Chief Evangelist with Ethan Beute

Our guest today is Jared Fuller, Co-Founder & CEO at Partner Hacker and Chief Ecosystem Officer at Reveal. Join Ethan Beute in this engaging conversation with Jared about his insights into three types of entrepreneurs, three distinct eras in B2B SaaS, the category of near bound, and the role of evangelism.

Jared encourages evangelists to embrace their true selves, lead with genuineness and passion, navigate life authentically, and share their stories openly and honestly. This approach helps serve the emerging economy that favors “who” over “how.”


Takeaways:
  • The most important role of a chief evangelist lies in authenticity. The work must be done with passion, sincerity, and genuineness – qualities that can’t be bought or faked.
  • Three distinct types of entrepreneurs - builders, geniuses, and pros – start and build companies in three distinct ways. The one most aligned with thoughtful, strategic evangelism is the pro.
  • The process of crafting a manifesto helps in category creation and evangelism. With “Trust is the New Data,” Jared co-founded PartnerHacker with a well-developed and articulated point of view, foundation, and strategic direction.
  • Trust is essential to successfully guide individuals toward their desired outcomes. Building relationships and prioritizing people supports long-term, sustainable success more than highlighting credentials or pushing products. The trend is toward “who” over “how.”


Quote of the Show:
  • “We only trust people who’ve been to places we want to go. That’s how we buy today.”


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Chief Evangelist is produced by Ringmaster, on a mission to create connections through B2B podcasts. Learn more at https://ringmaster.com/

Creators & Guests

Host
Ethan Beute
Ethan Beute is the Chief Evangelist at Follow Up Boss, former Chief Evangelist at BombBomb, host of The Customer Experience Podcast, and Wall Street Journal bestselling author of Human-Centered Communication and Rehumanize Your Business.

What is Chief Evangelist with Ethan Beute?

Welcome to Chief Evangelist, the podcast that unravels the unique and potent role of Chief Evangelists and the influential movement they lead. Hosted by Ethan Beute, each episode delves into the world of evangelism work, exploring its intricacies and shedding light on what success truly means in this space. From understanding why focusing on a problem is more impactful than a product, to the overlap and divergence with thought leadership, community building, category design, and traditional sales and marketing – this podcast is your go-to resource for insights into innovation and the demand for evangelism. Whether you're aspiring to be a Chief Evangelist or seeking to comprehend its significance, join Ethan for captivating conversations with evangelists across diverse companies, verticals, and industries.