FOUNDED.

In this episode, we hear the story of Mischulaikah Grune, founder and CEO of OrthoFoodie. She built the platform from a deeply personal need to improve her own health. Today, OrthoFoodie helps people take control of their wellbeing with personalized nutrition, lifestyle and health advice, all in one intelligent platform. We also talk about building a mission-driven company, thinking globally, and why the best businesses are often born from personal experiences.

Creators and Guests

Host
Armijn Woudman
Armijn Woudman is a Creative Strategist and Communication Specialist driven by one core belief: with creativity, you can solve almost anything. After founding the branding agency Studio Buffalo in 2004, Armijn expanded his craft into UX design and previously led his own communication agency. Currently, he works as a Creative Facilitator and Concept Developer, and part-time as a Marketing Lead at Up!Rotterdam, where he combines strategy, storytelling, and design to create impactful communication. For Armijn, communication isn’t just a profession, it’s a passion. From building brands to hosting podcasts, he’s always searching for the real story beneath the surface and finding ways to make it tangible, human, and meaningful. Creating this podcast is just one of the many things he does with genuine love and curiosity.
Guest
Mischulaikah Grune
Mischulaikah Grune is the founder and CEO of OrthoFoodie, a platform that empowers people to take control of their personal health through personalized nutrition and lifestyle advice. With a background in software development and functional medicine, she combines technology and science to make preventive healthcare more accessible.

What is FOUNDED.?

Founded. An in-depth podcast, where founders of businesses from different growth stages, talk honestly about failure, doubt and recovery.