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You're listening to the coach approach
with Diane Ravenscroft, whether

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you're an entrepreneur, an ambitious
employee or someone interested

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in getting the most out of every
connection, responsive communication is.

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Join management and
learning specialist, Dr.

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Diane Ravenscroft, as she gives
you the tools to improve any

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relationship that matters to your
business, your career and your life.

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All right.

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Here's Diane.

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I am Diane Ravenscroft and you are
listening to the coach approach podcast.

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The coach approach is a mindset and a
skill set with steps to achieve, avoid and

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celebrate along the way towards responsive
leadership and improved relationships.

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Today, I will share stories about real
people who did and did not recognize

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the importance of words to lead, engage,
inspire, and motivate their teams.

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I have attended so many meetings
with different kinds of leaders and

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individuals that I can now offer the coach
approach podcasts to provide listeners

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opportunities, to learn and grow through
other people's stories, other people's

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decisions, other people's mistakes,
missed opportunities and success.

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These podcasts offer moments to
consider other people's perspectives

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and explore our thinking about
leadership and communication.

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Working in the field of organizational
psychology has created numerous

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opportunities for me to observe
research and see patterns in attitudes,

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aptitudes, and behaviors, especially
communication and leadership styles.

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After 20 years, enough time has
passed that I get to write and share

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about situations and scenarios.

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You can benefit from my experiences,
my expertise, and the lessons learned

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from numerous hardworking people wanting
to contribute in their workplaces.

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I can tell these stories so that
nobody can detect a person or place.

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And in the absence of non-disclosure
agreements, I am free to focus

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on describing the effectiveness
of the coach approach from real

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situations with great people.

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Of course, I'll disguise identities.

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At times I may single out certain
professions that tend to attract people

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with fixed attitudes, like optimism
and pessimism, for example, but I will

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do my best not to generalize today.

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I will introduce you to a
techie and a few engineers.

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The cybersecurity leader referred
to himself as having entered his

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profession as an optimistic techie.

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He explained that after several years in
his new leadership role, he had developed

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a mindset grounded in hyper vigilance.

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I asked how he would define this state.

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He told me to picture a boxing ring
and one boxer dodging hedging and

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ducking while the other boxer was
incessantly pounding away at his head.

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He felt he didn't relate to some of his
employees, the dreamers, he called them.

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He needed dreamers to innovate
and develop new products.

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And it was part of his role as chief
technology officer to inspire the team

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by leading weekly meetings and hearing
from everyone, the optimistic techie.

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Remember, that's how he
described himself, explained his

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perspective and feelings this way.

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Quote.

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Remember, I ask people if I can write
down what they say, when it's striking

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quote, imagine needing to create lofty
goals, to inspire collaboration around

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division and strategy two hours a week.

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When most of your day, every day is
about avoiding the potential next bad

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virus waiting to attack your network.

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He continued, I feel like a
superhero most of the time, and

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my people are my superpowers.

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We're protecting people from the
harm, bad actors wanna inflict

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on our systems and organization.

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And we need to find new ways to keep
our customers safe all the time.

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I need to figure out a way to
call back the dreamer in me.

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He said that was first drawn to it.

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Then I might be able to relate
to my team again, end quote,

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and you know who you are.

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I hope I did your statements justice,
as I repeated your powerful words.

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These very challenges stated succinctly by
this chief technology officer are exactly

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why the coach approach is relevant.

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The coach approach is ultimately
about transformational communication.

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This leader had all the elements
of an inspirational speaker.

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And I told him this yet, he lacked
the ability to see his talents

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and natural aptitude to encourage
based on feeling pretty burned out.

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A lot of the time he was
burdened, he was bogged down.

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He felt buried under the
weight of the responsibility.

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The key was that he believed
his people were his superpowers.

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Did you notice that with this
genuine appreciation for his team

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expressing his gratitude for their
diligence in descriptive ways became

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his weekly meeting, starting point.

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He started to learn the shift to seek
higher ideals and fix his thinking.

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Week after week, he built trust
and camaraderie by going around

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the table, pointing out how
each person made a difference.

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He pointed out the ways they handled
real situations with finesse.

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He also started collecting anonymous
comments left in the break room

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and read emails from customers and
coworkers out loud in the meetings.

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These became talking points that
were used to troubleshoot challenges

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and think of new ways to tackle
incoming, known, and unknown threats.

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You have to anticipate unknowns in
his and other businesses slowly.

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It became natural to rise above the
daily grind to notice the small ways

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people were making a big difference.

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Someone came up with the idea of
creating a banner, having t-shirt.

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And using the phrase.

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Thank you for all the ways you
are making a big difference.

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Initially, it was thank you for
all the small ways you were making

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a big difference, but this leader
didn't want to sound like he was

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undermining or minimizing effort.

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What was crucial for morale that I took a
note of was that any total money spent on

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these trinkets, he called them like the
t-shirts was also given as a bonus or by

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choice matched as a donation to charity.

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Whatever the employee preferred, not a
single t-shirt, but the entire spend.

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So if the total of their
motivational items was, let's say

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$900 each person received or could
donate all or some of $2,700.

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How did I jump from nine to 2,700 while
the leader wanted to convey that each

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person's contribution was worth not one
or two, but three times the investment

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not only was recognition now, a priority,
but rewards, including financial rewards,

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the optics of spending money on stuff.

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When people could use a financial reward
was not lost on this leader, he became

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sensitive and attuned to what mattered
most to his people because he asked them.

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Affirmation is transformational
awareness is transformational.

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If using affirmation and
descriptive praise is your norm.

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You know what I mean?

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If people trust you and believe
you, you will have a tremendous

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impact with your descriptive praise.

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If you're uncertain, whether
people will trust and believe

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you, the coach approaches for you.

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Descriptive praise is powerful as
it is an opportunity to teach what

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was done well, and also create a
conversation that feels affirming.

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It's a learned skill, and of course
is a significant aspect of the coach

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approach through praise stated sincere.

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The chief technology officers
team was becoming more receptive

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to feedback and less resistant to
correction through affirmation.

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People still needed instructed and
guided of course, but with the momentum

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building through loyalty and trust,
people were becoming more willing to

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share their biggest challenges without
fear of repercussions or criticism,

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the gotcha factor disappeared.

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They added business continuity strategies
to their product lines and services.

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And even turnover was reduced.

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The business expanded its market share
and was poised to scale their services.

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The leadership team adopted
the descriptive praise

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approach with their teams.

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And as far as everyone is concerned, the
company is set up for future success.

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You can measure these things
and I can show you how.

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Remember, this individual's significant
change that he wondered if it would

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be small, that felt daunting at the
time, the superhero who didn't relate

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to dreamers, he wanted to find ways to
understand and connect with his dreamers.

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He did it, they did it finding
opportunities to connect in meaningful

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ways, spread thoughtfulness and
innovation through the entire company.

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To me.

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This is both inspirational and
transformational, attentive,

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supportive leaders who affirm
and cheer us on are quite rare.

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If you work for somebody who looks
for opportunities to be descriptive in

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their praise, you are very fortunate.

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I hope you know that this cautious
it leader was a breath of fresh air.

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He was ready to explore the
traits, steps and challenges

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required of the coach approach.

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One of the first lessons of
transformational communication is the

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awareness that people come to work
for the most part, wired a certain

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way as they tackle challenges and
opportunities to yield results.

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If you work for someone wired
to acknowledge your strengths,

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you might not be able to imagine
reporting to someone who views your

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aspirational outlook as an impediment.

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I've seen this all or nothing mindset
discourage the most resilient person.

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The first time I met someone who viewed
an aspirational outlook as an impediment,

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I had to ask them to repeat themselves.

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I literally remember losing my
composure and saying, what did you say?

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Normally, as a coach,
you stay fairly composed.

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There are guidelines through the
international coaching Federation.

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There are ethical
guidelines and competencies.

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And I remember the day a leader
said to me that these people were

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toxically positive and he viewed their
aspirational outlook as an impediment.

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And I said, what did you say as opposed
to, could you explain that for me please?

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Or something with more poise?

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As I said, I've seen this all
or nothing mindset discourage

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the most resilient person.

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As I introduce my coach
approach through these podcasts.

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I want to emphasize that this model
of communication and leadership isn't

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focused on trying to change attitudes,
though, I will discuss attitude.

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How could I not attitude can
often be permanent though.

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And set early in life.

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Attitude is often expressed as glass,
half full thinking, the optimist

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and glass half empty thinking.

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The pessimist, the coach approach
instead is about improving aptitude.

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Aptitude is about our capacity to learn.

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Aptitude is changeable.

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And as my French speaking, clients
would say, aptitude is malleable.

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Love that word malleable.

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When you, when you say
malleable, hold your hands.

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As if you're sculpting with
clay and you get the idea of how

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aptitude can expand, one's thinking
to create endless possibilities.

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A change in aptitude can
produce a change in results.

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An aptitude for lifelong learning
offers potential to stay curious and

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never stop learning, to challenge
ourselves an aptitude to resistance.

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On the other hand, and reluctance
offers skepticism and hesitation

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hesitation to try new ways to
relate or connect with people.

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Aptitude, like attitude can
go one way or the other.

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When we tackle improving aptitude
attitude may just change.

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The coach approach focuses
on what's possible.

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Excellent.

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And uniquely an idea you may not
have heard before my excellence

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of avoidance exception.

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Yes.

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Excellence of avoidance,
this new kind of excellence.

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I'll say it again.

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Excellence through avoidance is also
a key part of my coach approach.

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When an exception is in place for
how to describe a typical vision.

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I emphasize the importance of
achievement and aspirational statements,

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these motivate and build trust.

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But many years ago, I met people whose
mission is to prevent and protect like

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the chief technology officer we just met.

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So I introduce you to a realistic
engineer, his words so far,

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you've met an optimistic techie.

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Now meet a realistic engineer.

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This leader's main job in a utility
company is not to poison people.

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Remember he described himself as a
realist and works basically with water.

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So his main job is to not
poison people plain and simple.

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That's what he told me.

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I was invited to present
management training.

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So I asked for the mission
statement in advance to prepare

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and customize the learning program.

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Remember the days when not everybody had
a website, it's really not that long.

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The president of the utility company
shared the formal mission that

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the public sees on their materials
then quietly told me that the real

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mission is not to poison people.

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This is excellence through
avoidance, for sure.

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A vision stated in negative terms
under any other circumstances might not

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seem aspirational, but as the provider
of clean water, I remain in complete

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agreement that not poisoning people is a
wonderful vision to achieve and maintain.

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Like other engineers who don't want
bridges to collapse or surgeons

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who don't want anyone to die on
their operating table, excellence

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through avoidance is important.

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So the next time you hear a vision
stated in the negative, don't

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write people off as negative great
people demonstrating resilience

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like law enforcement professionals
need to be careful out there.

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Just like that statement on
hill street, blues, that old.

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TV sitcom.

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We can be careful out there and
do our best by avoiding danger,

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the coach approach mindset.

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Doesn't judge the person for the words
they use to express their purpose

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engineers in particular, look out for
safety and yes, that can sound negative.

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The coach approach exists to
make sure if the way you describe

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your words sounds negative.

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People don't perceive you as such.

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It can be subtle.

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So here's some examples.

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A passionate leader said, quote, I'm going
to show you how broken our system is.

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End quote.

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I'm going to show you how
broken our system is, depending

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on who is in the room.

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This leader committed to exactness and
precision may be appreciated for their

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attention to detail and directness.

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I am gonna show you how
broken our system is.

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Now, put this person with individuals
more focused on harmony and wellbeing.

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And listen again, I am going to
show you how broken our system is.

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How do you perceive this person?

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They came with solutions, but how do you
perceive them learning to be measured

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in our communication is an important
skill and ties closely to motivation

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ties to stamina and overall wellbeing.

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The coach approach is a means
towards learning transformational

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communication, and also not
writing people off for sounding

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thorough or being problem solvers.

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If I have a broken system, I want
somebody to show me how broken my system

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is and bring me the solutions to fix it.

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As we adjust to our
listener, we might ask.

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In an organization that focuses,
let's say on harmony and wellbeing,

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we might ask, is this correct?

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Instead of declaring
outright, this is a mistake.

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I have been in meetings where harmony
and wellbeing is part of the culture.

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Very high up on the culture.

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People seek meaningful work, but things
go wrong in any organization in any team.

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The person who came into the
meeting declaring outright.

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This is a mistake who knew
that money was being lost.

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Who knew that revenue was leaving.

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The organization was not well
received after some coaching, the

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person reapproached met with people
again and said, I have noticed some

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data presented the data and asked.

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Is this correct by tailoring the
message to the people and the situation.

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The listeners were much more
receptive, attentive, and engaged.

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She got their attention by reframing.

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The words seems pretty simple.

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This is a mistake as
opposed to is this correct?

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One produces defensiveness, the
other cooperation and engage.

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As we learn to tailor our message to
people in situations, we become more

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effective and responsive as leaders
and as communicators because the

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coach approach is about aptitude.

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People focus on getting the most out
of every relationship, particularly

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through building meaningful connections.

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The individual, when
asking is this correct?

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As opposed to stating this is a
mistake built, meaningful connections.

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My happy place is facilitating these
kinds of situations that have a positive

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impact, a transformational impact.

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In fact, and I have been fortunate
to do this work through teaching

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coaching curriculum, design and
consulting for more than two decades.

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I have coached entrepreneurs
and sales people as well as

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engineers and compliance officers.

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Most often in finance, manufacturing,
technology, and insurance,

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what has remained consistent?

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No matter the situation or context is
that most entrepreneurs and sales people

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are wired, possibly hardwired more
towards accomplishment, achievement.

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And what's possible that may not
surprise you didn't surprise me yet.

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What did surprise me is this thinking
can present a challenge for any go

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getter who as an optimist at heart
is possibly viewed as an obstacle.

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To people wire differently towards
caution hesitation or hypervigilance.

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Some of my cautious clients tell me
optimist sound, toxically, positive.

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They sound unrealistic and full of.

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Let's say hot air.

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I can understand that.

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See how easy it is to judge the person
by their words, if this happens.

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And I think it does, it's even more
important to consider the what,

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when, how and why of what we say.

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I know it's easier said than done.

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I know that's probably a pun, but it's
true because in the high pace demanding

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environments where my clients work, one of
my roles is to remind leaders, to remember

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the people amid the focus on products
and processes, especially in engineering

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environments, manufacturing and finance
process gets a lot of attention.

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It's easy for the needs of
people to disappear when products

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and process needs attention.

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The more intense, the demands of process
improvement and product development.

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The more likely people's
needs become ignored.

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The coach approach helps break down
all or nothing thinking to expose

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and explore scarcity mindset.

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A scarcity mindset will discourage
demotivate or even demoralize

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the people wired to hope, help
and achieve in every workplace.

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We know there's a culture.

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Some people set a tone of a sense of
urgency, which can create all kinds of

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situations that inspire or inflame people.

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Some people love a sense of urgency,
keeps them moving, keeps them going,

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gives the momentum and traction.

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Other people sense of urgency
creates panic and uncertainty and

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feels very demanding and oppressive.

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Many workplaces are seeking to create
communities where everyone is welcome

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and feels a sense of belonging.

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I don't know what you would describe
your workplace as, I don't know how

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you would describe your culture,
but every workplace has one.

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As a coach, I invite people
to ask more of themselves.

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I also recognize and relate to how
difficult it may be for leaders to

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shift their mindset, to relate to
and connect with everyone they serve.

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Observant leaders recognize that
morale suffers when the pressures

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of work are allowed to foster a
negative culture, observant leaders

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recognize that morale suffers.

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When the pressures of work are allowed
to foster a negative culture, feeling

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overwhelmed can start to override
a person's capacity to think big.

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I have been there.

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I'm guessing you have.

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The chief technology officer and
engineers learned how to share concerns

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and potential in a way that conveyed
assurance trust and support these learned

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skills, prevent a scarcity mindset.

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Should a scarcity mindset.

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Start to creep into thinking over
time, a negative outlook, blurs,

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potential and possibilities.

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Fade away.

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I speak from experience.

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Don't allow, please a scarcity mindset
to creep into thinking, because

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over time, a negative outlook will
blur potential and possibilities

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will fade away in stark contrast.

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Children are curious and have a
tremendous capacity for imagination.

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You often hear visionaries speak
about the importance of innovation.

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I think innovation is simply
imagination paired with new ways of

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creating something out of nothing.

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I want to make an impact by bringing
back curiosity, imagination,

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inspiration, and motivation to work.

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Let's be HAPPI again.

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Let's be happier again.

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Let's enjoy our work
more to be competitive.

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We must have stamina.

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And if you love what you do with people
who share the same commitment and passion.

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We will enjoy our work again.

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What is that phrase?

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If you love what you do, you'd do
it for nothing, something like that.

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So let's make it happen.

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That's one of the goals of the
coach approach working together and

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enjoying the work in each other.

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It's possible.

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I've seen it.

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Next time we meet, I will share more
stories and anecdotes based on real

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people applying the coach approach.

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I am Diane.

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Ravenscroft see you next time.

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Thanks for listening.