Soulful MBA Podcast

Given that your business and personal life are likely to overlap, should you create a separate Instagram account for your business? Many online entrepreneurs consider their personalities to be part of their brands. A single account shows you walk the talk without getting overly sales-focused. If you mix business and personal, that balance makes your online presence feel more authentic and grounded. If you have a partnership like we do (or a larger team), on the other hand, you’ll need to create a separate account. You’ll also want to consider opening a separate business account if you’d like to keep your personal life more private (or if your personal posts seem like too much of a departure from your business).

Show Notes

Given that your business and personal life are likely to overlap, should you create a separate Instagram account for your business?

Many online entrepreneurs consider their personalities to be part of their brands. A single account shows you walk the talk without getting overly sales-focused. If you mix business and personal, that balance makes your online presence feel more authentic and grounded.

If you have a partnership like we do (or a larger team), on the other hand, you’ll need to create a separate account. You’ll also want to consider opening a separate business account if you’d like to keep your personal life more private (or if your personal posts seem like too much of a departure from your business).

What is Soulful MBA Podcast?

Our binge-worthy podcast is a sanctuary for those curious about what it's really like to build a company from scratch, work remotely with your best friend, and consciously engage with other humans on the Internet.
Our mission is to help other ambitious women build and grow businesses online.