The STRONG Roofer™ w/ Adam Bensman

In this video I show you how to read an "Insurance Scope of Loss" (also referred to as the insurance estimate) for a roof claim. I showcase 3 different scopes from State Farm, Farmers, and Nationwide to show you how they compare. You'll also learn how to use this "scope review" with the customer as an even more powerful sales tool. BONUS: I also show you how to overcome some of the most common objections like: "Give me an estimate," "can you cover my deductible" and "give me your lowest price."

Show Notes

In this video I show you how to read an "Insurance Scope of Loss" (also referred to as the insurance estimate) for a roof claim. I showcase 3 different scopes from State Farm, Farmers, and Nationwide to show you how they compare. You'll also learn how to use this "scope review" with the customer as an even more powerful sales tool. BONUS: I also show you how to overcome some of the most common objections like: "Give me an estimate," "can you cover my deductible" and "give me your lowest price." 

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What is The STRONG Roofer™ w/ Adam Bensman?

“Because your company is only as STRONG as you are.”

Forward-thinking roofers tune in to get help building STRONG companies, sales teams, leaders, systems, marketing, relationships, culture, and financials.

Whether you own a own a roofing company, manage one, or sell roofs - subscribe to the channel for content that will help you:

1) Close even more roofing sales.
2) Adapt to new roofing industry trends and changes.
3) Take control of your roofing marketing and lead generation.
4) Improve D2D roofing sales.
5) Build the roofing company of tomorrow.

Hosted by Adam Bensman
- Started in D2D roofing sales in 2011
- Former Roofing Company COO (multi-state)
- Creator of the Roof Strategist Sales System (used nationwide for retail + storm)
- Founder of The Roofing STRONG Alliance by TAMKO™ (formerly known as the Roofing & Solar Reform Alliance)
- Author of the #1 Best-Selling Book: The Roofing Sales Survival Guide: Beat the Odds, Overcome Yourself, and Win Big

Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO makes no representations or warranties regarding the content.