Supercool

Cities have nowhere to go but down to tap new sources of emissions-free, clean energy, harden assets against climate impacts, cut operational costs, and enhance urban life for their residents above. In this end-of-year episode, we're delving into the emergence of the underground climate economy, a Supercool trend we've identified after completing our first 20 episodes since launching in July.

Whether eliminating curbside trash pickup by sending out trash through pneumatic tubes below streets, recovering wasted heat from water sloshing through sewer pipes, or drilling down to tap geothermal energy, the fate of cities and our civilization increasingly depends on what's happening down below.

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What is Supercool?

Low-carbon innovations are scaling. But innovation alone doesn't win markets. Adoption does. Each week, climate entrepreneur Josh Dorfman talks with the founders, CEOs, and executives who win customers, grow revenue, and capture market share—by making their low-carbon solutions the industry’s preferred choice. Without adoption, the clean energy transition falters. With adoption, we build the low-carbon future. Supercool reveals how we get there.