In 2021 -- and in the post-pandemic world -- dialogues about meaningful public-relations compliance standards reveal just how much #PRethics are of critical concern and keen interest globally, including the attitudes among particular PR trade bodies.
The PRCA-UK remains arguably the world's leading edge standard-bearer for public relations ethics and best-practices, thanks to staff and board leadership and vision, from the association's headquarters in London, U.K., with offices across multiple continents and a growing membership (35,000+) worldwide.
Long-running issues that have challenged public understanding and respect for the PR industry only intensified in 2020-21, complicated further by the recent pandemic.
Susan Hart, MPRCA — who is no stranger to advocating on the front lines of recent years’ intense debates for PR’s ethical core in the United States — co-hosts this edition of Ms. InterPReted, alongside Fletcher CEO Kelly Fletcher, MPRCA, as they welcome Public Relations and Communications Association (PRCA-UK) Director General Francis Ingham, MPRCA.
On the heels of the June 2021 #PRCAAmericas Conference, Francis shares his organization’s vision of what a strong future for the global industry demands of practitioners worldwide -- and how the PRCA is doing its part to point the way forward on PR Ethics, in an inclusive and credible way.
Public Relations stands as one of the most misunderstood, misinterpreted areas of business and organizational management. With Fletcher Marketing PR Founder and CEO Kelly Fletcher and Senior Strategist Mary Beth West, we’re here to turn around PR’s own bad PRess, cut through the nomenclature, and demystify public relations as the best pathway to create, grow and amplify the roots of positive management, communications, culture and careers -- for success that matters.