The Espresso Hour

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In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their thought process for creating, promoting, and launching their $60k ChatGPT Webinar 

(00:00) Intro 
(03:03) Coming up with the idea 
(04:03) Idea to execution 
(05:58) Takeaways from $65k launch 
(10:19) Thoughts on webinars versus courses 
(10:52) Compounding potential 
(12:53) What are we doing next? 
(14:05) Easy way to extend LTV of any customer/student 
(16:53) Things we could've done better 
(19:12) Psychological trick to boost online purchase conversion 
(20:27) Biggest conclusion from this webinar 


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What is The Espresso Hour?

In each episode, we share our insights, tactics, and lessons learned as we scale our writing education company to $10mm. If you're looking for "insider" tips to help you grow and scale your digital business, you're going to love The Espresso Hour!