:39,480 --> 00:19:43,120
it. Yeah, like look into 100%.

305
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If you're an independent person, you have no team

306
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with you and you're just doing it to do the love of the game

307
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cool. The minute you start putting in money into your

308
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game, that's when you have to decide, am I going? What are

309
00:19:57,840 --> 00:20:01,650
you going to do where you're standing? I personally think if

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you're just producing audio, you're a podcaster. If you're producing video

311
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audio, you're a podcaster. If you're doing video only, you're a vodcaster.

312
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That's my thing. Or you're a YouTuber. Why not just call them a YouTuber like

313
00:20:12,610 --> 00:20:16,049
we used to call them before podcasts got into it and people

314
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uploaded on YouTube, they were a YouTuber.

315
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While we're celebrating the definition of a

316
00:20:23,890 --> 00:20:27,700
podcast and independent podcast, why don't we go to

317
00:20:29,620 --> 00:20:32,860
the I love this one. Sobee Whiff. I think that's what they call it. South

318
00:20:32,860 --> 00:20:36,420
Beach Wine and Food Festival. Okay, this is going

319
00:20:36,980 --> 00:20:40,580
full festival mode. Wait till you hear this lineup.

320
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Live podcasting is scaling up into a full day festival

321
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experience as iHeartRadio launches Chew on this.

322
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A live podcast series at the Miami Beach Band Show.

323
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The event brings five major podcasts to one stage with a single

324
00:20:55,870 --> 00:20:59,030
ticket granting access to the entire lineup

325
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plus food and drinks included. I think tickets were about $100.

326
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From comedy and pop culture to food and lifestyle, the series

327
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blends live performance, personality driven content

328
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and experiential entertainment into one immersive

329
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afternoon. This isn't just a live recording. It's a

330
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curated, curated destination event that

331
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positions podcasts alongside music festivals and

332
00:21:25,240 --> 00:21:28,680
comedy showcases. And you have some amazing

333
00:21:28,920 --> 00:21:32,600
like. This is a great lineup. Obviously it's

334
00:21:32,600 --> 00:21:36,400
probably Bert Kreischer being the headliner with Something's Burning being

335
00:21:36,400 --> 00:21:40,040
the big name on this, but they're all relative. I checked out

336
00:21:40,040 --> 00:21:43,760
these podcasts and these, these channels and these people before and there are

337
00:21:43,760 --> 00:21:47,480
relatively big names and it is interesting

338
00:21:47,480 --> 00:21:50,680
to see them Going there. I love how you have

339
00:21:51,080 --> 00:21:54,600
a television network, Food Network, promoting this,

340
00:21:54,920 --> 00:21:58,760
pushing this big thing, bringing, again, bringing the podcast

341
00:21:58,760 --> 00:22:02,520
out of the basement. As you look at me and you listen to me,

342
00:22:02,520 --> 00:22:06,160
I am in like a basement setting with a stone wall behind

343
00:22:06,160 --> 00:22:09,960
me. Yeah, the dungeon. You know, coming out of these dungeon studios

344
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and bringing them to where people can actually interact with the

345
00:22:13,640 --> 00:22:17,360
podcasters and you can actually see because for some reason

346
00:22:17,360 --> 00:22:20,800
people think, oh, only 20 people listen to my podcast.

347
00:22:21,360 --> 00:22:24,320
That's 20 people. You put 20 people in a room. That's a lot of people

348
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in a small room. Right. So I, I love this.

349
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I'm hoping more and more festivals bring out

350
00:22:31,560 --> 00:22:34,640
podcasters that are related to the festival

351
00:22:35,680 --> 00:22:39,200
and do live events. I know just for laughs here was doing a, did a

352
00:22:39,200 --> 00:22:43,040
couple podcast recordings a few years ago. I don't know

353
00:22:43,040 --> 00:22:46,160
if they're still doing it, but I want to see more events like this.

354
00:22:46,560 --> 00:22:50,320
More mid level to 1% podcasters

355
00:22:50,320 --> 00:22:54,080
on it, talking, doing live shows again. I think 2026 going

356
00:22:54,080 --> 00:22:57,760
forward because of the AI scare, I think we're going to be seeing. It's going

357
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to be the age of the live events

358
00:23:00,960 --> 00:23:04,320
100%. And one of the things that we talked about

359
00:23:04,640 --> 00:23:08,150
in the show early on was in the 1980s,

360
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there were all these bands touring around and

361
00:23:12,230 --> 00:23:16,070
you know, the glam rock, heavy metal rock became this thing.

362
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And you could go to a show, you'd see a band and an opening act

363
00:23:20,470 --> 00:23:24,310
and maybe a local band, all in the same genre. But

364
00:23:24,310 --> 00:23:27,750
then they got together and they said, hey, we're filling stadiums.

365
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We could fill more stadiums more often. And they created

366
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this thing called Monsters of Rock Tour and which was like 15

367
00:23:35,510 --> 00:23:39,270
of the greatest heavy metal bands in the world. Then you had things like

368
00:23:39,590 --> 00:23:43,310
Lollapalooza, Lilith Fair, the Vans Warped

369
00:23:43,310 --> 00:23:47,150
Tour. Well, what happened is as people got bigger and as

370
00:23:47,150 --> 00:23:50,950
punk like for the Warped Tour, as the punk bands got bigger and can fill

371
00:23:50,950 --> 00:23:54,790
bigger venues, they started to pull together, right. And

372
00:23:54,790 --> 00:23:57,670
they started to build these events. And we've, we've seen

373
00:23:57,910 --> 00:24:01,280
podcasters who are celebrities and comedians,

374
00:24:01,520 --> 00:24:05,320
we've seen them individually start to fill theaters and fill

375
00:24:05,320 --> 00:24:09,080
arenas. But it's going to come a point where people are going

376
00:24:09,080 --> 00:24:12,720
to want more value for their money. And so those

377
00:24:12,720 --> 00:24:16,000
people will start to pull around each other. If it's a comedian, you might see

378
00:24:16,159 --> 00:24:19,520
two or three comedians on the same ticket doing a live

379
00:24:19,520 --> 00:24:23,240
podcast. And this is kind of what we're starting to see, what we've been talking

380
00:24:23,240 --> 00:24:26,560
about with this south beach wine and food festival

381
00:24:27,160 --> 00:24:30,680
where here's some podcasts that are somewhat centered around

382
00:24:30,760 --> 00:24:33,960
restaurants, local business, food and wine and drinks.

383
00:24:34,440 --> 00:24:37,800
And they're pulling together to make this

384
00:24:37,800 --> 00:24:41,600
massive event all around a single topic. So if

385
00:24:41,600 --> 00:24:45,360
you love these types of shows, if you like these celebrities and their

386
00:24:45,360 --> 00:24:49,080
jokes and you know something's burning, it's a cooking

387
00:24:49,080 --> 00:24:52,840
show that's a, it's a. By a comedian. You're going to get

388
00:24:52,840 --> 00:24:56,490
this experience based around food with all these

389
00:24:56,490 --> 00:24:59,850
other people who also love experiences based around food.

390
00:25:00,330 --> 00:25:04,010
So you're starting to see talent pull together to make

391
00:25:04,010 --> 00:25:07,610
bigger and bigger events. And for, for 100 bucks for a whole night

392
00:25:07,690 --> 00:25:11,329
and including food and drinks, it's not a

393
00:25:11,329 --> 00:25:15,130
bad deal to have, you know, four or five shows presented to you

394
00:25:15,450 --> 00:25:18,730
and be fed and, and get, and stay

395
00:25:18,730 --> 00:25:22,490
hydrated. Yeah, I think this is a, a great thing.

396
00:25:22,570 --> 00:25:26,210
Like you said, it's reminiscence of when the bands got

397
00:25:26,210 --> 00:25:29,670
together for of fair, you know, Van's Warp tour,

398
00:25:31,270 --> 00:25:34,990
all the big ones doing the tours and that. And then yeah, we do, we

399
00:25:34,990 --> 00:25:38,630
have seen podcasts fill out arenas, you have

400
00:25:38,630 --> 00:25:42,470
the shits and gigs, doing the O2 arena, selling

401
00:25:42,470 --> 00:25:46,310
out the O2 arena, but also doing a worldwide tour. Then you

402
00:25:46,310 --> 00:25:50,150
have basement yard, doing the.

403
00:25:50,230 --> 00:25:53,910
Not the Garden. They've done two.

404
00:25:54,230 --> 00:25:57,790
What's the big one in New York? The kill. Madison Square Gardens. They've done

405
00:25:57,790 --> 00:26:01,490
Madison Square Gardens. They sold out there. You know, these are some big

406
00:26:01,490 --> 00:26:04,530
time places and you're seeing

407
00:26:04,850 --> 00:26:07,810
podcasters do this more and more, selling out

408
00:26:08,610 --> 00:26:11,650
small theaters, bigger venues

409
00:26:12,450 --> 00:26:15,490
and yeah, I hope there will be a podcast tour. Like some,

410
00:26:16,050 --> 00:26:19,890
some comedians do that podcast, do a tour, right? Three or

411
00:26:19,890 --> 00:26:23,170
four of them get together, they go and call up a whole bunch of venues

412
00:26:23,170 --> 00:26:26,960
and book a whole bunch of venues. Do that small tour, split

413
00:26:26,960 --> 00:26:30,800
the money together because it's a cheaper ticket. I think podcasters can do

414
00:26:30,800 --> 00:26:34,480
that and it's going to be even more beneficial for them. I'm looking

415
00:26:34,480 --> 00:26:36,320
forward to seeing more and more of them do that.

416
00:26:38,640 --> 00:26:42,479
A win win all around pull together. You probably

417
00:26:42,479 --> 00:26:46,040
have friends in your area, just see if you can put a show together. So

418
00:26:46,040 --> 00:26:49,800
can two or three of you have a night out, plan a podcast,

419
00:26:49,800 --> 00:26:52,900
do it live in front of your friends, have a little party, get a keg

420
00:26:52,900 --> 00:26:56,660
of beer, have some fun putting on a show and just see what

421
00:26:56,660 --> 00:27:00,180
happens and see how much podcasting change for you and your perspective

422
00:27:00,180 --> 00:27:04,020
changes when you see what podcasting can be as a live event, not

423
00:27:04,020 --> 00:27:07,860
just something that you record in your basement. But you don't have to just record

424
00:27:07,860 --> 00:27:11,180
in your basement. You can go to Johannesburg.

425
00:27:11,660 --> 00:27:14,700
We've got Podcasting goes global and

426
00:27:14,940 --> 00:27:18,420
integrated live podcasting is expanding beyond the

427
00:27:18,420 --> 00:27:22,020
standalone conferences and into fully integrated creative

428
00:27:22,020 --> 00:27:25,710
summits as Johannesburg prepares to host

429
00:27:25,710 --> 00:27:29,550
Africa's first integrated Creative Summit in February

430
00:27:29,630 --> 00:27:33,150
2026. It'll be held at the Santon Convention

431
00:27:33,150 --> 00:27:36,470
Center. The three day event brings podcasters together with

432
00:27:36,470 --> 00:27:39,790
filmmakers, broadcasters, content creators, technology

433
00:27:39,870 --> 00:27:43,590
innovators, and they put them all under one roof. The summit

434
00:27:43,590 --> 00:27:47,390
includes live podcast recordings, hands on workshops and

435
00:27:47,390 --> 00:27:50,660
sessions on African storytelling and AI driven

436
00:27:50,660 --> 00:27:53,940
production, positioning podcasting as a core

437
00:27:53,940 --> 00:27:57,660
pillar of the broader creator economy rather

438
00:27:57,660 --> 00:28:01,380
than a niche medium. And this is one of those ones

439
00:28:01,380 --> 00:28:04,860
that is building on and if you can be at this place where

440
00:28:05,339 --> 00:28:08,540
all these other experts at creating content are going to be there,

441
00:28:08,940 --> 00:28:12,780
how much does that help lift podcasting in this

442
00:28:12,780 --> 00:28:16,580
area? Oh, I think this is freaking genius.

443
00:28:16,580 --> 00:28:20,060
This is these the. The Johannesburg's

444
00:28:20,300 --> 00:28:23,980
event in Africa. This is going to give a major leg up to

445
00:28:24,380 --> 00:28:27,820
all the creative podcasters out there because they're going to be connecting with

446
00:28:27,820 --> 00:28:31,620
businesses that want to get into podcasting and there's a chance

447
00:28:31,620 --> 00:28:35,300
for collaborations, understanding the next level of game that's coming down

448
00:28:35,300 --> 00:28:38,940
the route. This is. I am

449
00:28:39,260 --> 00:28:42,940
so jealous of how big this event's going to

450
00:28:42,940 --> 00:28:46,780
be. It's. It's something that is going

451
00:28:46,780 --> 00:28:50,380
to be insane and I, I'm looking forward to hearing more about it. And how

452
00:28:50,620 --> 00:28:54,460
about the experiences at this event. I'll get your passports updated.

453
00:28:54,460 --> 00:28:58,140
You have till February 26. I hope to see you there. I.

454
00:28:58,140 --> 00:29:01,820
I don't think I'll be there though. It's the 9th

455
00:29:01,820 --> 00:29:05,580
to 11th in 2026, so you have a. You have at least a

456
00:29:05,580 --> 00:29:08,100
month or two to get a month and a few days to get tickets to

457
00:29:08,100 --> 00:29:11,620
go. Get your affairs in order. Here we go. So we're going to the end

458
00:29:11,620 --> 00:29:15,300
of the year this year. End of year Podcasts go live. We've been

459
00:29:15,300 --> 00:29:19,140
seeing all the year end recaps, all the remixes

460
00:29:19,140 --> 00:29:22,380
of your past year, but here's one from Tech Guide.

461
00:29:22,860 --> 00:29:26,540
Most podcasters are turning milestone episodes into live

462
00:29:26,540 --> 00:29:29,900
events, including the two blokes Talking Tech

463
00:29:29,900 --> 00:29:32,980
Podcast, which wrapped its year with episode

464
00:29:32,980 --> 00:29:36,540
713, recorded live in front of an audience.

465
00:29:37,200 --> 00:29:41,040
Hosted by Steven Fennec and Trevor Long, the

466
00:29:41,040 --> 00:29:44,480
live show reflected on the year's biggest tech hits and

467
00:29:44,560 --> 00:29:47,920
misses while previewing what's ahead in 2026.

468
00:29:48,240 --> 00:29:52,000
Backed by sponsors Arlo and Netgear, the episode was

469
00:29:52,000 --> 00:29:55,840
recorded once and distributed everywhere. That's a strategy that Phil

470
00:29:55,840 --> 00:29:59,200
and I love. Live audience YouTube and audio

471
00:29:59,200 --> 00:30:02,800
platforms highlighting how live Podcasting, sponsorship

472
00:30:03,130 --> 00:30:06,770
and multi format format distribution now work

473
00:30:06,770 --> 00:30:10,210
together as a single strategy. And because of that

474
00:30:10,210 --> 00:30:13,930
distribution, Phil, I think you should take this one. This is,

475
00:30:13,930 --> 00:30:17,690
this is freaking genius. This is genius. Again, doing your milestones,

476
00:30:18,090 --> 00:30:21,650
it allows you to set the precedent to your audience. They know,

477
00:30:21,650 --> 00:30:25,370
oh, hey, 50, 100, 150, 750,

478
00:30:25,770 --> 00:30:29,170
whatever. Whenever you guys hit a milestone that you guys are going to celebrate with

479
00:30:29,170 --> 00:30:32,960
your audience, allow your audience to have that celebration with you and then

480
00:30:32,960 --> 00:30:36,600
you distribute it afterwards, right? This is, this is insane because it

481
00:30:36,600 --> 00:30:40,360
creates FOMO to the audience. They're like, oh

482
00:30:40,360 --> 00:30:44,120
no, we're missing out hearing and seeing and maybe even getting to ask questions

483
00:30:44,120 --> 00:30:47,720
of our favorite podcast host. Like if I had the opportunity to go see

484
00:30:47,720 --> 00:30:51,320
Kevin Smith live, you know, I'm there. I already have a

485
00:30:51,320 --> 00:30:54,720
standing invitation when one of my friends who

486
00:30:54,720 --> 00:30:58,160
podcasts has Kevin Smith on the podcast, that I'm allowed to be in the audience,

487
00:30:58,160 --> 00:31:01,830
like be there for it. Okay, this

488
00:31:01,830 --> 00:31:04,950
is, this is insane. I, I am,

489
00:31:06,070 --> 00:31:09,750
I, I, I want to see more podcasts do this. They need to understand that

490
00:31:09,750 --> 00:31:13,430
you need to connect with your audience. Again, this is also a reason

491
00:31:13,430 --> 00:31:17,070
why you should be niching or niching down however you want to pronounce

492
00:31:17,070 --> 00:31:20,750
it to. Not only the subject that you're talking

493
00:31:20,750 --> 00:31:24,390
about, but also the location you're talking about can be

494
00:31:24,390 --> 00:31:28,070
your niche down or niche down, right? You can be the number

495
00:31:28,070 --> 00:31:31,710
one podcast in Trenton, Pennsylvania, which

496
00:31:31,870 --> 00:31:35,390
duty and the News is because it's the only news

497
00:31:35,390 --> 00:31:38,270
podcast in the area, right? So it's the number one

498
00:31:38,830 --> 00:31:42,510
podcast news podcast for Trenton Pencil, Pennsylvania.

499
00:31:42,590 --> 00:31:45,190
And you put that in your show notes, you put that on your website, you

500
00:31:45,190 --> 00:31:49,030
put that everywhere. It's going to pick up, it's going to be number one. People

501
00:31:49,030 --> 00:31:51,110
are going to start to believe it. They're going to come out and listen to

502
00:31:51,110 --> 00:31:54,740
you. Right? That's how you can also niche down or niche down and

503
00:31:54,890 --> 00:31:58,650
instead of just being on the topic, it's your location. That's a,

504
00:31:58,810 --> 00:32:02,250
that's why I think celebrating your big

505
00:32:02,250 --> 00:32:05,850
wins by telling your audience where you're going to be, say, hey, I'm going to

506
00:32:05,850 --> 00:32:09,570
be at the PTI Theater in Trenton, Pennsylvania. So you should come

507
00:32:09,570 --> 00:32:13,250
down and celebrate. I know, Jeff, you've had a couple big ones celebrated in

508
00:32:13,250 --> 00:32:17,050
your theater, haven't you? Yeah, we've had some year end wrap ups. We, the

509
00:32:17,050 --> 00:32:20,870
rap parties are the most fun that after they complete a season or

510
00:32:20,870 --> 00:32:24,710
in between seasons one and two, they'll have parties and they'll bring catering

511
00:32:24,710 --> 00:32:28,390
in, they'll bring their Fans and they give out prizes and auction. It's a lot.

512
00:32:28,390 --> 00:32:31,910
It's. It's a tremendous amount of fun. And it's an

513
00:32:31,910 --> 00:32:35,710
aspect of podcasting you don't really think of. And the example in

514
00:32:35,710 --> 00:32:39,350
this story, think about your own podcast, right? These two,

515
00:32:39,350 --> 00:32:43,070
two blokes, they go live. What are they doing? One, they got a

516
00:32:43,070 --> 00:32:46,720
venue. They're selling tickets. They might be selling merchants, they might be

517
00:32:46,720 --> 00:32:50,440
selling a VIP experience where you can come and hang out, have a

518
00:32:50,440 --> 00:32:54,160
couple of beers with them afterwards. You know, they can do all these things

519
00:32:54,160 --> 00:32:57,400
that tease up that ticket value and deliver value to their audience.

520
00:32:57,800 --> 00:33:01,440
But the big thing, this was all part of their distribution

521
00:33:01,440 --> 00:33:05,200
tactic to one, record this live show. So if you're there

522
00:33:05,200 --> 00:33:08,880
in the moment, you get to experience it. But they also record it.

523
00:33:08,880 --> 00:33:12,520
And distributed as their own podcast. They put the video up on YouTube.

524
00:33:13,060 --> 00:33:15,780
So now you can relive that moment if you weren't able to make it. Maybe

525
00:33:15,780 --> 00:33:19,300
you don't live in that town, but you're a fan of these two blokes. You

526
00:33:19,300 --> 00:33:22,620
can listen to it when it gets released through their

527
00:33:22,620 --> 00:33:26,180
podcast, through their MP3 aggregator to their

528
00:33:26,180 --> 00:33:29,460
podcast apps. You'll be able to download that episode when it comes out.

529
00:33:29,860 --> 00:33:33,700
And now they can sell ad space on the podcast. They can get

530
00:33:33,700 --> 00:33:37,340
sponsors for the podcast. They had sponsors for the event, why not sponsors

531
00:33:37,340 --> 00:33:40,980
for it? So start thinking about your content

532
00:33:40,980 --> 00:33:44,740
that you're creating on this much bigger level. Live events add

533
00:33:44,740 --> 00:33:48,020
a whole nother element, a whole other way to monetize that you don't even think

534
00:33:48,020 --> 00:33:51,780
about. It's just another part of that ecosystem

535
00:33:51,780 --> 00:33:55,540
that you're building that you can really tap into over time. Yeah. And

536
00:33:55,860 --> 00:33:56,420
I think

537
00:33:59,540 --> 00:34:03,220
we're starting to see the dominoes start falling.

538
00:34:03,300 --> 00:34:06,900
The bigger podcasts have been doing it, but like, I don't know how big two

539
00:34:06,900 --> 00:34:10,020
blokes talking tech is, but

540
00:34:10,660 --> 00:34:14,220
you're going to be. Start seeing even the smaller ones do these live events like,

541
00:34:14,220 --> 00:34:18,020
you've had a few that I probably wouldn't call major league,

542
00:34:18,340 --> 00:34:22,100
but they've. They've been able to fill out the studio,

543
00:34:22,260 --> 00:34:25,940
the theater with their events. Right. And these are huge,

544
00:34:26,340 --> 00:34:29,940
huge for even a small thing to have 20 people sitting in your theater when

545
00:34:29,940 --> 00:34:33,500
you're doing a podcast, that really shows you the dedication of one, your audience, but

546
00:34:33,500 --> 00:34:37,270
also how crazy it is that you have

547
00:34:37,270 --> 00:34:40,310
20 people listening and you can look at them in the eyes and to actually

548
00:34:40,310 --> 00:34:44,070
talk to them one on one. So I think podcasters

549
00:34:44,070 --> 00:34:47,790
should be building in live events, either networking with

550
00:34:47,790 --> 00:34:51,550
local venues or even Just

551
00:34:51,550 --> 00:34:54,670
trying to get it together and just do a live event somewhere,

552
00:34:55,710 --> 00:34:58,990
either virtually like we're doing here, Jeff, or actually in person.

553
00:34:59,390 --> 00:35:03,110
Because I think it's going to benefit podcasters a lot more because it's going to

554
00:35:03,110 --> 00:35:06,230
create that connection and build that community that is so,

555
00:35:06,790 --> 00:35:09,750
so needed in podcasting, because that's the only way you're going to grow.

556
00:35:10,710 --> 00:35:14,430
Yeah, a lot of podcasters get discouraged because they do

557
00:35:14,430 --> 00:35:18,070
see these other podcasters filling theaters, filling arenas. I tell

558
00:35:18,310 --> 00:35:21,870
people who come in here and sit through the Pittsburgh Podcast

559
00:35:21,870 --> 00:35:25,590
meetup, I do some speeches from the stage. I tell them like 20

560
00:35:25,590 --> 00:35:27,750
people. And some of them are like, oh, I don't know, do I want to

561
00:35:27,750 --> 00:35:31,600
do that for 20 people? And then I said, look at your business model now

562
00:35:31,680 --> 00:35:35,280
look at what you're doing. You're trying to build this podcast and you're trying to

563
00:35:35,280 --> 00:35:39,040
get to host red ads. It's like your big goal. And you don't have

564
00:35:39,040 --> 00:35:42,760
20 people probably listening now. But I'm telling you, you get

565
00:35:42,760 --> 00:35:46,560
20 people, your friends, your family, your relatives, you get them to

566
00:35:46,560 --> 00:35:50,040
come in, you get 20 people. And let's say you make $5 a

567
00:35:50,040 --> 00:35:53,880
ticket in profit. You just made a hundred dollars for one episode

568
00:35:53,880 --> 00:35:57,030
of your podcast for 90% of people.

569
00:35:58,070 --> 00:36:01,790
That is more money than your podcast has ever made. What

570
00:36:01,790 --> 00:36:05,430
happens next time we do a live show? You get 30 people and then 40

571
00:36:05,430 --> 00:36:08,870
people. This is something that scales faster

572
00:36:09,430 --> 00:36:13,110
than trying to just be a person who reads ads.

573
00:36:13,750 --> 00:36:16,950
For $20 per thousand downloads, you can

574
00:36:16,950 --> 00:36:20,640
exponentially surpass that at a smaller scale, which

575
00:36:20,640 --> 00:36:24,160
we know from looking at server logs from Buzzsprout, server logs from

576
00:36:24,160 --> 00:36:27,960
Libsyn. 90% of podcasters aren't even getting a thousand

577
00:36:27,960 --> 00:36:31,680
downloads an episode. So most of you aren't even get to

578
00:36:31,680 --> 00:36:35,360
$20. But with four people in an audience in front of you and you

579
00:36:35,360 --> 00:36:38,800
make $5 per person, those four people equal

580
00:36:39,200 --> 00:36:42,840
what you're chasing with a thousand downloads. So I'm

581
00:36:42,840 --> 00:36:46,400
bullish on live events. And I will give you the money ball math anytime

582
00:36:46,700 --> 00:36:50,380
you call me up, I'll put my cell phone probably not in the show notes,

583
00:36:50,540 --> 00:36:54,140
but you can email me how live

584
00:36:54,140 --> 00:36:57,500
events are for 90% of podcasters.

585
00:36:57,980 --> 00:37:01,740
A much more strategical way to approach this as a

586
00:37:01,740 --> 00:37:05,420
business. So I want to give an anecdotal

587
00:37:06,060 --> 00:37:09,740
piece of evidence here. One of the podcasts that

588
00:37:10,220 --> 00:37:14,000
I help grow through the business I work with,

589
00:37:14,080 --> 00:37:17,760
the agency did their first live event. Okay,

590
00:37:18,000 --> 00:37:21,760
this is a non profit. So they, they're very, they.

591
00:37:21,760 --> 00:37:25,480
They don't do live events. They've been running the podcast for about four years

592
00:37:25,480 --> 00:37:29,200
now. I want to say five years. Sorry, five years. They've done their first.

593
00:37:29,200 --> 00:37:32,880
They did two first this season. They've done their first live event which was

594
00:37:32,880 --> 00:37:36,160
recorded earlier this month. And they also did a Reddit ama.

595
00:37:36,640 --> 00:37:40,250
The Reddit ama. They, they already were like,

596
00:37:40,250 --> 00:37:43,850
it may not be that good. To the credit, we got

597
00:37:43,850 --> 00:37:46,930
about, about a dozen questions in the hour that we ran the

598
00:37:47,330 --> 00:37:50,730
MAM on Reddit, which was great because they had no

599
00:37:50,730 --> 00:37:54,489
expectations. It was amazing. This is something you can do as a podcaster.

600
00:37:54,489 --> 00:37:58,010
You can start promoting it, check with Reddit, check the threads, sub

601
00:37:58,010 --> 00:38:01,490
threads, have your own sub thread and have an AMA there. However,

602
00:38:01,650 --> 00:38:05,090
the live event, they were very worried about the live event. It.

603
00:38:05,810 --> 00:38:09,570
The person, the, the project lead was panicking and it was a

604
00:38:09,570 --> 00:38:13,090
nearly all hands on deck. We did it. They did it

605
00:38:13,090 --> 00:38:16,890
in a. Where the stars. You

606
00:38:16,890 --> 00:38:20,450
go see the stars planetarium room right where you can lean back.

607
00:38:20,450 --> 00:38:24,130
And they were doing it. Something that's music and DNA.

608
00:38:25,890 --> 00:38:29,690
They were so worried it went off with it. There were mistakes, there

609
00:38:29,690 --> 00:38:33,100
were little hiccups, but they had about a hundred to two.

610
00:38:33,260 --> 00:38:36,740
Just under 150 people show up. Now this is a

611
00:38:36,740 --> 00:38:40,500
podcast. Yes. It has the money to do promotions and it's,

612
00:38:40,500 --> 00:38:43,900
it's won awards and it's done really well. But they started

613
00:38:44,300 --> 00:38:48,140
and if I, if I, if ever they can put a case study. They

614
00:38:48,140 --> 00:38:51,940
started with near nobody listening to their podcast and

615
00:38:51,940 --> 00:38:54,780
it took them five years to get to a point where they can do a

616
00:38:54,780 --> 00:38:58,390
live audience and nearly sell out the whole venue.

617
00:38:59,830 --> 00:39:03,550
If you start now, you'll start planting the seeds in

618
00:39:03,550 --> 00:39:07,270
your audience that you are big enough to have live events

619
00:39:08,470 --> 00:39:11,670
and you should be doing it because it's going to be worth it because

620
00:39:11,990 --> 00:39:15,790
you'll be able to get 100 people at a point at a place and

621
00:39:15,790 --> 00:39:19,550
they're going to be celebrating you. So that's what I say, do

622
00:39:19,550 --> 00:39:23,270
it now because the brands are doing it. And before you know it, it's going

623
00:39:23,270 --> 00:39:26,410
to be like, oh, you guys, you guys are just following our trend. You should

624
00:39:26,410 --> 00:39:29,970
be setting the trend. So do it, do it now.

625
00:39:30,450 --> 00:39:34,210
And then soon you'll be able to sell out as much

626
00:39:34,210 --> 00:39:38,050
of a stadium as the girls Group chat. From sold out to

627
00:39:38,050 --> 00:39:41,690
stadium stage. This one comes to us from the Dairy Journal. We'll

628
00:39:41,690 --> 00:39:44,610
file this under live podcast Touring

629
00:39:45,090 --> 00:39:48,610
podcast. Live shows continue to scale at a pace few could have

630
00:39:48,610 --> 00:39:52,300
predicted except on Poduty and the News as the girls

631
00:39:52,300 --> 00:39:56,100
Group chat announces a massive return with a headline

632
00:39:56,100 --> 00:39:59,540
show at the SSE arena in September

633
00:39:59,540 --> 00:40:02,780
2026 following a sold out performance at

634
00:40:02,780 --> 00:40:06,340
Waterfront hall, hosts Diona Doherty, Jordan

635
00:40:06,340 --> 00:40:10,140
Arnold, Shannon Mitchell and Olivia McVeigh are

636
00:40:10,140 --> 00:40:13,620
bringing their unfiltered conversations to a full arena

637
00:40:13,620 --> 00:40:17,340
audience. It's another clear signal that podcasting has evolved

638
00:40:17,340 --> 00:40:21,170
beyond small theaters, with shows now selling tickets

639
00:40:21,410 --> 00:40:25,090
at the same scale as comedy tours and live

640
00:40:25,570 --> 00:40:29,370
entertainment acts. We have arrived. Feel better. I love

641
00:40:29,370 --> 00:40:32,370
it. Like this is again, more proof and more evidence.

642
00:40:32,930 --> 00:40:36,290
When you have good content that connects with an audience,

643
00:40:37,250 --> 00:40:40,770
you can end up going to doing live events and people will come to support

644
00:40:40,850 --> 00:40:43,810
you. This is. Yes,

645
00:40:44,450 --> 00:40:48,290
some of these ladies are actresses and actors, but

646
00:40:48,290 --> 00:40:51,700
once again I. What I love about this is it's proving

647
00:40:52,740 --> 00:40:56,340
the stats right. So it just recently. I don't think it was,

648
00:40:56,420 --> 00:41:00,180
it was Tom Webster. I think I want to. I'm not sure, but it was,

649
00:41:01,060 --> 00:41:04,780
it was an association with sound profits. They

650
00:41:04,780 --> 00:41:07,700
did a, they did a

651
00:41:09,300 --> 00:41:12,740
survey thing study and they said that

652
00:41:12,740 --> 00:41:15,730
females are underrepresented in

653
00:41:15,730 --> 00:41:19,250
podcasting but make up a majority of the listeners

654
00:41:20,050 --> 00:41:23,650
as well as 55 plus age

655
00:41:23,650 --> 00:41:27,370
55 plus. So if you're listening to this and you are

656
00:41:27,370 --> 00:41:31,050
a lady, you should have a podcast because you can, you

657
00:41:31,050 --> 00:41:34,250
can end up being like the dairy Girls. Like we've seen it so often. How

658
00:41:34,250 --> 00:41:37,930
many of these female led podcasts, which I love, love

659
00:41:37,930 --> 00:41:41,690
because they should be represented, you have caller daddy, you have

660
00:41:42,730 --> 00:41:46,090
this one. There's a few others out there, the Mel

661
00:41:46,090 --> 00:41:49,770
Robinson podcast that promote

662
00:41:49,770 --> 00:41:53,490
it and women support women and then you go to a whole

663
00:41:53,490 --> 00:41:57,330
venue. Have you. I've seen some comedians, female

664
00:41:57,330 --> 00:42:00,970
comedians doing kind of like a sit down talk show and the audience

665
00:42:00,970 --> 00:42:04,490
is gobbling it up and loving it. I think this is

666
00:42:04,490 --> 00:42:08,230
huge. We need more of it. I just want more live podcasts. I'll

667
00:42:08,230 --> 00:42:10,430
say bap, bap, bap. For Whitney Cummins.

668
00:42:11,870 --> 00:42:15,710
That's sure, sure, sure, sure. I was like her little catchphrase

669
00:42:15,710 --> 00:42:19,390
for a while. I don't think she does it anymore. But there

670
00:42:19,390 --> 00:42:23,150
is tremendous opportunity. And you're right, I

671
00:42:23,150 --> 00:42:26,830
think it was Tom Webster. It was. A significant amount of

672
00:42:26,830 --> 00:42:30,630
podcasts are produced by men. It was, it's skewed

673
00:42:30,630 --> 00:42:33,150
like 70%, 75%.

674
00:42:34,540 --> 00:42:37,980
So there is opportunity and there is a growing audience

675
00:42:38,300 --> 00:42:41,940
of women who want more women led podcasts.

676
00:42:41,940 --> 00:42:45,500
So that is one of the fastest growing markets right now. There's enough

677
00:42:45,820 --> 00:42:49,420
white guys with microphones. You got two of them right now on a podcast. Like

678
00:42:49,500 --> 00:42:53,140
we don't need more of those. Yeah. So I mean for every two white. Guys

679
00:42:53,140 --> 00:42:56,900
who have at Least one female podcast. No, it's probably like five

680
00:42:56,900 --> 00:43:00,440
to one at this point. Yeah, it's upsetting, but it is a

681
00:43:00,440 --> 00:43:04,200
fast growing segment and when they put

682
00:43:04,200 --> 00:43:07,200
on events like this, Call Her Daddy just had a documentary on Hulu. If you

683
00:43:07,200 --> 00:43:11,040
get a chance to watch it, it is a tremendous testament

684
00:43:11,120 --> 00:43:14,680
to the power of connection that she has from the

685
00:43:14,680 --> 00:43:18,360
stage to her fans. So just watch that. If

686
00:43:18,360 --> 00:43:22,160
you don't think that that's possible for you, you're crazy.

687
00:43:22,480 --> 00:43:26,030
There's such an opportunity to make these connections on deeper levels and

688
00:43:26,340 --> 00:43:30,180
have more meaningful conversations. Watch. I don't know what

689
00:43:30,180 --> 00:43:33,740
the documentary is called, but just search Call Her Daddy on Hulu. It is a

690
00:43:33,740 --> 00:43:37,580
great documentary about her. Guess what she's doing. She's setting up a

691
00:43:37,580 --> 00:43:41,380
tour to take Call Her Daddy on the road. So if there's any more

692
00:43:41,380 --> 00:43:44,740
testament to that. Live podcasting is a thing that is

693
00:43:44,740 --> 00:43:48,420
happening everywhere, all the time, is growing

694
00:43:48,420 --> 00:43:52,260
and growing and growing. Pduti'sPodcast Theater is the small step

695
00:43:52,260 --> 00:43:55,950
for independent podcasters, but we know that it's, it's

696
00:43:55,950 --> 00:43:59,110
way bigger than what we're. We built here outside of Pittsburgh.

697
00:43:59,430 --> 00:44:03,110
It's, it's. I personally think if you're an independent

698
00:44:03,110 --> 00:44:06,750
podcaster in the Pennsylvania area, I think you should

699
00:44:06,750 --> 00:44:10,470
try Poduty Theater first to do your first live event.

700
00:44:10,950 --> 00:44:14,590
Because one, there's very little pressure.

701
00:44:14,590 --> 00:44:18,350
It's very intimate. Jeff is world class. I did my

702
00:44:18,350 --> 00:44:22,150
first ever international speaking gig there and Jeff took

703
00:44:22,150 --> 00:44:25,510
care of me 100%. He will make sure that you have a

704
00:44:25,510 --> 00:44:29,110
banger of an episode. Even if you have five people in the

705
00:44:29,110 --> 00:44:32,150
audience, it's going to be killer because you get to interact with those five people

706
00:44:32,710 --> 00:44:36,230
and those five people will remember meeting their favorite

707
00:44:36,230 --> 00:44:39,950
podcaster. And I love feeding you too. We get

708
00:44:39,950 --> 00:44:42,870
some more of that pizza. Oh, God, that pizza is delicious.

709
00:44:44,390 --> 00:44:48,190
Well, that can mean only one thing. We've come to the

710
00:44:48,190 --> 00:44:51,430
end of this episode of Pduti and the News. I want to hear all about

711
00:44:51,430 --> 00:44:55,030
feel better. How can I connect with you? Listen to your podcast

712
00:44:55,190 --> 00:44:58,790
and book some time. Well, ladies and

713
00:44:58,790 --> 00:45:02,270
gentlemen, thank you so much for listening to Poduty and the News with your special

714
00:45:02,270 --> 00:45:05,910
guest, Phil Better, the podcast Mogul. Now, if you're interested in learning how

715
00:45:05,910 --> 00:45:09,350
to grow or monetize your podcast, you can always check out

716
00:45:10,070 --> 00:45:13,270
the podcast mogul.com or you can search me on

717
00:45:13,710 --> 00:45:17,270
all social media at the Podcast Mogul. Now, there's

718
00:45:17,270 --> 00:45:20,950
multiple podcasts that I do host myself. So if you are listening

719
00:45:20,950 --> 00:45:24,750
to this podcast, I want you to go over to the search feature on Your

720
00:45:24,750 --> 00:45:28,390
podcast player and search the Podcast Moguls

721
00:45:28,390 --> 00:45:31,710
playbook to learn how to grow, monetize, and launch your

722
00:45:31,710 --> 00:45:34,950
podcast. But if you want to learn how to be a business person or understand

723
00:45:34,950 --> 00:45:38,390
the world of business, then you're going to go look for Invest in

724
00:45:38,390 --> 00:45:42,160
Yourself, the Digital Entrepreneur podcast, which has been going for

725
00:45:42,160 --> 00:45:46,000
over 600 episodes. Now. I've done something horribly wrong

726
00:45:46,000 --> 00:45:49,800
as a podcaster and I as a podcast coach. I tell my people only to

727
00:45:49,800 --> 00:45:52,960
have one call to action. So this is what I want you to do. This

728
00:45:52,960 --> 00:45:56,440
is what you will do. You will go on to whatever social media

729
00:45:56,440 --> 00:46:00,000
platform you want. You're going to search for the podcast mogul, you're going to follow

730
00:46:00,000 --> 00:46:03,440
me, then you're going to DM me and I will send you the links for

731
00:46:03,440 --> 00:46:05,960
you. I thank you so much. Jeff. You've been a.

732
00:46:10,690 --> 00:46:14,450
You did the mute thing again. Yeah, it does it automatically, I think. I. I

733
00:46:14,450 --> 00:46:18,290
don't know how it happened. It's magic. It is.

734
00:46:18,290 --> 00:46:21,130
It's magic. I think you did it. It's all. I didn't do anything. I'm sitting

735
00:46:21,130 --> 00:46:24,890
right here. You had the power. You have a. Probably clicked

736
00:46:24,890 --> 00:46:27,330
something. Well,

737
00:46:28,610 --> 00:46:32,370
you said only one call to action and I'll put all those call to actions

738
00:46:32,880 --> 00:46:36,720
in the show notes, but I got, I got more for you. I've got

739
00:46:36,720 --> 00:46:40,280
Poduty shirts. We got them $10, four colors, five

740
00:46:40,280 --> 00:46:44,080
sizes, $10 a shirt. They're gonna go up to $15 at the start

741
00:46:44,080 --> 00:46:47,880
of the year, but the early birds get them for just $10. A tremendous

742
00:46:47,880 --> 00:46:51,360
shirt, 100% caught. And guess what just came in.

743
00:46:51,520 --> 00:46:54,640
Poduty hats. Poduty hats, $15 as well.

744
00:46:55,360 --> 00:46:58,520
And I want you to host your show here. If you liked anything that we

745
00:46:58,520 --> 00:47:01,840
talked about, if you see any potential in our

746
00:47:01,840 --> 00:47:05,560
beautiful Christmas decorated stage, I want to thank my daughters for putting the stage

747
00:47:05,560 --> 00:47:09,320
together. If you think that what I talk about and what Phil talks

748
00:47:09,320 --> 00:47:12,960
about is the future of podcasting is immersive in

749
00:47:12,960 --> 00:47:16,280
person, events, experiences, face to face

750
00:47:16,280 --> 00:47:20,080
conversations with your fans. This is something to consider whether

751
00:47:20,080 --> 00:47:23,800
you're near here in Pittsburgh or in Cleveland, Ohio, or

752
00:47:23,800 --> 00:47:27,550
Las Vegas or Seattle or Miami

753
00:47:27,710 --> 00:47:31,510
or Fort Lauderdale or even Charlotte. I can keep naming cities if

754
00:47:31,510 --> 00:47:35,310
you'd like, but there are ways to produce live

755
00:47:35,310 --> 00:47:39,030
podcasts in your hometown, so figure it out. Is

756
00:47:39,030 --> 00:47:42,870
there a library, a coffee shop? Is there a civic space? Is there

757
00:47:42,870 --> 00:47:46,070
some way that you can put on a live podcast and start

758
00:47:46,070 --> 00:47:49,550
experiencing what we're talking about? Phil just talked about a great story

759
00:47:49,870 --> 00:47:53,720
in a planetarium where they did a podcast and we have a theater space

760
00:47:53,720 --> 00:47:57,480
here. We have. We've. I've done shows in parking lots and

761
00:47:57,480 --> 00:48:01,080
we've given away free tacos and coffee shops. It's

762
00:48:01,080 --> 00:48:04,840
all it is a whole nother level to podcasting that you just

763
00:48:04,840 --> 00:48:08,480
don't know until you experience it. So think about it

764
00:48:08,800 --> 00:48:12,520
and we'll see you on. On a future episode, we'll read your news story. If

765
00:48:12,520 --> 00:48:16,200
you go out and do a news a live podcast, send me the

766
00:48:16,200 --> 00:48:19,640
story. I guarantee you I'll make it one of our six stories on

767
00:48:19,640 --> 00:48:23,420
Poduty News. I will promote the crap out of your event. So

768
00:48:23,980 --> 00:48:26,540
tell us. Tell them old Jeffers sent you.

769
00:48:28,780 --> 00:48:32,500
And also, one last call to action. I'd

770
00:48:32,500 --> 00:48:36,260
love to have a review for the show. We've done 30 some episodes. If you're

771
00:48:36,260 --> 00:48:40,100
following along on your local podcast, you're getting. I've never asked. This

772
00:48:40,100 --> 00:48:43,140
is the first time. And because Phil says I can only have one call to

773
00:48:43,140 --> 00:48:46,740
action at the end of the show, I'm going to ask you. Make sure you

774
00:48:46,740 --> 00:48:50,530
follow on your favorite podcast, the one you're listening that got you here. But

775
00:48:50,530 --> 00:48:54,170
leave us a review. Or if you don't want to type any words out,

776
00:48:54,170 --> 00:48:57,530
just click that five stars and let us know how we're doing.

777
00:48:57,930 --> 00:49:00,890
That only leaves me with one more question for Phil.

778
00:49:03,290 --> 00:49:04,330
Do you know what it is?

779
00:49:07,850 --> 00:49:09,050
What time is it?

780
00:49:15,480 --> 00:49:16,520
What time is it?

781
00:49:30,360 --> 00:49:33,240
The only live news podcast about

782
00:49:33,480 --> 00:49:35,800
podcasting from the stage.

783
00:49:45,550 --> 00:49:48,190
The only live news podcast about

784
00:49:48,510 --> 00:49:50,830
podcasting from the stage.

785
00:49:56,510 --> 00:49:59,950
Poody and the news. Oh, he's off stage. He's back in

786
00:49:59,950 --> 00:50:03,710
backstage. How does he do it? It's like a magic trick. It's

787
00:50:03,710 --> 00:50:07,230
time for. Oh, it was time. If you're tuning in now, you missed it. It's

788
00:50:07,230 --> 00:50:11,030
not time anymore. Go back 50 minutes. Travel back in time

789
00:50:11,030 --> 00:50:11,910
for 50 minutes.