{
  "version": "1.2.0",
  "chapters": [
    {
      "title": "– Intro to Beth, Jay, and Jaina\r",
      "startTime": 0,
      "endTime": 329.21
    },
    {
      "title": "– Why bad emails are killing results\r",
      "startTime": 329.21,
      "endTime": 481.21
    },
    {
      "title": "– How to think about email beyond lead gen\r",
      "startTime": 481.21,
      "endTime": 613.21
    },
    {
      "title": "– The real problem with how B2B measures email success\r",
      "startTime": 613.21,
      "endTime": 689.21
    },
    {
      "title": "– Open rates: Are they dead or still useful?\r",
      "startTime": 689.21,
      "endTime": 953.21
    },
    {
      "title": "– Should you resend to non-openers? The great debate\r",
      "startTime": 953.21,
      "endTime": 1249.21
    },
    {
      "title": "– Deliverability basics: What B2B marketers miss\r",
      "startTime": 1249.21,
      "endTime": 1447.21
    },
    {
      "title": "– Personalization: What actually works (and what doesn’t)\r",
      "startTime": 1447.21,
      "endTime": 1813.88
    },
    {
      "title": "– Why exclusion (not just segmentation) matters in email\r",
      "startTime": 1813.88,
      "endTime": 1948.88
    },
    {
      "title": "– AI summaries and how they’re reshaping the inbox\r",
      "startTime": 1948.88,
      "endTime": 2113.88
    },
    {
      "title": "– Clicks vs engagement: What you should really track\r",
      "startTime": 2113.88,
      "endTime": 2258.88
    },
    {
      "title": "– Why structured clicks matter more than just \"more clicks\"\r",
      "startTime": 2258.88,
      "endTime": 2483.88
    },
    {
      "title": "– How to think about email length and structure in 2025\r",
      "startTime": 2483.88,
      "endTime": 2674.88
    },
    {
      "title": "– Technical tips: Avoiding clipping, formatting for mobile\r",
      "startTime": 2674.88,
      "endTime": 2792.88
    },
    {
      "title": "– Clickbait subject lines: Where to draw the line\r",
      "startTime": 2792.88,
      "endTime": 2913.88
    },
    {
      "title": "– Final advice for marketers",
      "startTime": 2913.88,
      "endTime": 3168.97
    }
  ]
}