Justin Gordon (@justingordon212) talks with Amanda Greenberg (@AKGreenberg), Co-Founder and CEO of Balloon, a research-backed platform that unlocks ideas and feedback from a group by eliminating groupthink and amplifying voices. They’re rebuilding the way teams collaborate, making them more productive, innovative, informed, and inclusive.
Show Notes
Justin Gordon (
@justingordon212) talks with Amanda Greenberg (
@AKGreenberg), Co-Founder and CEO of Balloon, a research-backed platform that unlocks ideas and feedback from a group by eliminating groupthink and amplifying voices. They’re rebuilding the way teams collaborate, making them more productive, innovative, informed, and inclusive.
Before founding Balloon, Amanda was a public health researcher, translating science and research into national behavior change campaigns for the U.S. CDC and EPA. Her research focused on engagement, listening, and community-based decision-making, and it was in that work that she discovered that groupthink plagues decision-making. To solve this problem, she and her co-founder Noah built Balloon from the ground up to align with research for how to unlock the highest quality and quantity of information from a group...and how to do it in the most productive way possible.
Website:
BalloonShow Notes:
- How Balloon is enabling teams to drive better outcomes, leverage creativity, and improve productivity
- Amanda’s background and how it led to great founder-market fit to build Balloon
- Navigating minimal prior exposure to tech entrepreneurship and VC
- Deciding to raise funds through angel investors, being Vitalize Angels' first portfolio company, and the value of diverse cap tables
- The big vision for Balloon
- How Balloon’s flight templates fuel their growth by building credibility
- How they on-boarded and partnered with industry experts
- How pandemic-related shifts in FOW have affected Balloon
- Balloon’s use-cases and the ROI it provides to companies
- How Balloon uses their own platform internally
More about the show:
The Vitalize Podcast, a show by
Vitalize Venture Capital (a seed-stage venture capital firm and pre-seed 300+ member
angel community open to everyone), dives deep into the world of startup investing and the future of work.
Hosted by
Justin Gordon, the Director of Marketing at Vitalize Venture Capital, The Vitalize Podcast includes two main series.
The Angel Investing series features interviews with a variety of angel investors and VCs around the world. The goal? To help develop the next generation of amazing investors.
The Future of Work series takes a look at the founders and investors shaping the new world of work, including insights from our team here at Vitalize Venture Capital.
More about us:
Vitalize Venture Capital was formed in 2017 as a $16M seed-stage venture fund and now includes both a fund as well as an angel investing community investing in the future of work. Vitalize has offices in Chicago, San Francisco, and Los Angeles.
The Vitalize Team:
What is The VITALIZE Podcast: Venture Capital | Startups | Angel Investing?
The VITALIZE Podcast, a show by VITALIZE Venture Capital (a seed-stage venture capital firm and pre-seed angel community open to everyone), dives deep into the world of startup investing and the future of work. Hosted by Justin Gordon, The VITALIZE Podcast features interviews with startup founders, investors, and operators as well experts in the future of work. The Angel Investing series features interviews with a variety of angel investors and VCs around the world while the Future of Work series dives deep into the founders and investors shaping the workplace. Learn more at thevitalizepodcast.com.