In Episode 32 of Beyond the CMS, host Chris Bryce welcomes Daniel Serrano, Chief Partnerships Officer at Griddo, to discuss the only Digital Experience Platform built exclusively for higher education.
Daniel shares how Griddo was born out of real-world university challenges—fragmented websites, governance issues, accessibility requirements, and the need for speed and scale in digital transformation. He explains why higher ed institutions are uniquely complex ecosystems and how empowering marketing and content teams can shift entire organizations from “powerless to powerful.”
Key topics include:
• Why higher education needs a tailored DXP (and how it differs from a CMS)
• The challenge of multi-site governance across departments, faculties, and programs
• How design systems and modular content unlock both scalability and brand control
• Practical team requirements for adopting Griddo (https://griddo.io/en/) in universities
• Partner ecosystems and collaboration with agencies worldwide
• The role of AI in metadata, personalization, and the future of student experiences
• Why personalization excites students but worries marketers—and how to balance both
Whether you’re a CMO, CIO, or digital leader in higher education, this episode offers a front-row look at how universities can streamline their digital ecosystems, scale quickly, and create richer, more accessible student experiences.
What is Beyond the CMS - A Content Management Podcast?
We are all about Content Management Platforms.
Welcome to "Beyond the CMS," the podcast where big ideas, insightful conversations, and industry-leading voices converge to redefine digital content experiences. Each episode, we sit down with influential thought leaders and innovators from the most prominent CMS platforms—including Contentful, Storyblok, Agility, Magnolia, and more—to explore emerging trends, groundbreaking technologies, and transformative strategies shaping the future of content management.
Our guests are industry experts, visionaries, and key executives who dive deep into topics such as headless architectures, personalization, AI-driven content strategies, composable solutions, and best practices for delivering seamless digital experiences at scale. Whether you're a marketer, developer, product manager, or simply passionate about digital innovation, join us as we uncover actionable insights, discuss bold ideas, and provide a unique behind-the-scenes look into the ever-evolving CMS landscape.
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