Mike Schultz, co-author of Insight Selling: Surprising Research on What Sales Winners Do Differently and President of The Rain Group joins us this week to discuss authentic selling. Based on research data, Mike shares the importance of bringing real ideas to table to provide true value to buyers. You'll be challenged to bring meaning to your sales conversations and to shift your mindset to an advanced consultative selling model. You'll also hear some interesting research data that will challenge your assumptions about what buyers think.
Mike Schultz, co-author of Insight Selling: Surprising Research on What Sales Winners Do Differently and President of The Rain Group joins us this week to discuss authentic selling. Based on research data, Mike shares the importance of bringing real ideas to table to provide true value to buyers. You'll be challenged to bring meaning to your sales conversations and to shift your mindset to an advanced consultative selling model. You'll also hear some interesting research data that will challenge your assumptions about what buyers think.
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Welcome to the Selling From the Heart podcast, your home for authentic, effective, and socially-integrated sales strategies to help you master the art of selling. Join your hosts Darrell Amy and Larry Levine along with some of the world's best sales thought leaders and practitioners as we explore ways to grow your sales.